172 episodes

It’s the question that every radio pundit wants to know the answer to - can the world’s best radio show be number 1 in Australia’s biggest radio market?

The Melbourne Radio Wars hosted by Craig Bruce and Irene Hulme is a podcast dedicated to the most exciting battle in radio history.

Kyle and Jackie have conquered the Sydney airwaves for close to 20 years, now they’re taking on their biggest challenge yet.

Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.

Game Changers Radio: Melbourne Radio Wars Game Changers: Radio

    • Society & Culture

It’s the question that every radio pundit wants to know the answer to - can the world’s best radio show be number 1 in Australia’s biggest radio market?

The Melbourne Radio Wars hosted by Craig Bruce and Irene Hulme is a podcast dedicated to the most exciting battle in radio history.

Kyle and Jackie have conquered the Sydney airwaves for close to 20 years, now they’re taking on their biggest challenge yet.

Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.

    A candid Canadian has his say “Maybe you guys can explain what Fev does?”

    A candid Canadian has his say “Maybe you guys can explain what Fev does?”

    This week on the podcast we talk with Canadian radio veteran Buzz Bishop about what he’s hearing and liking on Melbourne radio.

    Buzz has been a fan of Australian radio for many years and has some unique insights delivered apologetically like only a good Canadian can.

    Also this week we focus on the 3 female superstars who are spearheading their stations’ focus on Melbourne’s 25-44 females.

    And was Nova’s Hide & Seek worth the $84,000 investment?  Wade and Irene heard it differently.

    Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. 

    Find out more at https://www.createconsultresearch.com/musicmaster/

    This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY

    Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.Email us at melbourneradiowars@gmail.com

    Support the show: https://www.amazon.com.au/Game-Changers-Insights-broadcasters-programmers-ebook/dp/B07YSDKCDX

    Email us at melbourneradiowars@gmail.com
    Support the show: https://www.amazon.com.au/Game-Changers-Insights-broadcasters-programmers-ebook/dp/B07YSDKCDX
    See omnystudio.com/listener for privacy information.

    • 45 min
    Dean Buchanan places his bet. “This show will be a 10 share in Melbourne”

    Dean Buchanan places his bet. “This show will be a 10 share in Melbourne”

    In this episode of the podcast we talk with Nova’s first national head of programming Dean Buchanan about the battle in Melbourne and it’s fair to say that Dean has some very definite views on who’s winning and why. 

    Also this week we sail into Stormy waters and discuss the value of a porn star on the Fox, and we’ll crank up the age old question of whether cash contesting can really make a difference in the ratings.

    Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. 

    Find out more at https://www.createconsultresearch.com/musicmaster/

    This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY

    Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.Email us at melbourneradiowars@gmail.com

    Support the show: https://www.amazon.com.au/Game-Changers-Insights-broadcasters-programmers-ebook/dp/B07YSDKCDX

    Email us at melbourneradiowars@gmail.com
    Support the show: https://www.amazon.com.au/Game-Changers-Insights-broadcasters-programmers-ebook/dp/B07YSDKCDX
    See omnystudio.com/listener for privacy information.

    • 49 min
    Panic station?

    Panic station?

    In this week’s episode we take a good hard look at the ramifications of survey 3.

    Is it too early to be concerned for Kyle and Jackie’s prospects in Melbourne or do they have some serious work to do to win over their second home?

    Wade and Irene are well and truly divided on this one, stand by for some fireworks.

    We’ll also have another round of real or spin as we analyse the messages from the Nova, Fox and KIIS PR teams and we’ll answer your email questions.

    Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. 

    Find out more at https://www.createconsultresearch.com/musicmaster/

    This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY

    Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.Email us at melbourneradiowars@gmail.com

    Support the show: https://www.amazon.com.au/Game-Changers-Insights-broadcasters-programmers-ebook/dp/B07YSDKCDX

    See omnystudio.com/listener for privacy information.

    Email us at melbourneradiowars@gmail.com
    Support the show: https://www.amazon.com.au/Game-Changers-Insights-broadcasters-programmers-ebook/dp/B07YSDKCDX
    See omnystudio.com/listener for privacy information.

    • 32 min
    We're Up and Running

    We're Up and Running

    The Survey 3 results are in, and so are we.

    In this bonus episode, we delve into the numbers from phase 1 of the Melbourne radio battle, featuring the first Melbourne survey to include the Kyle & Jackie O Show. 

    We analyse the highs, the lows, and speculate on what might happen next.

    Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. 

    Find out more at https://www.createconsultresearch.com/musicmaster/

    This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY

    Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.Email us at melbourneradiowars@gmail.com

    Support the show: https://www.amazon.com.au/Game-Changers-Insights-broadcasters-programmers-ebook/dp/B07YSDKCDX

    See omnystudio.com/listener for privacy information.

    Email us at melbourneradiowars@gmail.com
    Support the show: https://www.amazon.com.au/Game-Changers-Insights-broadcasters-programmers-ebook/dp/B07YSDKCDX
    See omnystudio.com/listener for privacy information.

    • 16 min
    The First 30 Days

    The First 30 Days

    In this episode we review the first 30 days of battle in the Melbourne Radio Wars. Fox, Nova and Kiis have all fired their opening salvos, it’s time to review what’s working and who’s winning in the lead up to survey 3 results.

    Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. 

    Find out more at https://www.createconsultresearch.com/musicmaster/

    This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY

    Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.Email us at melbourneradiowars@gmail.com

    Support the show: https://www.amazon.com.au/Game-Changers-Insights-broadcasters-programmers-ebook/dp/B07YSDKCDX

    See omnystudio.com/listener for privacy information.

    Email us at melbourneradiowars@gmail.com
    Support the show: https://www.amazon.com.au/Game-Changers-Insights-broadcasters-programmers-ebook/dp/B07YSDKCDX
    See omnystudio.com/listener for privacy information.

    • 49 min
    Train Wreck - the sequel

    Train Wreck - the sequel

    Did Kyle and Jackie just have a bad day this week, or are the wheels getting wobbly on the Kiis bus? Jase and Lauren go national on Nova and Fifi, Fev and Nick are off to the pub.

    Plus we talk with one of Australia’s best audio creators, Meshel Laurie - she’s starred on radio and has been dominating the podcast world for years, and believes there’ll be a clear winner in the Melbourne Radio Wars.

    Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/

    This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY

    Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.

    Email us at melbourneradiowars@gmail.com
    Support the show: https://www.amazon.com.au/Game-Changers-Insights-broadcasters-programmers-ebook/dp/B07YSDKCDX
    See omnystudio.com/listener for privacy information.

    • 53 min

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