Two Steps Forward — Sustainability Meets Business Reality

The unsustainable world of sustainability thought leadership

What does it mean to be a corporate sustainability thought leader these days?

In this episode Joel Makower and Solitaire Townsend delve into that question, confronting a paradox at the heart of corporate sustainability: At the very moment when business needs to step up and help shape the sustainability agenda, most companies have lost their nerve to talk about it.

In an era of climate disruption, institutional distrust and political polarization, silence isn’t neutral. It’s risky.