The Partner Marketing Podcast

Tradedoubler, Matthias Stadelmeyer
  • 5.0 (2)
  • EDUCATION
  • EVERY TWO WEEKS
The Partner Marketing Podcast

The Partner Marketing Podcast is a new platform hosted by the Tradedoubler CEO, Matthias Stadelmeyer. It brings together thought leaders and professionals from across the globe. In each episode, Matthias sits down with guests to discuss the evolving world of partner marketing, featuring personal stories, industry experiences, and success stories from brands, publishers, agencies, and digital marketers. The conversations offer real insights into how partner marketing impacts businesses, both locally and globally. Tradedoubler was established in 1999 in Stockholm by Felix Hagnö and Martin Lorentzon, the co-founder of Spotify, and swiftly ascended to become Europe's no. 1 Affiliate Marketing network, listed on the Stockholm Stock Exchange since 2005. Presently, we extend our proprietary Partner Marketing and Tech Solutions across +90 countries, backed by a dedicated team exceeding 350 Tradedoublers. While operating on a global scale, our ethos remains deeply rooted in local authenticity and a commitment to people-centric values. More information can be found on www.tradedoubler.com This Podcast is produced by TLDR Studios.

  1. #15 What it takes to win the U.S. market | with Alexander Ketter

    12 JUN

    #15 What it takes to win the U.S. market | with Alexander Ketter

    Ever tried to introduce your brand where no one’s heard of you? That’s exactly where Alexander Ketter began. In this episode, recorded live from PI Live in Miami, Matthias sits down with Alex, Managing Director USA at Atolls and the man behind Atolls’ impressive U.S. growth. He built a 35+ person team from scratch, won trust from giants like CNN and Business Insider, and carved out a leading position in one of the world’s most competitive landscapes.

    33 min
  2. #14 Inside Hello Partner: Building the Industry’s Biggest Events | with Matthew Wood

    29 MAY

    #14 Inside Hello Partner: Building the Industry’s Biggest Events | with Matthew Wood

    What does it take to turn a casual affiliate meetup into one of the world’s leading partner marketing events? In this episode of The Partner Marketing Podcast, Matthias is joined by Matthew Wood, founder of Hello Partner and the visionary behind PI Live. Recorded on-site at PI Live Miami, their conversation takes us inside Matthew’s 25-year journey through the partner marketing landscape - from pioneering cashback and coupon platforms to building a global events powerhouse.

    27 min

  3. 15 MAY

    #13 Scaling Partner Marketing Success on Amazon | with William Hamer-Jones

    In this episode of The Partner Marketing Podcast, Matthias sits down with William Hamer-Jones, VP of Partnerships at PartnerBoost, to explore the global dynamics of partner marketing and the evolution of Amazon affiliate marketing. William shares highlights from his global career in partner marketing, spanning London, Singapore, and New York, and discusses how his international experiences have shaped his people-centric approach to building partnerships.

    35 min

  4. 1 MAY

    #12 Creating Stronger Partner Marketing Ecosystems | with Daniel Karlovic & Ryan Irvine

    In this episode of The Partner Marketing Podcast, Matthias welcomes Daniel Karlovic, Founder and CEO of AdPolice, and Ryan Irvine, Head of Global Sales at AdPolice. Together, they share the story behind AdPolice - a specialized platform dedicated to protecting brands and strengthening trust across the online marketing landscape. Their conversation highlights how technology, the right mindset, ongoing education, and clearly defined KPIs are essential to creating a transparent, sustainable, and successful partner marketing ecosystem.

    49 min

  5. 17 APR

    #11 What’s changed in Partner Marketing? | with Marcel Chaudron

    In this episode of The Partner Marketing Podcast, Matthias is joined by seasoned partner marketing consultant Marcel Chaudron for a deep dive into how the industry has evolved over the past two decades. They explore how technology, professionalism, and collaboration have reshaped the industry, and why relationships remain at the heart of successful programs.

    49 min

  6. 3 APR

    #10 How Bonprix drives Partner Marketing Growth I with Anika Kreißl

    In this episode of The Partner Marketing Podcast, Matthias welcomes Anika Kreißl, Teamlead Display, Retargeting & Affiliate Marketing at Bonprix. Together, they explore the dynamic world of partner marketing, discussing how Bonprix leverages partnerships to drive growth and customer engagement. Anika shares insights into Bonprix’s evolving strategies and the role of partner marketing in shaping their success.

    46 min

  7. 20 MAR

    #09 Navigating the New CPA Marketing Era | with Stephen Kerin

    In this episode of The Partner Marketing Podcast, Matthias welcomes Stephen Kerin, founder and director of Scale Digital. With decades of experience in performance marketing, Stephen shares his journey from early search marketing in the 90s to his deep expertise in partner marketing today. He reflects on the evolution of the industry and how brands are increasingly recognizing the value of performance-based partnerships beyond traditional affiliate models.

    44 min

  8. 6 MAR

    #08 How AI is Revolutionizing Client Services | with Glen Calvert

    In this episode of The Partner Marketing Podcast, we are joined by Glen Calvert, founder and CEO of Kaizan AI, to explore the transformative role of AI in client services. Glenn shares his journey from digital marketing and partner marketing to launching Kaizan, an AI-driven platform designed to enhance client engagement, increase productivity, and unlock new revenue opportunities for service-centric organizations.

    55 min
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Ratings & Reviews

5
out of 5
2 Ratings

About

The Partner Marketing Podcast is a new platform hosted by the Tradedoubler CEO, Matthias Stadelmeyer. It brings together thought leaders and professionals from across the globe. In each episode, Matthias sits down with guests to discuss the evolving world of partner marketing, featuring personal stories, industry experiences, and success stories from brands, publishers, agencies, and digital marketers. The conversations offer real insights into how partner marketing impacts businesses, both locally and globally. Tradedoubler was established in 1999 in Stockholm by Felix Hagnö and Martin Lorentzon, the co-founder of Spotify, and swiftly ascended to become Europe's no. 1 Affiliate Marketing network, listed on the Stockholm Stock Exchange since 2005. Presently, we extend our proprietary Partner Marketing and Tech Solutions across +90 countries, backed by a dedicated team exceeding 350 Tradedoublers. While operating on a global scale, our ethos remains deeply rooted in local authenticity and a commitment to people-centric values. More information can be found on www.tradedoubler.com This Podcast is produced by TLDR Studios.

Information

  • Creator
    Tradedoubler, Matthias Stadelmeyer
  • Years Active
    2024 - 2025
  • Episodes
    16
  • Rating
    Clean
  • Copyright
    © Tradedoubler, TLDR Studios GmbH
  • Show Website
    The Partner Marketing Podcast

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