The Marketing Hero Podcast Maximilian von Arx

In this Marketing Session Max von Arx talks to Jacob Staley – Founder of Re:cast AI. The Session was live recorded on various platforms such as TikTok and YouTube.

About Jacob Staley
Jacob Staley, born in the US is Founder of the singapore based Start-up Re:cast AI and a dear friend of Max von Arx. At one point in their career they worked together for another start-up. In fact, that’s how they met. They tried to stay in contact ever since with their last chat being recorded for the world to tune-in.

Re:cast AI
Re:cast is on a mission to revolutionize the way content is produced to create a fair, unbiased, and inclusive world. The pictures and videos we see in consumer advertising today reflect a small population of our rich ethnic diversity.

They believe content can inspire and inform. Re:cast AI provides a scalable, transformational content creation platform that enables brands to effortlessly bring greater inclusivity and diversity to our world. The Slogan of Re:cast AI therfore says: Create it. Own it.

In this Episode Max is talking about working from far away from home.

Right now he's working from south east asia and talks about how to handle business while working remote.



If you wanna hear about the distractions, challanges and benefits of it all you should defintely tune-in

Share your Feedback and thoughts on Social Media:

Instagram: @maximilian_von_arx

TikTok: @max_von_arx

Web: https://maxvonarx.com

This Episode is a covering a Q&A session Max von Arx did a bit earlier in 2022. It’s only the first part of the whole session, so come back soon for the 2nd part.

The Q&A was part of a Speech Maximilian von Arx held in front of various Start-Up Founder from switzerland. The session was a collaboration between the Runway Incubator Program and Büro Züri who both offer Start-Up Support for young founders and entrepreneurs.



Tune-in and share your Feedback on Social Media:

Instagram: @maximilian_von_arx

TikTok: @max_von_arx

Web: https://maxvonarx.com

In this episode Max talks about "Attention": People can't buy from you - if they don't know you. It's as simple as that.


Maximilian von Arx shares his thoughts and explains why a simple Marketing concept such as the AIDA Model is still very relevant today

Don't just start selling your product to strangers. Start by creating attention, then make them interested in what your offering, if possible even create Desire for your product or service and only then try to make'em BUY your product.

Tune-in and share your Feedback on Social Media:

Instagram: @maximilian_von_arx
TikTok: @max_von_arx
Web: https://maxvonarx.com/

In the 3rd season of his podcast, Max von Arx changed his strategy a little bit. He no longer just interviews Start-Up Founder but talks all sorts Marketing topics. Oh and he also changed the official language to english.



Artificial Scarcity:
In this episode Max talks about Artificial Scarcity. What is it, why is it important and how can you benefit from it.



SHARE your thoughts and Feedback on Social Media:

Instagram: @maximilian_von_arx
TikTok: @max_von_arx
Web: https://maxvonarx.com/

Saskia Iten ist Co-Founderin von ArtNight Schweiz. Bei ArtNight handelt es sich um ein Eventformat, das Spass, Kunst und Menschen zusammenbringt. Die Workshops finden in lokalen Bars und Restaurants statt. ArtNight wurde 2018 lanciert und wächst seitdem immer weiter – sie gewinnen regelmässig neue Künstler dazu und expandieren in neue Städte.



In dieser Folge spricht unser Host Maximilian von Arx mit Saskia. Sie unterhalten sich über das Business Model von ArtNight, Social Media Marketing und vieles mehr. Saskia auch darüber, wie sie und ihr Team mit den Herausforderungen von Covid-19 umgehen.