The RevOps & ABM Alignment

Romeo Mann
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Podcast The RevOps & ABM Alignment

Now more than ever, B2B companies cannot survive without a clear, defined and functional revenue strategy. We present - The RevOps & ABM Alignment - a podcast that highlights the stories and expertise of B2B Go-To-Market specialists and their strategies for two highly effective motions - Revenue Operations and Account-Based Marketing. Here you can expect to hear from Sales, Marketing, Customer Success and Operations specialists that thrive in building revenue models that exceed expectations and allow companies to scale. Tune in to this bi-weekly podcast to learn more on how to make RevOps & ABM your ultimate revenue strategy advantage!

  1. Scaling SaaS: Insights from 188 founders (with Anna Nadeina, Head of Growth at SaaS Group)

    19. SEPT.

    Scaling SaaS: Insights from 188 founders (with Anna Nadeina, Head of Growth at SaaS Group)

    In this episode, Anna Nadeina discusses the challenges SaaS companies face in "the profitable growth" era, sharing insights from interviews with founders. She also explains how SaaS Group supports its companies. HIGHLIGHTS:00:00 Intro03:19 What is SaaS Group15:56 SaaS market trends21:50 Niching down for SaaS25:07 Founders' mental health, AI, growth39:00 Exploring SaaS niches46:00 Targeting the US market48:09 Cultural differences in GTM59:31 Should everyone have a podcast?01:12:51 Anna's recommendations Connect with Anna Nadeina LinkedIn | Webpage Connect with Romeo Mann: LinkedIn | Webpage ***This episode is brought to you by MAN Digital - RevOps and ABM & Demand Gen agency helping B2B companies with long sales cycles build revenue engines.

    1 Std. 23 Min.
  2. Building a Successful GTM Strategy for Software Development (with Jan Zborowski, Co-Founder at SoftwareMill)

    8. AUG.

    Building a Successful GTM Strategy for Software Development (with Jan Zborowski, Co-Founder at SoftwareMill)

    In this episode, Romeo chats with Jan Zborowski, CEO of SoftwareMill, about how they shaped their go-to-market strategy with customer insights and market research. They also discuss the role of organic content in business growth, the future of AI, and the importance of building strong partnerships. HIGHLIGHTS:00:00 Intro and background02:00 The evolution of Software Mill09:40 The influence of business people on technical decisions15:11: Building a new strategy19:24 Hiring a Chief Growth Officer29:17 The challenges of hiring in a specialized field31:00 The importance of networking 33:26 Understanding the market 36:40 Investing in sales and partnerships40:38 Specializing in new areas of technology45:17 The power of content marketing 48:39 The future of the tech market Connect with Jan Zborowski LinkedIn | Webpage Connect with Romeo Mann: LinkedIn | Webpage ***This episode is brought to you by MAN Digital - RevOps and ABM & Demand Gen agency helping B2B companies with long sales cycles build revenue engines.

    59 Min.
  3. Building High-Performing RevOps Team (with Sam Sutton, RevOps Director at Pearson)

    1. AUG.

    Building High-Performing RevOps Team (with Sam Sutton, RevOps Director at Pearson)

    In this episode,  Sam Sutton covers building a successful RevOps team, key skills for this role, and tips on talent development. HIGHLIGHTS:00:00 Intro & Background03:16 Sam's Journey into RevOps07:37 Attracting talents to RevOps11:05 The Structure and Roles in RevOps Teams14:22 Balancing Firefighting and Planning in RevOps20:10 The Evolution of RevOps from SalesOps24:08 Essentials Skills for RevOps Talent27:48 Saying NO in RevOps31:11 Finding Talent in Unexpected Places35:09 Power of RevOps Communities Connect with Sam Sutton LinkedIn | Webpage Connect with Romeo Mann: LinkedIn | Webpage ***This episode is brought to you by MAN Digital - RevOps and ABM & Demand Gen agency helping B2B companies with long sales cycles build revenue engines.  We dive into your strategies and CRM, identify growth levers and launch integrated campaigns to grow a pipeline that converts into revenue.

    1 Std. 0 Min.
  4. Strategic Role of Positioning: How STX Next Became a Python Powerhouse (w/ Ronald Binkofski, CEO)

    25. JULI

    Strategic Role of Positioning: How STX Next Became a Python Powerhouse (w/ Ronald Binkofski, CEO)

    In this episode, we talk about the importance of positioning for software houses and the growth challenges & opportunities tech companies face today. HIGHLIGHTS:00:00 Intro and background07:23 Economic Uncertainty20:06 AI revolution25:24 Challenges for CTOs27:48 Processes with Business Impact29:31 Technology with Industry Expertise 37:35 DeepNext: System for building AI use cases44:01 Success Competencies in Tech  Connect with Ronald Binkofski LinkedIn | Webpage Connect with Romeo Mann: LinkedIn | Webpage ***This episode is brought to you by MAN Digital - RevOps and ABM & Demand Gen agency helping B2B companies with long sales cycles build revenue engines.  We dive into your strategies and CRM, identify growth levers and launch integrated campaigns to grow a pipeline that converts into revenue.

