How should an I-O psychologist think about creativity? How do we define, operationalize, and measure it? What's the relationship between creativity and expertise? What is problem construction and why is it so crucial to creativity? What's the role of time, attention, and perspective-taking? In this episode, I talk to Dr. Roni Reiter-Palmon, an I-O psychologist who has spent her career studying creativity at the individual, team, and organizational levels. I learned a ton in this interview and I hope you will, too. Be sure to check out the full transcript on the episode page.