34 Min.

Amy Dwyer & Anthony O’Connor: How to set yourself up for marketing success in 2024 Digital Surfing

    • Marketing

This week’s guests are Amy Dwyer, Huble’s Chief Strategy Officer, and Anthony O’Connor, the Chief Creative Officer here at Huble.


Amy was the founder and managing director of a digital marketing agency for over 10 years before it was acquired by Huble in 2022. With more than 20 years experience in international marketing and CRM, Amy is passionate about combining innovative technologies with clever minds and creative ideas to truly make for a more efficient, fun and successful work environment – both for her teams and for her customers.


Anthony has over 20 years of experience in marketing from design, programming, and multimedia, leading him to become part of the senior management team at the biggest B2B agencies in Germany. Later he was founder and managing director of a digital marketing agency for over 10 years, which merged with Huble in 2022. Anthony is passionate about innovation and how one can use technology and great creative to develop amazing solutions and results.


In this episode, Daryn, Amy, and Anthony explore strategic planning for the year 2024. They discuss the influential trends that defined 2023, the emerging trends anticipated to shape 2024, changes in consumer behaviour and the rise of conscious consumption. They also explore the growing shift towards self-service among businesses with complex purchasing cycles, as well as share insights on how to effectively plan your marketing activities for the upcoming year while addressing the challenges you may encounter along the way. 


It’s Amy Dwyer and Anthony O’Connor!
Follow Daryn on LinkedIn: https://www.linkedin.com/in/darynsmith

This week’s guests are Amy Dwyer, Huble’s Chief Strategy Officer, and Anthony O’Connor, the Chief Creative Officer here at Huble.


Amy was the founder and managing director of a digital marketing agency for over 10 years before it was acquired by Huble in 2022. With more than 20 years experience in international marketing and CRM, Amy is passionate about combining innovative technologies with clever minds and creative ideas to truly make for a more efficient, fun and successful work environment – both for her teams and for her customers.


Anthony has over 20 years of experience in marketing from design, programming, and multimedia, leading him to become part of the senior management team at the biggest B2B agencies in Germany. Later he was founder and managing director of a digital marketing agency for over 10 years, which merged with Huble in 2022. Anthony is passionate about innovation and how one can use technology and great creative to develop amazing solutions and results.


In this episode, Daryn, Amy, and Anthony explore strategic planning for the year 2024. They discuss the influential trends that defined 2023, the emerging trends anticipated to shape 2024, changes in consumer behaviour and the rise of conscious consumption. They also explore the growing shift towards self-service among businesses with complex purchasing cycles, as well as share insights on how to effectively plan your marketing activities for the upcoming year while addressing the challenges you may encounter along the way. 


It’s Amy Dwyer and Anthony O’Connor!
Follow Daryn on LinkedIn: https://www.linkedin.com/in/darynsmith

34 Min.