309 episodios
Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency Marketing Podcasts
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- Economía y empresa
The Rebrand Podcast tells the stories of the world’s most impactful brand campaigns, as told by the Brands & Agencies who built them. In each episode, you’ll hear about the strategy, framework, launch, & lifecycle of a world-changing marketing campaign.
Host: Scott Harkey – Founder of OH Partners – Ranked by AdWeek as a Top 10 Fastest Growing Agency in North America. theharkeygroup.com
Producer: I Hear Everything. Podcast production, growth, & monetization. iheareverything.com
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Using Music As a Creative Expression of Your Brand
Kristin Jaskolka, VP Global Brand Director at Cosnova, talks about using music as a creative expression of your brand.
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Assimilating A "Hero Product" Into A Creative Brand Campaign
Kristin Jaskolka, VP Global Brand Director essence Cosmetics at Cosnova, discusses assimilating a hero product into a creative brand campaign.
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Why Brand Awareness is Overrated
Amy Colbourn, Managing Director, Business Strategy at MONOGRAM, delves into the topic of why brand awareness is overrated.
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Challenging & Innovating Conventional Marketing Concepts
Amy Colbourn, Managing Director, Business Strategy at MONOGRAM, delves into challenging and innovating conventional marketing concepts in the luxury hospitality and casino marketing industry.
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The New Era of Marketing & Content Graphing
Taylor Roy, Agency Partnerships Manager at TikTok, delves into the new era of marketing & content graphing.
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Why Legacy Brands Are Falling Behind
Taylor Roy, Agency Partnerships Manager at TikTok, delves into the topic of agency partnerships and brand collaborations in the digital marketing landscape.
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