Brands & CX: Uniting Marketing and Experience CX Excellence - chats with Anjali
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- Management
In the latest episode of CX Excellence Chats with Anjali, she delves into the intricate relationship between brand equity and customer experience, with Beth Karawan, Co-Founder of ImprintCX.
Hear them speak about the transition from marketing to CX, the impact of brand purpose on customer strategy, the importance of storytelling, cross-functional collaboration and more!
Join them as they explore dimensions of brands forging meaningful connections with their customers that potentially enhance brand-customer relationships.
#CXExcellence#BrandExperience#CustomerCentricity#MarketingStrategy#BrandPurpose
Connect with Anjali:
LinkedIn: / anjali-malhotra-17505525
Instagram: / cxcel3
Twitter: https: //twitter.com/xcel_c
Facebook: / cxcel3
Email: anjali@c-xcel.com
Website: https://www.c-xcel.com
In the latest episode of CX Excellence Chats with Anjali, she delves into the intricate relationship between brand equity and customer experience, with Beth Karawan, Co-Founder of ImprintCX.
Hear them speak about the transition from marketing to CX, the impact of brand purpose on customer strategy, the importance of storytelling, cross-functional collaboration and more!
Join them as they explore dimensions of brands forging meaningful connections with their customers that potentially enhance brand-customer relationships.
#CXExcellence#BrandExperience#CustomerCentricity#MarketingStrategy#BrandPurpose
Connect with Anjali:
LinkedIn: / anjali-malhotra-17505525
Instagram: / cxcel3
Twitter: https: //twitter.com/xcel_c
Facebook: / cxcel3
Email: anjali@c-xcel.com
Website: https://www.c-xcel.com
48 Min.