118 episodes

Are you frustrated with social media marketing? Or maybe you don't understand how to use some of the social media platforms? Social media takes work but implementing quick tips daily can help launch your social media into success. Leslie McDermid with The Social Launch brings social media tips, tools and strategies to implement into your marketing strategy and improve your online presence. Leslie discusses Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat, as well as visual marketing tips, advertising options and more.

The Social Launch Leslie McDermid: Social Media Strategist, Online Marketing, Blogger

    • Business
    • 5.0 • 4 Ratings

Are you frustrated with social media marketing? Or maybe you don't understand how to use some of the social media platforms? Social media takes work but implementing quick tips daily can help launch your social media into success. Leslie McDermid with The Social Launch brings social media tips, tools and strategies to implement into your marketing strategy and improve your online presence. Leslie discusses Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat, as well as visual marketing tips, advertising options and more.

    Google My Business Listing- Do I have to Pay?

    Google My Business Listing- Do I have to Pay?

    This week, I discuss claiming your Google My Business listing, and paying for Google.

    Topics discussed:


    How to claim your Google My Business listing
    A story about a local business who didn't know they could edit their 'permanantly closed' GMB listing.
    You don't have to pay for Google!

    Links mentioned in this episode:


    www.thesociallaunch.com


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    Idea Generation Tools

    Idea Generation Tools

    This week, I'm sharing some idea generation tools if you're stuck not knowing what to post on social media, or you need blog post ideas, etc.

    Links discussed:

    50 social media post ideas https://www.socialmediamarketingtipscanada.com/50-creative-social-media-post-ideas/
    Promo Republic http://bit.ly/trypromorepublic
    Quora https://www.quora.com
    Answer the Public https://answerthepublic.com
    This podcast is powered by ZenCast.fm

    • 10 min
    Instagram: Posts, Stories, Reels and IGTV

    Instagram: Posts, Stories, Reels and IGTV

    When you’re getting started on Instagram, or you’ve been using it for awhile but you’re a bit confused about the different ways you can share posts, here is a rundown. Today I discuss Instagram posts, Stories, Reels, and IGTV.

    Topics discussed:

    Instagram Posts
    Instagram Stories and Highlights
    Instagram Reels
    IGTV
    Links mentioned in this episode:

    https://thesociallaunch.thinkific.com/courses/social-media-for-business use code april50 for 50% off Social Media Optimizer course!
    https://www.socialmediamarketingtipscanada.com/instagram-posts-stories-reels-and-igtv/
    https://business.instagram.com/blog/announcing-instagram-reels/
    https://jasminestar.lpages.co/instagram-reels-checklist/

    If you want more information about using social media for your business, check out the Social Media Optimizer course which walks you through the main platforms including Instagram, and includes helpful videos, tutorials and PDF downloads https://thesociallaunch.thinkific.com/courses/social-media-for-business. I’m in the process of updating this course with new updates and content, so because of that I’m offering a half off code until the end of April 2021, so if you’re reading/ listening in April 2021, go the the link, use code april50 and instead of paying $97, you’ll save almost $50, plus that gets you lifetime access, so everyone I create new course content you will have access.

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    Creating a More Positive Facebook Newsfeed

    Creating a More Positive Facebook Newsfeed

    This week, I share some quick tips to create a more positive Facebook Newsfeed. Every once in awhile, we might need to change up our content, or who we follow, so I share 3 ways to do that.

    Links mentioned in this episode:

    Create a More Positive Facebook Newsfeed blogpost https://www.socialmediamarketingtipscanada.com/create-a-more-positive-facebook-newsfeed/
    Video tutorial https://youtu.be/9Fx39y0aHPU
    How to Choose the Best Social Media Management Tool for Your Business https://www.socialmediamarketingtipscanada.com/best-social-media-management-tool-business/
    My favourite content idea platform http://bit.ly/trypromorepublic
    This podcast is powered by ZenCast.fm

    • 9 min
    Social Media as a Networking Tool

    Social Media as a Networking Tool

    This week, I share some tips for using social media as a networking tool. I share some best practices for selling on social media, and some things not to do on social media.

    People and Links mentioned in this episode:

    Jess Dukes https://instagram.com/mrsdukesfitspo
    Freebirds Mentorship for freelancers http://bit.ly/FreedomMentorship
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    • 17 min
    The Biggest Reason Your Business Needs to Have a Website

    The Biggest Reason Your Business Needs to Have a Website

    This week, I discuss the biggest reason your business needs to have a website, even if you are doing awesome on social media.

    Topics discussed:

    Owning your own platform
    Opportunity on marketing material
    Being seen on Google
    Links mentioned in this episode:

    https://www.instagram.com/thesociallaunch/
    http://wix.com
    This podcast is powered by ZenCast.fm

    • 11 min

Customer Reviews

5.0 out of 5
4 Ratings

4 Ratings

Stephanie - Flying For Flavour ,

It’s my little dose of how-to!

I am always needing to learn something new on social media and Leslie’s quick tips are easy for me to play on the road or at my desk whenever I’m in “marketing mode”.

The Woodworking Studio ,

Very helpful

Leslie is a huge help in making my social media be more present to my customers! Thanks Leslie

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