Excellent International Leadership Dr. Katrina Burrus, MCC

Richard Haddrill is a CEO industry veteran with a passion for success. Leading 3 successful & fast-growing high-tech companies to significant shareholder returns, Richard also serves as a mentor to executives. He is also a Board member & investor in numerous public and private companies. Previously a Managing Partner at Ernst & Young [North America & Rocky Mountain Region], Richard brings a wealth of experience to the company while actively committing to his charitable endeavors in supporting youth and the arts. 

Today we explore the Art of Leadership with Richard, a man who has spent the better part of his career mastering the field. Having a proven track record in handling both local & international companies, he shares how he handles executives, teams, & even establishes winning company cultures.  

Listen to his take on diversity, collaboration, recruitment & even termination. Lastly, learn how to assess your team member’s strengths & how not to let ego get in the way of making the best decision for the company.  

Tune in to get the best scoop on Leadership wisdom today! 
 
Why you have to check out today’s episode 
 
•    Learn from Richard's success in establishing a winning company culture in whatever venture you will take on 
•    Find out the top characteristics that make a strong team, the factors in maintaining company culture, & boosting shareholder value 
•    Learn Richard's blueprint on how to successfully lead diverse team members & integrate cultural differences for business success 
 
 
“I always said that if I couldn't convince the board of directors that I was right about something, maybe I wasn't right. The same thing is true with my teammates. No leader, no CEO has all the answers; their troops are closer to the action than they are." 
 
 
Topics Covered: 
 
00:24 – Top 2 accomplishments that Richard is most proud of in his career. 
 
01:26 – How Richard remains true to his core values while accommodating diverse team    
             members 
 
02:17 – What characteristics Richard looks for that makes up a strong team  
 
04:13 – The key to maximizing shareholder value of a company 
 
05:32 – What are the benefits of being a Collaborative leader in a big organization 
 
06:37 – The 2 Critical Factors for maintaining company culture & maximizing shareholder value 
 
07:43 – On handling different companies with distinct cultures & dynamics 
 
10:32 – Richard’s blueprint for integrating cultural differences in a business setting 
 
12:49 – How Richard leveraged his international experience & discoveries for his own business 
 
16:35 –  Having accomplished his career endeavors, Richard shares what’s meaningful for him 
 
19:07 – Tips for young leaders looking to succeed in their career 
 
 
Key Takeaways 
 
“To run a bigger organization, you really have to be a collaborative leader vs a command & control leader. If you get strong people & let them have some say in the strategy, role & responsibility, you tend to attract & retain better people long term & you get better decisions.” –Richard Haddrill 
 
"The hardest thing to do as a leader is to let someone go. But you find out that if you do it, you're actually doing everybody a favor" –Richard Haddrill 
 
“Focus on being an active listener. Communication is always important in any aspect of any business. Then, of course, observation—this is a listening skill too.” –Richard Haddrill 
 
“Show respect for the local country. You have to have your broad company principles but also show respect for how they approach things, listen to them & let them have a voice. Another thing is treating them equally across the globe—same compensation plan, same goal setting, same meetings.” –Richard Haddrill 
 
“Have a network of people within or outside the organization that you could call on

Brian Dumaine is an award-winning journalist and a contributing editor at Fortune magazine. His 
book, “Bezonomics: How Amazon Is Changing Our Lives and What the World’s Best Companies Are Learning From It”, takes an unbiased look at Amazon’s increasingly dominant business model, the competitors either imitating or trying to outfox the company, and the ways “Bezonomics” is shaping the life of every American consumer. 
 
In this episode, Brian talks to us about the story of Jeff Bezos and Amazon, from how they started as a humble online book shop, and how with the proper mentality and execution they became one of the strongest forces in the market that threatens to disrupt the grocery business, medical business and the finance business. 
 
