298 episodes

An inside look at the world of freelancing, featuring tips, tricks, and interviews with people who are doing it right. Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

The Freelance Friday Podcast Latasha James

    • Business

An inside look at the world of freelancing, featuring tips, tricks, and interviews with people who are doing it right. Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

    My Favorite FREE Social Media Schedulers, Ranked

    My Favorite FREE Social Media Schedulers, Ranked

    Comparing five of the most popular FREE social media scheduling tools and sharing my favorites! From Meta Business Suite to Tailwind, Planable to Metricool, I'm sharing the pros and cons of each social media tool and which one comes out on top.

    WATCH this episode here: https://youtu.be/IpBF0mS4iTU



    Thanks to Metricool for sponsoring today's episode! Get 30 days free on any Metricool plan with code LATASHA using this link: https://metricool.com/?utm_source=latasha-podcast&utm_medium=influencers&utm_campaign=latasha-podcast-ad-read-free_2024&utm_term=q2



    All of my links: latashajames.com/links


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    Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

    • 18 min
    Getting Your First Social Media Client, Niching Down, and Hiring a Team

    Getting Your First Social Media Client, Niching Down, and Hiring a Team

    Chatting with one of my students about his first year as a social media manager. We talk about how to get your first client, what's working on social media right now, choosing a niche, and so much more. Say hi to Ben Oliveto here! https://www.instagram.com/blinkslow_marketing/


    Join the Social Media Management Accelerator: https://latashajames.com/smma


    Attend the SMMA Open House on 5/21/24: https://event.webinarjam.com/register/39/69z5kb54


    Thanks to Metricool for sponsoring today's episode!


    Check out their new short-form video study here: https://metricool.com/short-form-video-study/?utm_source=latasha-podcast&utm_medium=influencers&utm_campaign=latasha-shortform-ad-read_2024&utm_term=q2
    Get 30 days free on any Metricool plan with code LATASHA using this link: ⁠https://metricool.com/?utm_source=latasha-podcast&utm_medium=influencers&utm_campaign=latasha-podcast-ad-read-premium_2024&utm_term=q2



    0:00 - Intro
    1:20 - What Ben specializes in
    2:17 - How he got into social media management
    4:44 - How to get your first social media management client
    8:26 - Marketing your own business on social media
    10:26 - How to come up with a company name
    11:57 - New short-form video study from Metricool! (ad)
    12:58 - How to choose a social media management niche
    15:59 - Core packages and service offerings
    17:20 - What’s working on social media right now
    19:19 - The importance of having a niche as a social media manager
    22:00 - Favorite social media management tools
    25:13 - When to hire a team
    28:39 - How to find employees
    29:29 - How to deal with all the social media platform updates


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    Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

    • 33 min
    5 Things I Learned About Earning More as a Content Creator This Week

    5 Things I Learned About Earning More as a Content Creator This Week

    Sharing five game-changing pieces of content creation advice I learned from top-earning content creators at the Content Entrepreneur Expo this week!

    WATCH this episode on YouTube: https://youtu.be/H-vrgY9K2NU


    Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: ⁠https://my.mtr.cool/astrla⁠

    Join the Social Media Management Accelerator: https://latashajames.com/smma



    All my links: latashajames.com/links


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    Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

    • 24 min
    What's Actually Working on Instagram Right Now? May 2024 Updates!

    What's Actually Working on Instagram Right Now? May 2024 Updates!

    Instagram released a ton of updates for spring 2024 -- let's chat about Meta AI, Threads bonuses, and what's actually working on Instagram right now.Social Media Management Accelerator is enrolling for May! https://latashajames.com/smma



    All of my links: https://latashajames.com/links


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    Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

    • 17 min
    TikTok Ban Explained: What Social Media Pros Should Know

    TikTok Ban Explained: What Social Media Pros Should Know

    The TikTok ban has officially been signed into law. Here's everything social media managers and content creators need to know, including timing of the TikTok ban, how to pivot your audience, communicate with clients about it.
    The TikTok ban has officially been signed into law. Here's everything social media managers and content creators need to know, including timing of the TikTok ban, how to pivot your audience, communicate with clients about it.



    Links Mentioned:

    Email Is for Everyone Waitlist

    https://courses.latashajames.com/courses/email-is-for-everyone

    How I Grew My Email List to 30K (video)

    https://youtu.be/tqEPeA8J8nQ

    Get Flodesk for 50% off (affiliate link)

    https://flodesk.com/c/BHANYK

    Interview about LinkedIn with Michelle J. Raymond

    https://youtu.be/eETmwJF0JPg



    All of my links - latashajames.com/links

    0:00 - welcome

    1:13 - a recap of the TikTok ban

    6:25 - start an email list

    10:23 - repurpose TikTok content

    14:01 - create authoritative content

    19:20 - final thoughts


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    Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

    • 20 min
    Social Media Manager Q&A | How I'd Become a Social Media Manager in 2024 and more

    Social Media Manager Q&A | How I'd Become a Social Media Manager in 2024 and more

    SMMA Open House on 4-24-24: https://event.webinarjam.com/register/36/r9qx4bvm


    Learn more about the Social Media Management Accelerator: https://latashajames.com/smma


    Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: ⁠https://my.mtr.cool/astrla⁠ 

    Other resources mentioned:


    HoneyBook - get 50% off your first year
    What Social Media Managers Need to Make it in 2024
    "The Gap"



    My social media and more: https://latashajames.com/links





    0:00 - welcome!

    0:59 - what are the steps you’d take to become a social media manager today?

    3:04 - transitioning from corporate to freelance social media management

    5:47 - what should go in a portfolio or case study?

    7:09 - advice for a 19 year old looking to do social media consulting

    8:44 - must have apps for social media managers

    10:46 - Metricool (ad)

    11:32 - conferences for social media managers

    12:45 - how to level up your photography skills

    14:32 - examples of cold pitching through DMs

    16:55 - reaching your target audience on instagram

    18:54 - overcoming imposter syndrome

    21:22 - getting over the fear of starting

    23:25 - is YouTube worth starting in 2024?

    25:52 - a little podcast and life update


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    Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support

    • 30 min

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