1h 1m
Dos Equis | The Most Interesting Man in the World Tagline
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- Marketing
In our inaugural episode, we look at the making of the iconic "Most Interesting Man in the World" campaign from Dos Equis, from the creative team's sarcastic initial pitch, to the battle to sell it through, to the frightening first shoot day, to the demise of the celebrated campaign a decade later. Presented by GSTV.
In our inaugural episode, we look at the making of the iconic "Most Interesting Man in the World" campaign from Dos Equis, from the creative team's sarcastic initial pitch, to the battle to sell it through, to the frightening first shoot day, to the demise of the celebrated campaign a decade later. Presented by GSTV.
1h 1m