277 episodes

Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you.

Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, keynote speaking, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!

The Speaker Lab Grant Baldwin

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Grant Baldwin from The Speaker Lab podcast will be sharing speaking business tactics, tips, and strategies from his own experience, case studies, and interviewing the experts. Whether you're just getting started trying to get your first booking or you're a veteran speaker looking to build and grow your business, this is for you.

Grant has built a multiple six-figure per year business as a speaker having presented to over 500,000 people in over 450 paid speaking gigs. We'll talk about speaker marketing, working with speaker bureaus and agents, keynote speaking, building your platform, negotiating fees, social media marketing, networking, storytelling, humor, operating the business and so much more!

    277. The Successful Speaker (Bonus episode)

    277. The Successful Speaker (Bonus episode)

    Welcome back to The Speaker Lab for a special bonus episode!
    The Successful Speaker is a book I am releasing soon and as part of the launch, you're going to hear the first few chapters on today's show.
    Directly from the actual audiobook, you'll hear what's in this book, who I am and my story on becoming a speaker. You'll also get an overview of the successful speaker roadmap and then chapter one about choosing your audience.
    Join us to hear these topics and then be sure to get your own copy of The Successful Speaker!  
    THE FINER DETAILS OF THIS SHOW:   
    What is the foundation of your speaking career? What will all audiences be wondering no matter who is speaking to them? What is the topic trifecta and how do you apply it to your business? Which 7 major industries have the highest demand for speakers? If industry comes first, what follows? Can you change industries later in your career? Knowing what to speak about begins with what? Why you should choose two industries, and how to move forward after you do. And so much more! Tweetable: "Your job is to solve a problem, not deliver a speech.."
    EPISODE RESOURCES The Successful Speaker, by Grant Baldwin Got questions? Send them in here Email me! Subscribe on iTunes, and leave us a rating or review Read show transcripts here

    • 41 min
    276. How to Become a Virtual Speaker, with Terry Brock

    276. How to Become a Virtual Speaker, with Terry Brock

    Virtual reality is becoming part of our lives, even part of our speaking careers.
    Terry Brock is our guest for today's show and he's to dig deeper into something we touched on during his first visit:  how to become a virtual speaker.
    On this episode of The Speaker Lab, we get into the finer details on virtual speaking and things like the technology you need, how to price yourself, the clients who hire virtual speakers, and how you can actually earn more as a virtual speaker than speaking in-person.
    Terry tells us those things and much more so please be sure to join us for episode 276 of The Speaker Lab!  
    THE FINER DETAILS OF THIS SHOW:   
    Is Zoom a necessary part of a virtual speaking set up? How can an index card help you create a connection virtually? What is key to ensuring a win for both your client and for you? Are there industries or clients that are more receptive to virtual speaking? Why would people initially be reluctant to use video? When and why you should offer a bonus session for your clients. How do you set up pricing and fees for virtual speaking? What is the most important piece of your online set up? And so much more!  
    EPISODE RESOURCES Terry Brock's web site Terry Brock on Twitter Get Coaching from Terry (free!) Loom's web site Episode 265 with Terry Brock The Successful Speaker, by Grant Baldwin The Speaker Lab Elite coaching call Got questions? Send them in here Email me! Subscribe on iTunes, and leave us a rating or review Read show transcripts here

    • 33 min
    275. 5 Step Goal Setting Process with Erick Rheam

    275. 5 Step Goal Setting Process with Erick Rheam

    Erick Rheam is our co-host and we are talking about the 5 step goal setting process you can use to create and achieve your goals in 2020 and beyond.
    On today's episode of The Speaker Lab, Erick and I walk you through each of the five steps and we also talk about how we use these personally in our speaking careers and also here within The Speaker Lab itself.
    Whether you're listening at the start of the year or any other time you're going to get useful and practical advice, including specific examples you can follow immediately. Join us for that and more on episode 275 of The Speaker Lab.    
    THE FINER DETAILS OF THIS SHOW:   
    Why are mini-retreats so important to the goal setting process? How to plan out where you and your business are headed. Do you have to wait until January 1st to set goals? What are habit goals and achievement goals, and how many of each do you need? How many primary goals should you set for your business each year? What is a component most people miss in their goal setting? How often should you read your goals and refresh them? Why clarification is a critical step in the 5 step goal setting process. And so much more! EPISODE RESOURCES Erick Rheam's web site Erick Rheam on Twitter Streaks app Vivid Vision, by Cameron Herold The Successful Speaker, by Grant Baldwin Got questions? Send them in here Email me! Subscribe on iTunes, and leave us a rating or revie Read the show transcripts here

