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Are you looking to share your passions with the world? Are you seeking an additional revenue stream to support your family?

Welcome to The Jeff Bradbury Show, a podcast designed to help you Build Your EDU Brand! Each Wednesday, educator Jeff Bradbury will help you by sharing how he has built up the TeacherCast Educational Network through Email Marketing, Social Media, Web Development, and Educational Professional Development offerings.

If you are interested in taking your passions to the next level, subscribe today and check out www.BuildYourEDUBrand.com for more information.

The Jeff Bradbury Show Jeff Bradbury (TeacherCast Educational Broadcasting Network)

    • Marketing

Are you looking to share your passions with the world? Are you seeking an additional revenue stream to support your family?

Welcome to The Jeff Bradbury Show, a podcast designed to help you Build Your EDU Brand! Each Wednesday, educator Jeff Bradbury will help you by sharing how he has built up the TeacherCast Educational Network through Email Marketing, Social Media, Web Development, and Educational Professional Development offerings.

If you are interested in taking your passions to the next level, subscribe today and check out www.BuildYourEDUBrand.com for more information.

    I’ve Got An Idea For A New EDU Brand … Now What (and other listener questions)

    I’ve Got An Idea For A New EDU Brand … Now What (and other listener questions)

    Welcome to the Jeff Bradbury Show, the podcast for educational podcasters, bloggers, authors, speakers, and content creators.  If you or someone you know is interested in taking their platforms to the next level, please subscribe to this podcast (https://www.teachercast.net/episodes/jeff-bradbury-show/) or share our show with others.

    Do you have any questions about building your EDU Brand (https://www.teachercast.net/captivate-podcast/jbs-ep3-10-expert-tips-to-help-you-build-your-edu-brand/) that I can help with? 

    If so, schedule some time with me and together we will work to help you build an amazing educational platform. (https://www.teachercast.net/episodes/jeff-bradbury-show/)

    In this episode of the Jeff Bradbury show, we answer three questions brought to us by our educational community. (https://www.teachercast.net/episodes/jeff-bradbury-show/)

    *I have an idea for a brand … now what?
    *How to take and receive advice from a mentor even if it might sting a little?
    *How do you know your email marketing is working?

    If you are a new listener to TeacherCast, we would love to hear from you.  Please visit our Contact Page and let us know how we can help you today!

    • 19 Min.
    10 Expert Tips To Help You Build Your EDU Brand

    10 Expert Tips To Help You Build Your EDU Brand

    This week at the Building Your EDU Brand (http://www.buildyouredubrand.com) .

    In this episode of the Jeff Bradbury Show (https://www.teachercast.net/episodes/jeff-bradbury-show/) , we take a look at 10 Expert Tips To Help You Build Your EDU Brand. Some of these things seem pretty easy. Some of the items on the list might have you puzzled. After speaking with several great educators at the conference this week, it is certain that everyone has gone through these steps and mastered many if not all of them.

    If you are a blogger, podcaster, speaker, author, or another type of EDU Content Creator, don't forget to vist our podcast homepage and subscribe to the podcast on your favorite podcast player today!

    If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page (http://teachercast.net/contact) and let us know how we can help you today!

    The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories:

    You have a great idea that you would like to get noticed by the educational community

    You are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers.

    You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level

    Join the TeacherCast 90-Day Email Marketing Challenge Today! (https://www.teachercast.net/90-day-email-marketing-challenge/)

    In this challenge, you are going to learn:How to find and target your Avatar to grow your email list.

    The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list.

    How to grow a successful Social Media strategy that gets you noticed and grows your email list.

    How to create a branded professional slide deck for your next conference that grows your email list.

    How to fight the war on the inbox and what it means for your unopened emails.

    How to improve your email open rates so that the work you put into your emails gets noticed clicked on.

    and much more …

    (https://teachercast-educational-network.ck.page/26909ec070)

    Reflections From Our Previous EpisodeEpisode 2: 5 Rules of Personal and Professional Brands (https://www.teachercast.net/captivate-podcast/jbs-ep2-5-rules-of-personal-and-professional-branding/)

    By Hyper-Focused

    Be Authentic

    Have a Story

    Be Consistent

    Live Your Brand

    10 Expert Tips To Help You Build Your EDU BrandIdentify Your Target Audience … EARLYFor so many educators, they create content just to create content and then all of a sudden they call themselves a business owner and entrepreneur. This is almost completely backward from what happens in the non-edu world.

    In business, you spend months trying to figure out a pain point. Then you try to come up with a cost-effective solution to solve that pain point. Then you learn everything about who has those pain points and you do everything that you can to attract them to your solution. Sounds pretty easy???

    Successful companies identify who their target market is first and THEN create the solutions.

    Be An Expert In The IndustryHave you ever listened to a speaker or heard a podcast where someone was "trying" to sound like an expert but you had your doubts? In this age of quick and easy Google search, anyone can read a blog post and become an expert ... so what set's you apart?

    When creating an identifiable EDU Brand, it's important that you also establish your credibility or authority in the subject. This not only helps people identify with you but gives people a reason to follow what you are preaching on your platforms.

    Create Content Worth Coming Back ToEveryone can create content. But how many times have you clicked on a link and looked at something for 2 seconds only to agree never to

    • 23 Min.
    5 Rules of Personal and Professional Branding

    5 Rules of Personal and Professional Branding

    Are you looking to grow your platform but not sure where to start?  

    In this episode of the Jeff Bradbury Show, we are going be taking a look at 5 Rules of Personal and Professional Branding.

    If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page (http://teachercast.net/contact) and let us know how we can help you today!

    The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories:

    You have a great idea that you would like to get noticed by the educational community

    You are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers.

    You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level

    Join the TeacherCast 90-Day Email Marketing Challenge Today! (https://www.teachercast.net/90-day-email-marketing-challenge/)

    In this challenge, you are going to learn:

    How to find and target your Avatar to grow your email list.

    The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list.

    How to grow a successful Social Media strategy that gets you noticed and grows your email list.

    How to create a branded professional slide deck for your next conference that grows your email list.

    How to fight the war on the inbox and what it means for your unopened emails.

    How to improve your email open rates so that the work you put into your emails gets noticed clicked on.

    and much more …

    (https://teachercast-educational-network.ck.page/26909ec070)

    5 Rules of Personal and Professional BrandingBe Hyper FocusedWhen you are trying to create something that you want people to remember you for, it’s critical that you stay hyper-focused. This will help you not only stay on brand but keep you focused on hitting your target avatar.

    If you create content in multiple content streams it gets messy and tends to confuse your audience who will eventually grow to expect a certain type of content from you each week.

    For example, if you are used to writing long-form content then it’s best to keep that format. Suddenly switching to short-form content might turn off some of your long-time supporters.

    Be AuthenticOne of the biggest lessons that anyone can learn early on in their brands is the ability to become vulnerable and authentic with their audience. It is extremely difficult to gain a subscriber, attract a podcast listener, or entice a company to work with you. On the other hand, it’s very easy to 

    Have a StoryAudiences connect to people, not to content. If you create a great blog post or write a good book, you may get several people checking it out, but once they get what they need, they will eventually bounce and might never come back. However, if you can find a way to tell your story through your content your audience will be able to connect not with just what they are trying to consume, but with YOU the content creator.

    Be ConsistentBeing consistent means being consistent everywhere. When you go through the process of creating a brand you take the time to think about your logo, brand colors, fonts, styles, and tone of your product. (and so much more) Consistency is that one thing that makes people remember you.  

    Think about your favorite soft drink company. What makes them stand out from the pack? Is it the way that their drink tastes? Maybe … but I bet it’s also the way the product looks, or the packaging they use, or the colors and style of their logos.  

    Consistency is super important when creating your brand kit as well as any content that you produce.  

    Live Your BrandHave you ever seen a speaker get up and do a big presentation and then get off the stage and do a complete 180 wh

    • 16 Min.
    The Three Most Important Reasons To Start A Personal Or Professional EDU Brand

    The Three Most Important Reasons To Start A Personal Or Professional EDU Brand

    Are you seeking an extra income stream for your family or additional teaching resources for your classroom? If the answer to either of these questions is yes, then you might be ready to take the first step in Building Your EDU Brand (http://www.buildyouredubrand.com) this year.

    In this episode of The Jeff Bradbury Show (https://www.teachercast.net/episodes/jeff-bradbury-show/) , we take a look at Three Reasons Why Educators Should Be Creating Personal or Professional EDU Brands.

    If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page (http://teachercast.net/contact) and let us know how we can help you today!

    The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories:

    You have a great idea that you would like to get noticed by the educational community

    You are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers.

    You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level

    Join the TeacherCast 90-Day Email Marketing Challenge Today! (https://www.teachercast.net/90-day-email-marketing-challenge/)

    In this challenge, you are going to learn:

    How to find and target your Avatar to grow your email list.

    The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list.

    How to grow a successful Social Media strategy that gets you noticed and grows your email list.

    How to create a branded professional slide deck for your next conference that grows your email list.

    How to fight the war on the inbox and what it means for your unopened emails.

    How to improve your email open rates so that the work you put into your emails gets noticed clicked on.

    and much more …

    (https://teachercast-educational-network.ck.page/26909ec070)

    What is a Personal EDU Brand?When we think of personal or professional branding, we speak about a number of topics.

    How Do Others See You?

    How Do You Stand Apart From Others?

    What Makes You Unique?

    To sum it up, your personal brand is how OTHERS see YOU.

    There are several reasons that you might be interested in creating a personal or professional EDU Brand this year.

    Some of these reasons might be:

    To Support Your Family

    To Support Your Students

    To Support Your Passions

    3 Reasons To Start Your Own Personal or Professional EDU BrandTo Support Your FamilyBy building an online digital portfolio that includes associations with edtech companies, you may have the opportunity to attend professional development events sponsored by the company which could save you and your family money.

    Kids love Free T-Shirts!

    Swag is pretty awesome!

    To Support Your StudentsBuilding a connection to other educators and edtech companies give you the opportunity to gather knowledge and additional resources that you can take back to your classrooms.

    Membership in EdTech ambassador programs provides you an extended PLN in which you can learn new ways to use applications and can help you create additional resources and activities for your students.

    Many teachers have to pay out of pocket hundreds of dollars each year for supplies. By working with other educators and educational companies you have the possibility of getting support for your students through physical or digital resources.

    To Support Your PassionsAre you searching for professional learning beyond what your school district provides?

    Are you seeking the opportunity to work with educators who share the same passions that you do?

    Follow our Podcast and Subscribe View All Episodes (https://www.teachercast.net/episodes/teachercast-podcast/)

    Apple Podcasts (https://podcasts.apple.com/us/podcast/teachercast-educational-network/id

    • 18 Min.
    Welcome To The Jeff Bradbury Show: A Podcast Helping You Build Your EDU Brand

    Welcome To The Jeff Bradbury Show: A Podcast Helping You Build Your EDU Brand

    Welcome to the Jeff Bradbury Show, a podcast to help You Build YOUR EDU Brand.

    This podcast has been a dream of mine for the last few years.  It is actually based on conversations that I have had over the last 8+ years with both teachers and edtech companies about the way that educators are thinking of themselves as marketing opportunities and not just as in-class teachers.

    Each episode of the Jeff Bradbury Show will be a conversation between me and you.  Together, we will figure out together how to help you better provide for your family by creating a recognizable EDU Brand through your website, social media, email marketing, and conference networking.

    • 5 Min.

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