4 min
EP6 - BIG BROTHER BRAZIL: AUDIENCE & CANCEL CULTURE Culture Match
-
- Fiction
Big Brother Brazil is definitely a success. It's the most long-standing program of this franchise still broadcasting around the world with twenty-one edition. In the last two years, BBB promotes a crossover between TV and Internet, and it brought some digital influencers to the show. It was the strategy to improve the TV audience and show us all-new subjects to debate: cancel culture and the creation of new super-digital influencers.
Big Brother Brazil is definitely a success. It's the most long-standing program of this franchise still broadcasting around the world with twenty-one edition. In the last two years, BBB promotes a crossover between TV and Internet, and it brought some digital influencers to the show. It was the strategy to improve the TV audience and show us all-new subjects to debate: cancel culture and the creation of new super-digital influencers.
4 min