153 episodes

“For Clubs that want to make meaningful connections that make members, guests, and customers ‘want to be here!’”
Jim Hope, CCM CCE (COO of the Derrick Golf & Winter Club in Edmonton, Alberta, Canada) and Roger Kingkade (Co-Founder & CMO - Offcourse Golf) team up to bring your insights and expertise to help you elevate your club's member and guest experience.
With Jim's 35+ years in clubs and the hospitality business and Roger's two decades in traditional broadcast media and digital marketing, you're in good company.

The Engaged Club Jim Hope & Roger Kingkade

    • Management

“For Clubs that want to make meaningful connections that make members, guests, and customers ‘want to be here!’”
Jim Hope, CCM CCE (COO of the Derrick Golf & Winter Club in Edmonton, Alberta, Canada) and Roger Kingkade (Co-Founder & CMO - Offcourse Golf) team up to bring your insights and expertise to help you elevate your club's member and guest experience.
With Jim's 35+ years in clubs and the hospitality business and Roger's two decades in traditional broadcast media and digital marketing, you're in good company.

    153 - The Executive Rules of Engagement

    153 - The Executive Rules of Engagement

    Do you find yourself answering the same questions time and again, year after year? Do you have board and committee members that are new, and they ask the same questions that the new board and committee members asked last year?
    Repetition can be irritating. More importantly, it can waste a lot of time.
    In this episode, Jim explains a simple way of organizing the answers to frequently asked questions about common club processes.

    • 11 min
    152 - Michael Crandal's Board Meeting Bingo

    152 - Michael Crandal's Board Meeting Bingo

    Jim and Roger talk about the Board Meeting Bingo article Michael Crandal, CNG (Certified Nice Guy) wrote for Boardroom magazine.

    • 12 min
    151 - The Fundamentals of Content Marketing

    151 - The Fundamentals of Content Marketing

    Content marketing is a term that's been around for years and it's starting to crop up more and more as a strategy clubs might explore to make better connections with their members and customers.
    Roger has three key considerations for you if you're interested in learning more about developing a content marketing strategy.

    • 12 min
    150 - How to Retain Staff at a Seasonal Club

    150 - How to Retain Staff at a Seasonal Club

    WHAT'S YOUR PROBLEM?!
    A club manager from a seasonal club asked us a question about hiring and retaining quality staff. Jim and Roger talk about the challenges with this scenario and offer opinions on how club managers and memberships can get creative in addressing staff retention.

    • 20 min
    149 - Your Vacation is More Important Than You Think

    149 - Your Vacation is More Important Than You Think

    Fresh from the beaches of Mexico, Jim "Fabu" Hope not only has a great tan, he's got some advice that should be easy for you to take.

    • 14 min
    148 - Should My Course Ditch Its Facebook Page?

    148 - Should My Course Ditch Its Facebook Page?

    It's the debut of a feature called "What's Your Problem?!" 
    You ask us a question about anything related to management or marketing that you may be struggling with or wondering about and we'll address it on the podcast. (Personal information is kept private.)
    Our first submission is from a semi-private golf course manager who wonders if it's worth investing time in maintaining a Facebook page for the golf course.

    • 10 min

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