Why you have to checkout today’s podcast: 
Learn about the corporate culture within Amazon, and why is a “tough place” to work in  Understand Jeff Bezos’ “Flywheel” concept of business   Find out how Amazon threatens to disrupt the grocery business, medical business and the finance business through constant and continuous innovations   
“If there's one thing that keeps coming back to me, it's authenticity. I think the leaders who are most successful are honest people who have a passion and believe in that passion and can listen.” – Brian Dumaine 
 
Topics Covered: 
 
01:26 – Introducing today’s guest, award-winning journalist Brian Dumaine 
02:25 – What inspired Brian to write his book “Bezonomics” 
03:31 – The corporate culture inside Amazon and what it transpires 
05:32 – Why Amazon is a tough place to work in 
08:20 – What Jeff Bezos does to make sure that he has a good team around him 
11:35 – The Flywheel concept: What Jeff Bezos does that others don’t that led to Amazon’s exponential growth 
17:28 – Amazon is an innovative company that focused on customers’ convenience 
18:49 – How Jeff Bezos started Amazon, and how he developed it to what it is right now 
23:15 – Through their innovations, Amazon is going to disrupt the grocery business, the health care business, and the finance business
27:49 – The challenges that Amazon had in expanding internationally 
29:52 – Brian’s takeaway about leadership 
 
Key Takeaways: 
 
“Propensity for forthrightness and clarity and the facts really help Amazon become an incredibly innovative company. But again, it's a tough culture. It's not one for everyone.” – Brian Dumaine 
 
“If you do everything to please the customer… you're going to attract more customers. And if you attract more customers… you'll attract more third-party sellers who will offer more products on the site for customers. And if you do that, you get to grow your revenue. And if you grow your revenue, you're going to have economies of scale that allow you to do more for your customers.” – Brian Dumaine 
 
“Their [Amazon’s] tentacles reach far and wide. And, you know, you put cloud on top of that and you start wondering: Sections of the economy, are they not playing it? – Brian Dumaine 
 
“If there's one thing that keeps coming back to me, it's authenticity. I think the leaders who are most successful are honest people who have a passion and believe in that passion and can listen.” – Brian Dumaine 
 
People / Resources Mentioned: 
·           Amazon: https://www.amazon.com/ 
·           Amazon Go: https://www.amazon.com/b?ie=UTF8&node=16008589011 
·           Pillpack: https://www.pillpack.com/ 
·           AWS: https://aws.amazon.com/ 
·           Bezonomics: How Amazon Is Changing Our Lives and What the World's Best Companies Are Learning from It: https://www.amazon.com/Bezonomics-Amazon-Changing-Companies-Learning/dp/1982113634 
·           The Every

Michael Stelzner is the founder of Social Media Examiner, author of the books Launch and Writing White Papers, and the man behind Social Media Marketing World—the industry’s largest conference. He’s also the host of the Social Media Marketing podcast, the Crypto Business podcast, and the founder of the Social Media Marketing Society.  
 
Join Michael in this episode as he explains how he looks into the past, present & future to draw trajectory lines of where the Social Media trend is going. Take a closer look at Michael's unique journey, including his misadventures that ultimately led to his biggest and most successful ideas.  
 
He also talks about the Entrepreneurial nature & how it played a crucial role in saving his business during the COVID-19 pandemic. 
 
Tune in for inspiration and practical insights that will help you chart your own path toward success in the constantly changing world of social media marketing. 
 
Why you have to check out today’s episode 
 
Learn about the journey and challenges that Michael faced in building Social Media Examiner, and how he became a trailblazer in the industry. Discover Michael's unique insights on entrepreneurship, relationship-building, and the latest developments in technology, including Web3. Gain valuable insights into the culture and practices that have contributed to the ongoing success and evolution of Michael's business, including how he has built and nurtured his team.  
“I'd rather sharpen the ax that I have than learn to fire a crossbow. As a team, we focus on sharpening our axes ....We constantly reinvent and refining ourselves.” - Michael Stelzner 
 
 
Topics Covered: 
 
00:33 - From Bumpy Beginnings to a Social Media Pioneer: An Inside Look at Michael Stelzner's Journey to Success 
 
02:52 - What inspired Michael to do Social Media Marketing World—His light bulb moment 
 
04:24 - What Michael did to keep the business afloat during the Pandemic 
 
09:18 - Talks about the Nature of Entrepreneurship 
 
10:08 - How doing ‘nothing’ special got Michael international traction for his conferences 
 
12:01 - Michael shares his relationship-building technique 
 
15:48 - What happens inside the Social Media Marketing Society? 
 
