10 Min.
Season Finale: 2023 Digital Surfing Highlights Digital Surfing
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- Marketing
In this last episode of Digital Surfing 2022 season 2, Daryn Smith shares some key highlights from the past year!
This includes the episode with Irina Chuchkina, CMO of Thunes, where she discussed the concept of "Steal Like an Artist" and how it applies in the marketing world.
She reminded us that originality often comes from undetected inspiration and to surround ourselves with excellence to elevate our standards.
Another was the thought-provoking episode with Peter Stojanovic, the editor of Hot Topics, at a time when AI was still a new and scary topic.
Many of Peter's predictions about AI have unfolded in real-time, confirming his deep understanding of this ever-evolving field.
The next highlight is the insightful conversation Daryn had with Ralf Paschen, the CMO of xtype.io.
Ralf spoke about the intricacies of modern marketing strategies, particularly highlighting his research on the ineffectiveness of gated content.
The final highlight is from the most recent episode with Gideon Thomas, the CMO of DealHub. Gideon's diverse background, spanning multiple continents, has shaped his approach as a CMO.
His insights on the convergence of brand storytelling and demand generation highlighted how important authentic engagement is in marketing.
Thanks to all of you, our listeners, for making this year such a success - we almost doubled the number of downloads across episodes compared to the first two years of the show.
We’re taking a break for the rest of the year, which means we’ll be back with more episodes in January, kicking things off with an overview of website accessibility and how changes in requirements will affect businesses going forward.
So have a great holiday season and catch you all in the New Year!
Follow Daryn on LinkedIn: https://www.linkedin.com/in/darynsmith
In this last episode of Digital Surfing 2022 season 2, Daryn Smith shares some key highlights from the past year!
This includes the episode with Irina Chuchkina, CMO of Thunes, where she discussed the concept of "Steal Like an Artist" and how it applies in the marketing world.
She reminded us that originality often comes from undetected inspiration and to surround ourselves with excellence to elevate our standards.
Another was the thought-provoking episode with Peter Stojanovic, the editor of Hot Topics, at a time when AI was still a new and scary topic.
Many of Peter's predictions about AI have unfolded in real-time, confirming his deep understanding of this ever-evolving field.
The next highlight is the insightful conversation Daryn had with Ralf Paschen, the CMO of xtype.io.
Ralf spoke about the intricacies of modern marketing strategies, particularly highlighting his research on the ineffectiveness of gated content.
The final highlight is from the most recent episode with Gideon Thomas, the CMO of DealHub. Gideon's diverse background, spanning multiple continents, has shaped his approach as a CMO.
His insights on the convergence of brand storytelling and demand generation highlighted how important authentic engagement is in marketing.
Thanks to all of you, our listeners, for making this year such a success - we almost doubled the number of downloads across episodes compared to the first two years of the show.
We’re taking a break for the rest of the year, which means we’ll be back with more episodes in January, kicking things off with an overview of website accessibility and how changes in requirements will affect businesses going forward.
So have a great holiday season and catch you all in the New Year!
Follow Daryn on LinkedIn: https://www.linkedin.com/in/darynsmith
10 Min.