173 episodes

From kindergarten teacher to best selling author, my name is Laurie Wright and I help children’s authors publish and market their books for kids. We talk about productivity, strategies and tactics so that you can grow your impact, even if you only have a few hours a week. I share my biggest AH HAHS, my ups and downs, and I chat with other authors who are busy making their dreams come true. This show is for ambitious #wordnerds who want to make more sales and reach more readers!

The Writer's Way | How to Market Your Children's Book Laurie Wright: Children's Author & Marketing Coach

    • Education
    • 5.0 • 10 Ratings

From kindergarten teacher to best selling author, my name is Laurie Wright and I help children’s authors publish and market their books for kids. We talk about productivity, strategies and tactics so that you can grow your impact, even if you only have a few hours a week. I share my biggest AH HAHS, my ups and downs, and I chat with other authors who are busy making their dreams come true. This show is for ambitious #wordnerds who want to make more sales and reach more readers!

    12 Days of Marketing For Childrens Authors- Day 5 - Amazon Book Page Opportunities!

    12 Days of Marketing For Childrens Authors- Day 5 - Amazon Book Page Opportunities!

    On the fifth day of Christmas my true Laurie  gave to me 🎶 🎁 
    When an author first starts to work with me, we start FIRST on the metadata (listen to Day 1 of this series) and THEN we look at their book page! It's just that important.
    When you first start publishing, you don't know what you don't know, but once you know... it can be cringy.

    Have a listen and then go look at your book page and see what needs improving!

    Today's bonus is a video on how to do your A+ content, which is a new addition to the book page since this episode first came out - watch it here.

     


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    • 10 min
    12 Days of Marketing for Childrens Authors - SUPERFANS, And Why We Love Them.

    12 Days of Marketing for Childrens Authors - SUPERFANS, And Why We Love Them.

    HOW do we get those super engaged fans? And why do we want them even?!

    Day 4 of the 12 Days of Marketing for Childrens Authors is all about creating and nurturing super ENGAGED FANS! You don't need to be viral or have millions of fans, but with just a few hundred SUPERFANS every book launch would be a success, and your book business would grow exponentially!

    A great book to read about how to create and nurture these Superfans is by Pat Flynn and you can check it out here.

    Today's BONUS is super fun! Click here and spin the wheel to see what you'll win. 


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    • 16 min
    12 Days of Marketing for Childrens Authors Day 3 - Three Types of Traffic

    12 Days of Marketing for Childrens Authors Day 3 - Three Types of Traffic

    On the third day of Christmas my true Laurie gave to me.... 🎁

    You can have the BEST book, the most engaging content ever made in the history of engaging content, but if no one ever sees it then what's the point?  This is a great way to burn out quickly.

    When you understand the types of traffic, how you can use them all to get more eyeballs on your books then you are GOLD baby, gold.

    Grab the PDF to remember these HERE 

    Today's BONUS is email templates to pitch a podcast or an influencer, for some borrowed traffic. (You can also adapt these for other pitches)
    ➡️Grab them in Guide #4 in the FB group www.facebook.com/groups/wrightersclub/
    Support the show (https://www.buymeacoffee.com/WritersWay)

    • 8 min
    12 Days of Marketing for Childrens Authors - Day 2 Things that make it EASIER

    12 Days of Marketing for Childrens Authors - Day 2 Things that make it EASIER

    On the second day of Christmas my true Laurie gave to me.... 🎁

    Being an indie author is a lonely endeavour, if you try to do it alone!

    Grab some friends and listen to FIVE ideas  that will make your book marketing easier.

    As discussed in the show -->  A quick visual of a clean link.

    This is NOT a ‘clean’ link --> https://www.amazon.ca/George-Martins-Thrones-5-Book-Boxed/dp/0345535529/ref=sr_1_1?keywords=book&qid=1575070603&smid=A3DWYIK6Y9EEQB&sr=8-1

    Cut it off after the ASIN like this -->https://www.amazon.ca/George-Martins-Thrones-5-Book-Boxed/dp/0345535529/

    OR even shorter and simpler without the title! --> https://www.amazon.ca/dp/0345535529/
    >> TODAY'S SPECIAL DEAL! Get $30 off the Marketing 101 Course
     
    Learn about: 
    foundationbrandingTrafficSocial MediaAds! 
    #12DaysofMarketing



    Support the show (https://www.buymeacoffee.com/WritersWay)

    • 11 min
    12 Days of Marketing for Childrens Authors - Day 1 Pre-Marketing

    12 Days of Marketing for Childrens Authors - Day 1 Pre-Marketing

    🎁 THROWBACK to 12 Days of Marketing 🎁

    This series first came out in 2019 and it is STILL relevant and timely!
    If your book doesn't have these things in place, it will not sell well, period.

    Enjoy Day 1, all about Pre Marketing 

    Get HALF OFF the  Metadata course for 12 days!
    >> Grab it here 👈


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    • 17 min
    How to Set Up Your Author Platform - Logistics

    How to Set Up Your Author Platform - Logistics

    Something we all hear often from authors is that they don't know where to start, which is what  keeps them STUCK! Overwhelmed with analysis paralysis- because they technically KNOW all that they should be doing, but they just don't know HOW to get started.

    Last week Laurie shared an overall book marketing strategy childrens authors can use, and what she helps authors implement.

    Today Laurie walks you through the logistics of how you can set it all up!

    Join the Facebook group
    Get the Email Kit
    Support the show (https://www.buymeacoffee.com/WritersWay)

    • 35 min

Customer Reviews

5.0 out of 5
10 Ratings

10 Ratings

laureneresman ,

My #1 Podcast

Laurie’s podcast is my #1 go to podcast. She is so fun to listen to and always in the know on the best ways to spend the limited time you may have for marketing. She is approachable, clever, and widely (and accurately) considered the marketing guru for children’s authors.

Jacquelyn @designminimalism ,

5 Stars!

Being an independent author myself, I get asked a lot about ‘How to self-publish?’ — I always send people in Laurie’s direction as she has created the perfect streamlined process and has a ton of invaluable resources available! I didn’t have a lot of money to invest into my children’s book when I first started out, but with Laurie’s help and guidance it has become a #1 Best Seller!

ultiw00t ,

Practical marketing ideas

Having a successful writing business is much more than being a great writer. Lots of actionable, practical tips from those in the trenches.

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