55 min
Volkswagen | The Force Tagline
-
- Marketing
This week we don our Darth Vader mask and travel back to the 2011 Super Bowl to look at the VW commercial that Force-choked all rivals into submission that year. It's a story of great craft around some beloved IP, and a Sophie's choice that would change Super Bowl advertising forever. Presented by GSTV.
This week we don our Darth Vader mask and travel back to the 2011 Super Bowl to look at the VW commercial that Force-choked all rivals into submission that year. It's a story of great craft around some beloved IP, and a Sophie's choice that would change Super Bowl advertising forever. Presented by GSTV.
55 min