24 min.
Arcc Insights: Future of PR - Dead or Evolving Arcc Insights
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- Iværksætteri
Through the years, PR has taken a lot of faces depending on what medium of communication was most effective at a given point, with digitalization playing a huge role along the way.
With information technology increasingly made available and consumer-friendly for the public, more companies and individuals has begun to take PR into its own hands.
Will this phenomenon signify the end of public relation professionals or is it just the beginning of an evolution in the public relation industry?
Join Cleve Yap from Arcc Spaces and Oliver Ellerton, Director of Ellerton & Co. Public Relations and Advertising, a bespoke PR firm based in Singapore to learn more about the misconceptions and what is going to be the future of public relations in our very first podcast episode of Arcc Insights.
Through the years, PR has taken a lot of faces depending on what medium of communication was most effective at a given point, with digitalization playing a huge role along the way.
With information technology increasingly made available and consumer-friendly for the public, more companies and individuals has begun to take PR into its own hands.
Will this phenomenon signify the end of public relation professionals or is it just the beginning of an evolution in the public relation industry?
Join Cleve Yap from Arcc Spaces and Oliver Ellerton, Director of Ellerton & Co. Public Relations and Advertising, a bespoke PR firm based in Singapore to learn more about the misconceptions and what is going to be the future of public relations in our very first podcast episode of Arcc Insights.
24 min.