17:09 -  Michael's vision on the newest frontier— Web 3 
 
20:43 - Michael's unique perspective and forecast on Tech Trends and their potential 
 
23;49 - The culture & practices inside Michael's team that helped his business stay on top of  
           constant refinement. 
 
 
 
 
 
Key Takeaways 
 
“When things change and you can't do business the way you thought you were going to be able to do business, you have to get innovative.”- Michael Stelzner 
 
You have to keep trying things. Nothing ventured nothing gained. - Michael Stelzner 
 
 “I believe that the future is going to be a decentralized world where the new technology that is confusing for a lot of people is going to make many things possible.” - Michael Stelzner 
 
“So what I try to do is I try to look at the past, look at the present, and look at the future and draw trajectory lines and say, okay, I've seen this pattern before. This is generally where this goes. And you can either be there early or you can be there right on schedule, or you can be there late.” - Michael Stelzner 
 
“...Entrepreneurs we always have things that can distract us. And I'm trying to discern dangerous distractions from opportunities. This is really, really important for anybody because there are always going to be bright, shiny objects that appear before you and me. And we have to choose to ignore them or focus on them.” - Michael Stelzner 
 
 
People/Resources Mentioned 
 
Launch: How to Quickly Propel Your Business Beyond the Competition 
https://www.amazon.com/Launch-Quickly-Propel-Business-Competition-ebook/dp/B005526E30?ref_=ast_author_dp  
 

Why do the most high-achieving leaders of the 21st century happen to be those who understand their own biology? Your host, Dr. Katrina Burrus, MCC, interviews Scott Halford and seeks an answer to this question. Halford’s book, Activate Your Brain, focuses on the unique value of willpower.
Is it something you either have or you don’t? Is it a muscle that can be trained? How is willpower linked to impulse control? Is distraction a major stumbling block for many executives? How does one coach around it to overcome resistance? Listen to these invaluable tips to find out.
Who is Scott Halford
Scott Halford is a writer and long-time educator of businesspeople worldwide. He focuses on brain-based behavioral science, emotional intelligence, critical thinking, and influence. In 2014, Scott was inducted into the National Speakers Speaker Hall of Fame. He has been the “Brainy Business” columnist for Entrepreneur.com, and blogs for Huffington Post.  Scott is the author of Activate Your Brain (2015) a Wall Street Journal best-selling book, and Be a Shortcut – The Secret Fast-track to Business Success.

How did you build such a strong brand and innovate with “blonde chocolate”? What are the challenges in today’s economic environment in Switzerland and Europe? What are the current market trends and innovation opportunities in your industry? Listen to learn more about this Swiss business executive’s leadership journey.
Who is Daniel Bloch?
Mr. Daniel Bloch, CEO of Chocolats Camille Bloch SA, manages his thriving family business in the country that is the mecca of chocolate. How does he do this in such a saturated market? Mr. Bloch explains the company’s history to the podcast host, Dr. Katrina Burrus. Chocolats Camille Bloch SA is a 3rd generation family-owned business, and the last of its kind in the Swiss chocolate industry.

Peter Brabeck, past CEO and Chairman of Nestle, discusses with Dr. Katrina Burrus the experiences and challenges to which he attributes his successful leadership journey.
Peter Brabeck joined Nestlé in 1968 in Austria as a salesman, later becoming a specialist for new products. His career within the group included a span of almost ten years in Chile (1970–1980), first as National Sales Manager and later as Director of Marketing. In 1981, he was appointed Managing Director of Nestlé Ecuador, and in 1983, President and Managing Director of Nestlé Venezuela. In October 1987 he was transferred to Nestlé’s international headquarters in Vevey. As Senior Vice-President in charge of the Culinary Product Division, he had worldwide responsibility for that business area. On 1 January 1992, Brabeck-Letmathe was appointed Executive Vice-President of Nestlé S.A., with global responsibility for the Strategic Business Group encompassing food, chocolate and confectionery, ice cream, pet food, as well as industrial products (aromas). At the same time, he had worldwide responsibility for marketing, communications, and public affairs. In particular, during his time as Executive Vice-President, he conceived and implemented the unique branding policy of Nestlé, characterized by a strict hierarchy of strategic brands on the global, regional and local levels.