Review of Optometric Business Review of Optometric Business
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- Wirtschaft
Review of Optometric Business is an online publication designed to provide the optometrist with a tool set to manage and grow the practice as a business.
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NaturalVue Enhanced Multifocal’s Unique EDOF Design a Good Fit for Emerging and Mature Presbyopes
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Specialized Care + Patient Financing = Thriving Despite a Pandemic
ROB Professional Editor Mark Wright, OD, FCOVD, speaks with Miki Lyn Zilnicki, OD, FCOVD, and Jessica Licausi, OD, FAAO, FCOVD, about how they differentiated their practice with vision therapy services, including how they leverage patient financing to grow their practice.
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5 Ways We Are Boosting Eyewear Capture Rate to Ensure a Strong Post-Pandemic Practice
The Coronavirus pandemic tested our ability to provide continuity of care, including ensuring patients had all the products they had been prescribed. The CareCredit credit card has given Patty Casebolt’s OD-MD practice another resource to make it more likely patients leave from the office with the eyewear that will improve their vision and quality of life. In a podcast sponsored by CareCredit, Casebolt shares with ROB Professional Editor Mark Wright, OD, FCOVD, how she and her colleagues in the practice are using patient financing, along with other approaches, to improve eyewear capture rate, so they remain profitable while knowing patients are getting only the best
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The Resource Helping Us Boost Revenues $100 Per Patient & Speeding Our Pandemic Recovery
The Coronavirus pandemic caused emotional and financial distress for patients. Those challenges, by extension, were felt in optometric practices. Fortunately, says Dave Anderson, OD, his practice has a resource that is making it easier for patients to pay for the care they need while helping the practice to recover financially. Listen as Dr. Anderson talks to ROB Professional Editor Mark Wright, OD, FCOVD, about it in a podcast sponsored by CareCredit.
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Secrets to Maintaining Strong Cash Flow During the Pandemic
Dr. Mart Wright and Dr. Roxanne Achong-Coan discuss maintaining a strong cash flow and insights from the year 2020.