303 episodes

The YourLIVINGBrand.live show is about what makes you unique as a brand. What you do, why you do it, who you do it for, and why you are valuable to them. Every brand has a story. Something that sets them apart and engages their audience in a positive way. Every week, we have another guest that tells us their story and how they find ways to interact with their particular audience.

Bio for Ben Baker:

I am the corporate storyteller of your brand. Let me help you engage your audience in meaningful ways.

The YourLIVINGBrand.live show Ben Baker

    • Business
    • 5.0 • 2 Ratings

The YourLIVINGBrand.live show is about what makes you unique as a brand. What you do, why you do it, who you do it for, and why you are valuable to them. Every brand has a story. Something that sets them apart and engages their audience in a positive way. Every week, we have another guest that tells us their story and how they find ways to interact with their particular audience.

Bio for Ben Baker:

I am the corporate storyteller of your brand. Let me help you engage your audience in meaningful ways.

    Leadership Lessons From The Firehall With David Hollenbach

    Leadership Lessons From The Firehall With David Hollenbach

    Effective leaders know how to get their people’s trust, allowing them to feel valued and put their best selves forward in what they do. How do you do that? In this episode, we're going to learn how as we talk about the lessons in leadership from the firehall. Ben Baker and David Hollenbach dive deep into the leadership style that's going to help us scale and succeed. Retired Battalion Chief David Hollenbach is an experienced, decorated Chief Officer with a 23-year history of working in the public safety industry. David started with reading leadership books, consuming every piece of information from military leadership to fire service leadership and corporate leadership. He explains the fundamentals in his leadership programs and how we could shape those lessons and apply them to our businesses. Let's listen to learn how we could be the best versions of leaders in this society.

    • 31 min
    This Is Our Time To Rise With Steve Pipe

    This Is Our Time To Rise With Steve Pipe

    Business values and ethics sound great on paper, but many forget these exist the moment they leave home to go to their jobs or businesses. Steve Pipe thinks that the era of ignoring your business values is over. It is time to rise. In this episode, Ben Baker interviews accountant, consultant, and coach Steve, as they go over how businesses can do good. Tune in and listen as they analyze what you can do to create the business impact it needs with insights from Steve's book, Our Time to RISE.

    • 38 min
    How Your Business Could Benefit From Third-Party Extended Warranties Through AOM

    How Your Business Could Benefit From Third-Party Extended Warranties Through AOM

    Looking into third-party extended warranties for your tech business? This is the episode for you! Harry Brelsford is the founder of SMB Nation and currently the Managing Director of AOM World. In this episode, Harry joins Ben Baker to home in on third-party extended warranties and how the Alternative to OEM Maintenance (AOM) might be what you need. He lists out the benefits of using AOM and explains how they help IT consultants and MSPs. They also look at upcoming technology opportunities that you should be looking into in the coming years. Keep an ear out for this information-packed discussion.

    • 34 min
    Leadership Lessons From A Naval Aviator With Ron Higgs

    Leadership Lessons From A Naval Aviator With Ron Higgs

    Don't be upset when you're confronted with a poor leader because you can still learn leadership lessons from their bad example. Just remember to do the opposite! Ben Baker's guest today is Ron Higgs, a former Naval Aviator and the Fractional COO at Wolf Management Solutions. Ron's experience in the military equipped him with years of leadership lessons he'll share with you today. One vital lesson is this: create an environment where people can thrive and where they don't fear mistakes so they can learn from them. If you want to learn more, you wouldn't want to miss this episode. Tune in!

    • 34 min
    The End Of Jobs And The Rise Of On-Demand Workers With Jeff Wald

    The End Of Jobs And The Rise Of On-Demand Workers With Jeff Wald

    Recent years have shown a rise of on-demand workers, with the current pandemic only accelerating the growth of what is now called the gig economy. Joining Ben Baker today is Jeff Wald, Co-Founder of WorkMarket, an enterprise software platform that enables companies to manage freelancers. Jeff is a serial entrepreneur, an active angel investor, startup advisor, and serving on numerous public and private Boards of Directors. In this episode, he expounds on insights from his book, The End of Jobs: The Rise of On-Demand Workers and Agile Corporations. Jeff also shares crucial tips on how workers and employers can adapt to this change with transparency and authenticity. Tune in to learn more.

    • 36 min
    Just Because We Can . . . Should We? With Germain St-Denis

    Just Because We Can . . . Should We? With Germain St-Denis

    With all the technological resources we have now, the sky has become the limit to what we can do. But where do we put the breaks on what we can do? Just because you can do something, does it mean you should? In this episode, Ben Baker sits down with Germain St-Denis to discuss the challenges of technology for technology’s sake and the difference between technology and innovation. Germain is an accomplished Leader and Certified Management Consultant who always puts people first. Learn how technology is evolving and the dangers it can bring. After all, not all technology is good. Learn how to innovate properly and how technology can help facilitate that. And discover the value in it rather than looking at technology as a numbers game because that is where a lot of businesses get it wrong.

    • 36 min

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