6 Min.
Would you buy a luxury mobile phone case during a recession? Get Real Online with Fin Wycherley
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- Marketing
BBC Radio Scotland interview, 25th August 2020
What does your mobile phone case say about you? Would you buy a £300 or a £905 Louis Vuitton luxury phone case? Who is still buying them during the recession and why. And what kind of marketing strategies are luxury brands using during a recession?
Listen up to Fin Wycherley, digital marketing strategist on the BBC Radio Scotland Kaye Adams show with Cara Connell, Fashion Branding Lecturer at Glasgow Caledonian University
BBC Radio Scotland interview, 25th August 2020
What does your mobile phone case say about you? Would you buy a £300 or a £905 Louis Vuitton luxury phone case? Who is still buying them during the recession and why. And what kind of marketing strategies are luxury brands using during a recession?
Listen up to Fin Wycherley, digital marketing strategist on the BBC Radio Scotland Kaye Adams show with Cara Connell, Fashion Branding Lecturer at Glasgow Caledonian University
6 Min.