Search Off the Record Google

What's the best way to handle outdated content? Does old content affect SEO? In this episode of Search Off the Record, Lizzi Sassman and John Mueller discuss the importance of addressing old content and updating it to continue being useful to users today. Listen along as Lizzi and John discuss content decay’s effect on Google Search results and practical steps to tackle it.
Resources:
Episode transcript → https://goo.gle/sotr073-transcript
Crypto redirects → https://goo.gle/4dq7Ywe
Outdated blog post on traffic drops  → https://goo.gle/3y8UNQd
Mobile-Testing Tool blog post  → https://goo.gle/4bsCJ1Q
Structured Data Tool landing page → https://goo.gle/4bvZ8Lw
 
Watch more Search Off the Record → https://goo.gle/sotr-yt
Subscribe to Google Search Central Channel → https://goo.gle/SearchCentral
Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.

In this episode of Search Off the Record, Gary Illyes, Lizzi Sassman, and John Mueller put Large Language Models (LLMs) to the test and compete to create the best social post using generative AI. Listen along as they weigh the pros and cons, assess how accurate the posts are, stumble on some owl facts, and see how Google’s own GenAI tool, Gemini, can be used as a creativity tool.
 
Resources:
Episode transcript → https://goo.gle/sotr072-transcript 
SEO Starter Guide  → https://goo.gle/42alrmy
rel=prev/next isn't a signal  → https://goo.gle/4aIWz8F
Managing Multi-Regional Sites → https://goo.gle/3J3u5e9
Bubble chart analysis →  https://goo.gle/49q9VW8
 
Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.
 
#SOTRpodcast

In this episode of Search Off the Record, John Mueller and Lizzi Sassman are joined by Rick Viscomi from the Chrome Web Performance team to discuss the importance of understanding what users seek to accomplish and optimizing accordingly, rather than focusing solely on metric scores. Listen along as the Search team touches on metrics like Largest Contentful Paint (LCP), Cumulative Layout Shift (CLS), and the latest Interaction to Next Paint (INP) as pieces of the pie for a better user experience. 
 
Resources:
Episode transcript → https://goo.gle/sotr071-transcript 
Introducing INP to Core Web Vitals → https://goo.gle/4ar2UW6
Page Experience & Google Search → https://goo.gle/49cEWgm
Rick on X (formerly Twitter)→ https://goo.gle/3PCe4ze 
Core Web Vitals on Stack Overflow → https://goo.gle/4awMqvw
 
Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.
 
#SOTRpodcast
 
Speaker: John Mueller, Lizzi Sassman, Rick Viscomi,
Products Mentioned: Search Off The Record,