9 episodes

Why are we skipping commercials, but still watching the shows? Why are we blocking banner ads, but not articles? And why do we throw mall flyers in the trash, but pay $20 to go to the theatre to watch what is essentially a two-hour animated LEGO catalogue? Because stories engage us in ways that traditional advertising never will.

This podcast brings together the best minds in the digital publishing space to talk about how stories can change the way we think and feel.

The Science of Storytelling Pressboard

    • Business
    • 4.9, 18 Ratings

Why are we skipping commercials, but still watching the shows? Why are we blocking banner ads, but not articles? And why do we throw mall flyers in the trash, but pay $20 to go to the theatre to watch what is essentially a two-hour animated LEGO catalogue? Because stories engage us in ways that traditional advertising never will.

This podcast brings together the best minds in the digital publishing space to talk about how stories can change the way we think and feel.

Customer Reviews

4.9 out of 5
18 Ratings

18 Ratings

JMO_username ,

Good concept, great execution

Thought-provoking material for content creators and consumers alike

K-guy ,

A must listen

Great content and great interviews. Always learn something and find every episode fascinating. Recommending to everyone I run into these days.

I'd give it five stars but the sound isn't great. Sounds like the interview is being done in a tunnel and makes it hard to listen to and hard to hear. In Riding the Rails episode there's a knocking noise which sounds like someone rapping on desk. If you can fix the audio that would be amazing.

Always looking forward yo next episode.
Thanks

Thingsgobrown ,

This is a crown jewel.

This friggin podcast is so good I actually skipped seeing Avengers End Game opening night to cozy up with Pressboard and a glass of rye. I reccomend listening to this and watching your favourite p0rn mute at the same time.

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