    48 Min.
  5. Intent-Based RevOps Framework (with Darren Fay, Sr. Director of RevOps at Henry Schein One)

    16. JULI

    Intent-Based RevOps Framework (with Darren Fay, Sr. Director of RevOps at Henry Schein One)

    In this episode, Darren Fay introduces the Intent-Based Revenue Ops framework with its four pillars explaining how this approach makes RevOps people a business strategic partners, rather than just a support role.  HIGHLIGHTS:00:00 Intro and Background02:31 Intent-Based Revenue Ops Framework06:24 Change Management13:43 The Power of Well-Defined Mission Statement16:15 Driving Impact with Intent-Based RevOps25:28 Skills and Competencies for RevOps Team Learn more about the Intent-Based Revenue Ops Framework here:  https://www.peakrevops.com/blog/intent-based-revenue-operations-maximize-your-revenue-operations-teams-impact Connect with Darren Fay LinkedIn | Webpage Connect with Romeo Mann: LinkedIn | Webpage ***This episode is brought to you by MAN Digital - RevOps and ABM & Demand Gen agency helping B2B companies with long sales cycles build revenue engines.  We dive into your strategies and CRM, identify growth levers and launch integrated campaigns to grow a pipeline that converts into revenue.

    33 Min.
  6. Navigating Forecasting in RevOps (with Jeremey Donovan, VP of RevOps at Inishgt Partners)

    18. JUNI

    Navigating Forecasting in RevOps (with Jeremey Donovan, VP of RevOps at Inishgt Partners)

    Romeo chats with Jeremy Donovan, VP of RevOps at Insight Partners, on ways to improve sales forecasts' accuracy for SMB and Enterprise, fill in forecasting gaps, and manage the sales pipeline. Connect with Jeremey Donovan LinkedIn | Webpage Connect with Romeo Mann: LinkedIn | Webpage ***This episode is brought to you by MAN Digital - RevOps and ABM & Demand agency helping B2B companies with long sales cycles build revenue engines.  How? Our senior guys dive into your strategies and CRM, identify growth levers, and launch integrated campaigns to grow a pipeline that converts into revenue.

    48 Min.
  7. Setting up GTM operations (with Roee Hartuv, Head of Revenue Architecture at Winning by Design)

    14. JUNI

    Setting up GTM operations (with Roee Hartuv, Head of Revenue Architecture at Winning by Design)

    Launching GTM Ops requires a strategic first step. Confused about where to start?  Romeo chats with Roee Hartuv from Winning by Design about how to set up and improve GTM operations by creating a clear data model to track the customer journey. HIGHLIGHTS:00:00 Intro03:01 Product Market Fit vs Go-To-Market Fit08:30 Implementing GTM Ops26:41 GTM Ops for B2B SaaS Companies28:24 Revenue architecture37:13 Growth challenges and strategies45:13 Business algorithm for growth Connect with Roee HartuvLinkedIn | Webpage Connect with Romeo Mann: LinkedIn | Webpage ***This episode is brought to you by MAN Digital - RevOps and ABM & Demand agency helping B2B companies with long sales cycles build revenue engines.  How? Our senior guys dive into your strategies and CRM, identify growth levers, and launch integrated campaigns to grow a pipeline that converts into revenue.

    60 Min.
  8. Nearbound: New GTM for sustainable growth? (with Jill Rowley, GTM advisor & expert)

    11. JUNI

    Nearbound: New GTM for sustainable growth? (with Jill Rowley, GTM advisor & expert)

    GTM expert Jill Rowley explains the "Nearbound" - a new GTM on the block focused on building partnerships with the companies that your customers already work with to drive joint growth. You'll learn about moving from aggressive growth to more sustainable ways of driving revenue and how GTM strategies have evolved.  HIGHLIGHTS:00:00 Intro and background06:29 Partnerships in modern GTM13:22 Nearbound strategy27:32 Sales and marketing alignment48:49 Partnerships for sustainable growth Connect with Jill Rowley LinkedIn | Webpage Connect with Romeo Mann: LinkedIn | Webpage ***This episode is brought to you by MAN Digital - RevOps and ABM & Demand agency helping B2B companies with long sales cycles build revenue engines.  How? Our senior guys dive into your strategies and CRM, identify growth levers, and launch integrated campaigns to grow a pipeline that converts into revenue.

    50 Min.
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Info

Now more than ever, B2B companies cannot survive without a clear, defined and functional revenue strategy. We present - The RevOps & ABM Alignment - a podcast that highlights the stories and expertise of B2B Go-To-Market specialists and their strategies for two highly effective motions - Revenue Operations and Account-Based Marketing. Here you can expect to hear from Sales, Marketing, Customer Success and Operations specialists that thrive in building revenue models that exceed expectations and allow companies to scale. Tune in to this bi-weekly podcast to learn more on how to make RevOps & ABM your ultimate revenue strategy advantage!

Informationen

  • Erstellt von
    Romeo Mann
  • Jahre aktiv
    2023 - 2024
  • Folgen
    34
  • Bewertung
    Anstößig
  • Copyright
    © @ 2024 MAN Digital

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