"Metrics are People, Too". This is a quote from Lean Startup, by Eric Ries. What it gets at is the fact that the data points all represent real people and real actions taken by them. So data is important. Massively important for your startup. In this episode, we talked to Maryna Burushkina, founder of Growth Channel, an AI-based SaaS platform to automatically generate marketing plans for your company, all about data and metrics. Maryna has also kindly offered 20% off to members of the IDA community. Use code "IDA-20" on the "PLAN" tier for 20% off your subscription and 3 free months of the "GROWTH" plan at growthchannel.io!
IDA Website: https://thinkida.com
Growth Channel: https://growthchannel.io