WAW Carolina Giraldo on businesses with a social conscience Women At Work

Carolina Giraldo was eight months pregnant, facing the prospect of giving birth alone at the start of the pandemic and about to lose her business as retail sales completely stopped with the uncertainty of COVID. With 180 employees across Colombia and Australia, people were relying on her for their livelihoods when things started to shut down. One of the proudest moments of her life is managing to keep every single employee on and reinventing her business to make that possible. Now with two small children and a growing business,  she is working to balance her family and her business, and all the competing responsibilities.