300 episodes

Voice Marketing with Emily Binder is an award winning Alexa Flash Briefing and podcast about marketing, voice technology, and business. Host Emily Binder is an entrepreneur and a voice technology strategist and popular speaker. Hear new episodes in under three minutes every weekday on Alexa Flash Briefing (search your Alexa app or Amazon for "Voice Marketing with Emily Binder") or hear in your favorite podcast app. Subscribe free to listen anywhere at emilybinder.com/briefing. Follow host Emily Binder on Twitter: @emilybinder. Awards: Project Voice 2019 Flash Briefing of the Year - Finalist.
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Voice Marketing with Emily Binder Emily Binder

    • Marketing

Voice Marketing with Emily Binder is an award winning Alexa Flash Briefing and podcast about marketing, voice technology, and business. Host Emily Binder is an entrepreneur and a voice technology strategist and popular speaker. Hear new episodes in under three minutes every weekday on Alexa Flash Briefing (search your Alexa app or Amazon for "Voice Marketing with Emily Binder") or hear in your favorite podcast app. Subscribe free to listen anywhere at emilybinder.com/briefing. Follow host Emily Binder on Twitter: @emilybinder. Awards: Project Voice 2019 Flash Briefing of the Year - Finalist.
See acast.com/privacy for privacy and opt-out information.

    66 TV Buyers Rejected Mad Men

    66 TV Buyers Rejected Mad Men

    Overnight success is not a thing.
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    • 27 sec
    Stan Richards Steps Down from Namesake Agency Over Racist Remarks

    Stan Richards Steps Down from Namesake Agency Over Racist Remarks

    Advertising great Stan Richards came up with the Chick Fil A cows and the Motel 6 tagline "We'll leave the light on for you." And now he's been forced to resign from this namesake agency, The Richard Group, due to cancel culture at its worst. This will end up being one of the costliest mistakes in advertising. The Richards Group, the country’s largest independent advertising and marketing agency, has lost roughly 40% of its business in a single week because of racially insensitive remarks that Stan Richards made on a Zoom call last week with about forty employees. This is a huge overreaction, and is very bad for advertising because this was one of the last holdouts in a world where 99% of advertising is controlled by four holding companies. The Richard Group is one of the last remaining indies, not a corporate puppet.
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    • 5 min
    Prime Day 2020 - Amazon Changes Focus to Small Businesses

    Prime Day 2020 - Amazon Changes Focus to Small Businesses

    Amazon just had its biggest Prime Day ever. But this year, unlike in the past, it's not hyping that up. Instead, it's focusing on small business results. Prime Day usually takes place in July but was rescheduled this year due to the coronavirus. We just wrapped up Prime Day 2020 and the numbers are in. This week, third party Amazon sellers pocketed more than $3.5 billion on #PrimeDay2020 which is 60% higher than last year’s event (July 2019). Some analysts had predicted Amazon would make as much as $10 billion in sales this Prime Day.
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    • 2 min
    Apple AirPods Competition - What Will Happen?

    Apple AirPods Competition - What Will Happen?

    Let's talk about those Q-tips hanging out of your ear. Apple Airpods have 35% of hearables market share. With competitors like Samsung, Amazon, Google, and Sony, can Apple maintain their lead?
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    • 3 min
    Smart Speaker Wars

    Smart Speaker Wars

    Amazon has the lead, at about 70% market share. Will it last? And what is the killer app of voice?
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    • 2 min
    Never Lose Copied Text Again: CopyClip

    Never Lose Copied Text Again: CopyClip

    Tech tip: use the free Mac desktop app CopyClip so you never lose copied text again. This little tool saves me hours each year. The free open source PC version is Ditto for Windows.
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    • 2 min

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