
75 episodes

The Optimizely Podcast Optimizely
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- Business
This is your one-stop-shop for all things content, experimentation and B2B commerce. We discuss and interview top experts, both in-house as well as outside guests, in the B2B, content and testing industries. We will also explore how companies can captivate their audiences, convert new buyers, and drive long-term customer loyalty by leveraging experimentation to generate successful content creation. If you’re looking for actionable insights to up your B2B content strategy or experimentation game, get more creative, and be more empowered to drive revenue, you’ve come to the right place.
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Stealing back your business in 2023
The Optimizely Podcast sits down with Tom Downing, tech director of Freestyle, to discuss ways to protect your business by investing in innovation. Click below for more.
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Mando Agency’s DXP journey
The Optimizely Podcast sits down with Mando Agency Ltd.’s CEO, Ian Finch, Strategy Director, Jon Seal, and Product Director, Andy Pimlett, to discuss why migrating to Optimizely’s DXP has yielded benefits of scalability through product, support and strategy. Click below for more.
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Turn your website into a conversion machine
Stephanie Nivinskus, CEO of SizzleForce Marketing, sits down with the Optimizely Podcast to explain how you can ensure your website’s content will convert time and time again. Click below for more.
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Digital evolution in a climate of rapid change
The Optimizely Podcast sits down with Dom Graveson, Director of Strategy and Experience at Netcel, and Deane Barker, Global Director of Content Management at Optimizely, who will be discussing how digital is evolving and what businesses can do to keep up and maintain efficient operations. Click below for more.
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Fun with Feature Flags
The Optimizely Podcast sits down with Griffin Cox, Senior Technical Product Manager here at Optimizely to talk about feature flags, what they are, how they can help improve your development velocity while reducing risk, and if they’re the right move for your business. Click below for more.
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What to expect at Opticon22
Lindsay Stuebe, Director of Global Events at Optimizely, joins The Optimizely Podcast to talk about this year’s Opticon event, taking place in San Diego, CA from October 3-5, and what attendees will experience at Optimizely’s annual flagship conference this year. Click below for more.