Personal Branding with Chef Chris Spear, Founder, Perfect Little Bites Winning at Work

In this episode, we sit down with Chris Spear, the founder, and chef behind Perfect Little Bites, and discuss a wide range of topics from personal branding, his got-to foods, comfort cooking with nostalgic flavors, contract food service, plant-based cooking and the power of content marketing.
Origin Story:
Chris always dreamed of working in the food industry, starting from a young age when he was just 16.
He pursued his culinary passion by attending culinary school, but the staggering debt from his education was as high as his monthly rent.
The restaurant industry offered meager wages, with some places paying as little as $8 or $9 per hour.
Chris's life took a turn when he discovered the world of contract food service.
Discovering Contract Foodservice:
Chris found his niche in the food industry while working for a catering company that handled events with 200 or more guests.
The catering company didn't want to turn down smaller gigs like birthday parties and anniversary dinners.
Chris was given the opportunity to run these smaller events, with the hope that they would lead to more significant opportunities.
This marked the beginning of Chris's realization that these small gigs presented a unique business opportunity.
Perfect Little Bites as a Blog:
In 2010, Perfect Little Bites started as a blog.
Chris used this blog as a tool for content marketing to provide people with insights into his business and the behind-the-scenes aspects of his work.
It served as a screening tool to identify individuals who resonated with his style of cooking.
He markets his service as high-end, emphasizing elements like linen and silverware to create a luxurious dining experience.
The Power of Instagram and Personalization:
Chris understands the significance of making his food Instagram-worthy.
He values the personalized dining experience and how it can be shared online to create buzz.
Chris integrates his personal Facebook with his business to allow people to see the real him.
He values relationships over transactions.
The Centerpiece or the Help:
Chris discusses the importance of understanding the vibe of the party and the preferences of the guests.
Some guests seek the full experience and culinary education, while others are too engrossed in conversations to notice the nuances of the dishes.
Nostalgia and Classic Flavors:
Chris shares his love for Heinz ketchup, highlighting that nostalgia and historical references trigger comforting memories that make food taste better.
Classic flavors often remind us of the past, creating a connection with food.
Plant-Based Ingredients:
The episode delves into whether Chris incorporates plant-based beef or chicken into his culinary creations.
Future Plans:
Chris gives a glimpse of his future plans, shedding light on what's next for Perfect Little Bites.
Season 3, Episode 62:
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About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry?  The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies. 
 
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