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Klaviyo Design Podcast Klaviyo
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- Technologie
The Klaviyo Design podcast serves the broader world of design and the creative community navigating through conversations about graphic design, digital design, career advice, and other topics that are sure to be of interest to designers looking to grow professionally in their careers.
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25 • Illustrations and Brand Identity
Illustrations are exercises in summary. The ability to take goals, proposed feelings, and aspirations into something visual that can be universally understood across languages and cultures is very challenging… how do people do it?
Klaviyo designers Charlie Coombs, Gui Schmitt, and Sam Beachell take a look behind the scenes and talk about the process and challenges of creating illustrations for branding purposes. We also highlight some of our favorite pieces of branded illustrations done by other companies. Getting visual on a podcast is not easy, so make sure to refer to the links below!
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Material Design / Google Illustrations • https://mayastepien.nl/googlecalendar.html
Sno-Cone Klaviyo Shirt Illustrations • https://dribbble.com/shots/5630486-Email-Sno-Cone
Klaviyo 2020 Product Illustrations • https://dribbble.com/shots/14835043-Klaviyo-Iconography-2020
Hipmunk mascot • http://files.guischmitt.com/iblzdk
Color theory • https://99designs.com/blog/tips/the-7-step-guide-to-understanding-color-theory/
✨ Recommendations ✨
Blush Design • https://blush.design/
The Noun Project • https://thenounproject.com/
Foundation • https://foundation.app/
Communication Arts Magazine • https://www.commarts.com/magazine/2021-illustration
Field Notes • https://fieldnotesbrand.com/
Featuring
Charlie Coombs - Senior Visual Designer
Gui Schmitt - Product Designer
Sam Beachell - Lead Designer II
Music credit: Christian Gentry, Muzak 1
Edited by: Aaron Goeglein -
24 • Freelance / Agency / In-house Design Career Revisited
When pursuing a career in design, there are many paths that you can take - which one is the right one for you? Be a freelancer and chart your own path? Find a job on an agency and explore a wide range of assignments with the same team? Get a job on an in-house team and go deep into a problem space? Ah, the dilemma!
Tune in, as Karen Muller, Charlie Coombs, Sam Beachell, Tim Dwyer, and Gui Schmitt share their experiences and tips navigating the maze of job opportunities.
✨ Recommendations ✨
Eric Singer Explainer Videos • https://www.youtube.com/watch?v=NvDvESEXcgE&list=PLt-UvOEPhKmgSOcAqtjRSxSUqTrkPvzXo
Good One Podcast • https://www.vulture.com/news/good-one-podcast/
LogoLounge Book 12 • https://www.logolounge.com/book12winners
Muzli Extension • https://chrome.google.com/webstore/detail/muzli-2-stay-inspired/glcipcfhmopcgidicgdociohdoicpdfc
CleanShot X • https://cleanshot.com/
Xbox Game Pass • https://www.xbox.com/en-US/xbox-game-pass
Featuring
Karen Muller - Senior Copywriter
Gui Schmitt - Product Designer
Charlie Coombs - Senior Visual Designer
Sam Beachell - Lead Designer II
Tim Dwyer - Senior Digital Designer
Music credit: Christian Gentry, Muzak 1
Edited by: Aaron Goeglein -
23 • Black Friday and Cyber Monday 2020 Extravaganza
For e-commerce centric companies like Klaviyo, Black Friday / Cyber Monday is considered a "Super Bowl type event".
How do we get ready for the big day?
Designers Adeniyi Sonoiki, Ally Hangartner, Bram Oosten, and Gui Schmitt chat about the importance of those days to our customers and how the reality of 2020 changed everything this year. We also talk about Klaviyo's culture for BFCM and, as the new year starts, some resolutions we have for 2021. 🤞
=== 🔗 References ===
Keepa, Amazon price tracker • https://keepa.com/#!
Klaviyo's 2020 BFCM Numbers • https://www.klaviyo.com/blog/online-store-sales-cyber-weekend-2020
=== ✨ Recommendations ✨ ===
Spotify Wrapper 2020 • https://newsroom.spotify.com/2020-12-09/3-tips-tricks-to-enhance-your-2020-wrapped-experience/
Misbehaving: The Making of Behavioral Economics Book • https://amzn.to/3c0O2Tt
Refactoring UI Book • https://refactoringui.com/book/
How To with John Wilson • https://www.hbo.com/how-to-with-john-wilson
Oculus Quest 2 • https://www.oculus.com/quest-2/
Beat Saber • https://www.beatsaber.com
Have any feedback for us here at the Klaviyo Design Team? Send an email to designpodcast@klaviyo.com.
If you like the show, consider leaving a review on the Apple Podcasts, it really helps!
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Adeniyi Sonoiki, Associate Product Designer
Ally Hangartner, Senior Product Designer
Bram Oosten, Product Designer
Guilherme Schmitt, Product Designer
Edited by: Aaron Goeglein