59 Min.

Game Changing Marketing YoVideogames!

    • Videospiele

This week's episode is all about the newest industry trend: extremely short marketing windows. Have you noticed that the window between announcement/first trailer and release has been getting shorter the last year or two? Turns out - it's an industry trend. We discuss the details and speculate on the pros and cons while also talking about diminishing returns of exclusivity.

This week's episode is all about the newest industry trend: extremely short marketing windows. Have you noticed that the window between announcement/first trailer and release has been getting shorter the last year or two? Turns out - it's an industry trend. We discuss the details and speculate on the pros and cons while also talking about diminishing returns of exclusivity.

59 Min.