    • 38 min
    274. How to Find Your Voice with Allison Fallon

    274. How to Find Your Voice with Allison Fallon

    Whether you're a speaker or a writer or both, you should be asking how to find your voice.
    The woman with the answer is Allison Fallon and she joins us on episode 274 of The Speaker Lab. On this edition of the show, Allison and I talk about how to deal with nerves before you speak, the value of writing as a speaker and why you should create a writing habit.
    Be sure to check out those topics and more in this conversation with Allison Fallon on episode 274 of The Speaker Lab.
    THE FINER DETAILS OF THIS SHOW:   
    Why you should you write even if you don't think you're a writer. How much time should you spend writing every day in order to reap the benefits? What are some ways to combat nerves while you're speaking? What does it mean to look for the common thread? Should you write about an in-demand topic or something you're passionate about? Can you write a book that is both content-driven and story-driven? Does being in the right place at the right time play a role in the success of a book? Is it an option to not be a writer in our world today? And so much more!  
    EPISODE RESOURCES Allison Fallon's web site Allison Fallon on Twitter Indestructible: Leveraging Your Broken Heart to Become a Force of Love & Change in The World, by Allison Fallon Allison Fallon on Instagram Bread and Wine, by Shauna Niequest The Shack, by William P. Young Find Your Voice podcast The Successful Speaker, by Grant Baldwin Booked and Paid to Speak Ready for more speakers? Join our free speaker workshop Got questions? Send them in here Email me! Subscribe on iTunes, and leave us a rating or review Read show transcripts here

    • 34 min
    273. Selling Yourself as a Speaker with Matthew Kimberley

    273. Selling Yourself as a Speaker with Matthew Kimberley

    A man who is an expert at selling yourself as a speaker is here for episode 273 of The Speaker Lab!
    Mr. Matthew Kimberley is a sales wizard and he gives us great strategies on what it takes to truly sell yourself in the speaking world. On today's show, we also talk about when and why he speaks for free and the math behind that choice.
    You can hear that and much more when you tune in to this edition of The Speaker Lab.
    THE FINER DETAILS OF THIS SHOW:   
    What is the best way to build trust, credibility and stature? Where does he live and how does that impact his business? Is anyone a natural born sales person? Why asking when you need something is too late and what to do instead. What are the benefits of calling someone versus emailing them? Should you speak on your own stage? What kind of response rate should you expect initially? Why you need to be explicit when collecting testimonials and referrals. And so much more!  EPISODE RESOURCES Matthew Kimberley's web site Matthew Kimberley on Twitter 5 Things You Need to Do Every Morning to Get More Clients in 60 Days The Checklist Manifesto, by Atul Gawande The Successful Speaker, by Grant Baldwin Booked and Paid to Speak Ready for more speakers? Join our free speaker workshop Got questions? Send them in here Email me! Subscribe on iTunes, and leave us a rating or review Read show transcripts here

    • 34 min
    272. How to Turn Your Clients Into Fans with David Meerman Scott

    272. How to Turn Your Clients Into Fans with David Meerman Scott

    Ever consider how to turn your clients into fans - even raving fans? Our guest today, David Meerman Scott, has literally written the book on doing so and he's here to share his insights.
    Today on the Speaker Lab, we talk about how to turn your clients into raving fans, and how he can talk about a general topic that applies to many audiences while still standing out in the marketplace. We also discuss how he landed speaking gigs on Tony Robbins' stages, something he does frequently.
    Plus you'll want to stay tuned til the end when he tells one of the BEST stories! It's a nightmare for any speaker, but it's hilarious so join us to hear it on episode 272 of The Speaker Lab.
    THE FINER DETAILS OF THIS SHOW:   
    How did he book a gig on Antarctica? Why do Tony Robbins' speakers give away everything during their talks? What is news jacking and why is it so beneficial for speakers? Why he doesn't he read or listen to other content in the marketing niche. What is the first step in how to turn your clients into fans? Are there scientific reasons for hanging around after you give your talk? How can hash tags help you connect with people after a speech? Why does he do yoga before he speaks? And so much more! EPISODE RESOURCES David Meerman Scott's web site Fanocracy, by David Meerman Scott David Meerman Scott on Twitter New Rules of Marketing and PR, by David Meerman Scott The Successful Speaker, by Grant Baldwin Booked and Paid to Speak Ready for more speakers? Join our free speaker workshop Got questions? Send them in here Email me! Subscribe on iTunes, and leave us a rating or review Read show transcripts here

    • 41 min

Customer Reviews

LSergy ,

Awesome info for new & experienced speakers alike!

What a great resource! I've been listening to this podcast for some time, and am always impressed by the quality of the interviews. Grant has put together a great library of expert interviews and is generous with his own knowledge.. I've been a speaker for several years now, and wish I had this podcast when I was starting out. I regularly find practical tips and advice to apply to my own business. Thanks for the all your hard work, Grant!

Pool of Wealth ,

The Speaker Lab is a great tool for soon to be speakers

Grant provides very easy to follow instructions for anyone looking to grow their following and increase speaking engagements - Listen & take notes

Natalie Sisson ,

Excellent on point interviews

Grant knows his stuff when it comes to getting booked and paid to speak and he brings out the best in his guests to reveal their unique path to public speaking. I like the informal yet highly valuable style of Grant’s interviews and you’ll learn a lot!

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