The Win Rate Podcast with Andy Paul Andy Paul

Join Andy and the roundtable featuring, Jake Dunlap, CEO of Skaled Consulting; Andrew Levy, Co-Founder and CEO of Aircover, and Dave Brock, CEO of Partners in Excellence as they discuss how sales tools and technologies over the last decade haven't significantly improved sales effectiveness. They explore the need for sales teams to adapt to evolving buyer behaviors, focusing on adding real value in sales interactions, and dive into the changes in buyer behavior, misuse of AI in sales, and the push towards meaningful engagement over volume-based strategies.
Listen to the full episode on Apple and Spotify
Host Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate.

On today's Win Rate Weekend edition, Andy has three amazing sales veterans on the panel, Jake Dunlap, CEO of Skaled Consulting; Andrew Levy, Co-Founder and CEO of Aircover, and Dave Brock, CEO of Partners in Excellence to explore the role of AI in sales, particularly in improving outreach effectiveness. There's a lot of noise out there, and depending on your strategy with AI, your message could get lost or it could be refined in a way to bring greater impact.
They get into AI's potential in condensing information for personalized communication rather than writing perfect emails, the need to use AI to better understand buyers and industries, enhancing human sales interactions, and achieving higher personalization at scale to break through that noise.
Listen to the full episode on Apple and Spotify
Host Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate.

There is so much hype, fear, hyperbole, and trepidation that swirls around the subject of AI, and specifically how it can and will impact sales. Luckily Andy has another roundtable of sales all-stars to break it down and give some new and unique insights. Today he is joined by Jake Dunlap, CEO of Skaled Consulting; Andrew Levy, Co-Founder and CEO of Aircover, and Dave Brock, CEO of Partners in Excellence. The discussion revolves around the integration of AI in sales processes, focusing on increasing personalized engagement and addressing the inefficiencies of current sales methods. They debate the potential of AI to improve sales effectiveness versus simply automating things that you already aren't doing well. They also get into the issues of short tenures in sales leadership, misaligned incentives, and the need for deep professional development to maximize the potential of sales teams.
Host Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate.

Today Andy is highlighting his discussion with a panel of sales experts on the value of trust and specialization in sales. His guests include Derek Wyszynski, Senior Director of Enterprise Sales for the U.S. for Open Classrooms, Olivier Labbe, Olivier Co-Founder and Managing Partner at Inflection Capital Partners, and Fred Diamond, President and Co-Founder of the Institute for Excellence in Sales and host of the Sales Game Changers podcast. The group digs into deeper and more non-conventional ways of creating human connection and the advantage of becoming a subject matter expert. They share personal stories, sharing what they have learned over decades in the industry, the significance of understanding the buyer, and the value of integrating broader human knowledge, such as literature and observational humor, to enhance sales effectiveness.
Listen to the full episode on Apple and Spotify
Host Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate.

On today's episode of Win Rate Weekends, Andy takes a look at a conversation he had on this weeks full episode with Derek Wyszynski, Senior Director of Enterprise Sales for the U.S. for Open Classrooms, Olivier Labbe, Olivier Co-Founder and Managing Partner at Inflection Capital Partners, and Fred Diamond, President and Co-Founder of the Institute for Excellence in Sales and host of the Sales Game Changers podcast.
Andy poses the question of why we don't have apprentice models in sales anymore, contrasting it with current rapid onboarding practices. He and the roundtable discuss the drawbacks of short-term, ROI-focused training programs in SaaS environments, advocating for longer, more comprehensive training that emphasizes career development and long-term performance. They also talk about the challenges faced by sales leaders balancing immediate revenue goals with sustainable team development.
Listen to the full episode on Apple and Spotify
Host Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate.

Thank you for listening today as Andy welcomes a rock solid roundtable of sales veterans, Derek Wyszynski, Senior Director of Enterprise Sales for the U.S. for Open Classrooms, Olivier Labbe, Olivier Co-Founder and Managing Partner at Inflection Capital Partners, and Fred Diamond, President and Co-Founder of the Institute for Excellence in Sales and host of the Sales Game Changers podcast. They discuss their strategies for success and their best insights into challenging standard sales practices. The wide-ranging conversation includes the importance of trust building, specialization in industries, the impact of storytelling, understanding the why behind customer decisions, bridging generational gaps between buyers and sellers, and being an interesting person while also being genuinely interested in who you're selling to is invaluable in connecting and closing deals.
Host Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate.