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The IAB Australia Podcast IAB Australia
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- Technologie
The best minds in digital advertising break down and debate the topics that matter to brands and publishers. We talk to industry leaders in every area of digital about creativity, measurement, metrics, data, privacy and the technology that drives it all.
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IAB Australia Audio Summit Podcast: Media Buyers - Making the Most of Audio in 2024
Four leading media agency leaders discuss their approach to audio investment and plans for 2024.
Panelists
Anna Magliano, head of client services, Kaimera
Lucy Formosa Morgan, MAGNA Global
Daniel Cutrone, managing partner, Avenue C
Ashley Wong, head of digital, data & innovation, Foundation Australia
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IAB Australia Audio Summit Podcast: See it. Hear it. Feel it.
Think that audio isn't a suitable option for your campaign due to creative requirements? Think again! This session will look at creative approaches for new audio advertisers and how to find inspiration in challenging briefs.
Presenters:
Ralph van Dijk, founder, Eardrum
Andy Maxwell, co-founder, Earmax Media
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IAB Australia Audio Summit Podcast: The Art of Influence - Connecting with Gen Z Thru Audio
The Art of Influence - Connecting with Gen Z Thru Audio
Panelists:
Sarah Adams, producer, Inspired Unemployed
Ryan Lamont, senior development manager, Acast
Sam Koslowski, co-founder, The Daily Aus
Moderator: Bella Spragg, director data partnerships, The Trade Desk
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IAB Australia Audio Summit Podcast: Scratching the Crime Itch
In this special edition podcast from the most recent Audio Summit event, Peter Pynta from Neuro-Insight takes us through new research looking at consumer's engagement and response to advertising within true crime podcasts. We then dive into a panel discussion from true crime presenters and producers discussing the balance of keeping crime content responsible while scratching the itch of crime obsessed Australians.
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Sustainability Initiatives & Measures for Digital Advertising
In this podcast we discuss industry developments in carbon emission tracking and reduction within the digital advertising ecosystem. We are joined by Abi Thomas (SBS), Deepak Tahilani (Group M) and Alex Heaven (JC Decaux).
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The big themes for 2024
A discussion with IAB team members on the most important topics and initiatives for the Australian digital advertising industry in 2024. Gai is joined by Natalie Stanbury (Director of Research), Jonas Jaanimagi (Tech Lead), Sarah Waladan (Director of Policy & Regulation).
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