15 episodes

Welcome to Profit Made Simple, where you'll learn the proven blueprint to scale your fitness business to produce more profit, time and impact. Coach Dan Henderson is your host, a successful entrepreneur who has set up, operated and sold multiple companies over the last 15 years. If you're a fitness business owner struggling to grow your business and create the life you envisioned, this podcast is for you. Learn real-world strategies, from automating marketing to systemizing your business and becoming a better leader. Subscribe now and start seeing real results in your business.

Profit Made Simple Dan Henderson | Fitness Business Coach

    • Business

Welcome to Profit Made Simple, where you'll learn the proven blueprint to scale your fitness business to produce more profit, time and impact. Coach Dan Henderson is your host, a successful entrepreneur who has set up, operated and sold multiple companies over the last 15 years. If you're a fitness business owner struggling to grow your business and create the life you envisioned, this podcast is for you. Learn real-world strategies, from automating marketing to systemizing your business and becoming a better leader. Subscribe now and start seeing real results in your business.

    Business Growth through Effective Leadership (with Rebecca Anderson)

    Business Growth through Effective Leadership (with Rebecca Anderson)

    Curious why some businesses thrive while others falter? Join host Dan Henderson and guest Rebecca (Bec) Anderson, entrepreneur of multiple fitness businesses including Facebook Ads Academy and SRPT Recruitment, as she shares how astute leadership drives business growth. Thriving enterprises excel at navigating challenges with resilience, maintaining clarity, and leading with emotional intelligence. These leaders understand the importance of fostering a positive company culture and empowering their teams to succeed. By mastering these leadership skills, businesses can not only weather storms but also seize opportunities for growth. Tune in now to learn how to master leadership skills for your own business journey.



    Our favourite quotable moments

    “I had to get out of my own ego.” - Rebecca Anderson

    “[Effective leadership is] enabling [employees] to be able to solve the problem themselves and allow them to grow into their roles.” - Rebecca Anderson

    “Something will have triggered this self-repeating pattern of I'm not good enough. And

    subconsciously you play that out throughout your whole life.” - Rebecca Anderson

    “ I genuinely believe the universe will open up and give you more when you're thankful for what you've got.” - Rebecca Anderson



    Resources:

    Fitness Profit Website

    Instagram - Coach Dan Henderson

    YouTube - Profit Made Simple

    Facebook - Coach Dan Henderson



    About Guest:

    Bec has been in the fitness industry for over 15 years, she started by building a successful PT business and went on to management of big box facilities. She now owns SRPT Education & Recruitment. Bec’s forward thinking approach to leveraging digital marketing in the fitness industry has also led her to co-founding the Facebook Ads Academy. She has a passion for sharing her knowledge and experience with her peers and the future generations of fitness industry.



    About Dan:

    Dan Henderson, founder of Fitness Profit, is a coach and business consultant who helps fitness owners achieve more freedom, impact, and income. With over a decade of experience in the industry, Dan is a well-respected leader, owning two successful businesses within the space: Momentum 360 gym and Australia's largest fitness conference, Filex. As a published author and entrepreneur, Dan shares his knowledge on the Profit Made Simple podcast, where he interviews industry experts and offers practical advice for growing your fitness business, building your brand, and achieving your goals. Join Dan each week and take your fitness business to new heights with Profit Made Simple.



    This podcast is produced by Brave Moon Podcasts.

    • 24 min
    Strategic Team Building for Your Fitness Business

    Strategic Team Building for Your Fitness Business

    Curious about what sets successful businesses apart from the rest? The answer often lies in the strength of their teams. Building a cohesive and high-performing team isn't just a luxury; it's a necessity for long-term success. From refining recruitment techniques to fostering a culture of collaboration, every step counts towards creating a powerhouse team. Join Coach Dan Henderson as he unravels the mysteries of team building, offering actionable insights to transform your business. Listen now and embark on the journey to realise your team's full potential.



    Our favourite quotable moments:

    “If you want more freedom, if you want more profit, then you need to build a world class team.” - Coach Dan Henderson

    “If you can create an environment where your team members are constantly progressing, then they are more creative, intrinsically motivated and positive.” - Coach Dan Henderson

    "The first key component is that values and vision drive every decision." - Coach Dan Henderson

    "Vision and values are the magic. It's the DNA of your organisation. This is how you build culture. This is how you build an attractive workplace" - Coach Dan Henderson

    "A team enables us to enhance the impact we want to have on this incredible world, and we can achieve much more as a unit than we can on our own." - Coach Dan Henderson



    Resources:

    Instagram - Coach Dan Henderson

    YouTube - Profit Made Simple

    Facebook - Coach Dan Henderson



    About Dan:

    Dan Henderson, founder of Fitness Profit, is a coach and business consultant who helps fitness owners achieve more freedom, impact, and income. With over a decade of experience in the industry, Dan is a well-respected leader, owning two successful businesses within the space: Momentum 360 gym and Australia's largest fitness conference, Filex. As a published author and entrepreneur, Dan shares his knowledge on the Profit Made Simple podcast, where he interviews industry experts and offers practical advice for growing your fitness business, building your brand, and achieving your goals. Join Dan each week and take your fitness business to new heights with Profit Made Simple.



    This podcast is produced by Brave Moon Podcasts.

    • 21 min
    The Blueprint to Business Success (with Thomas Plummer)

    The Blueprint to Business Success (with Thomas Plummer)

    Are you ready to discover the essential traits that set thriving businesses apart? From visionary leadership to unwavering commitment, these insights will reshape your perspective on business. Whether you’re an aspiring entrepreneur or a seasoned business owner, understanding these key factors can make all the difference. Join us as Thomas Plummer, a renowned fitness business adviser, lecturer, and author covering the training and gym business field for over 40 years, shares his invaluable expertise. Listen now and gain the edge you need to thrive in today’s competitive landscape!



    Our favourite quotable moments:

    "A business is not one man, not one woman. A business is usually a team working in the same direction." - Thomas Plummer

    "I always tell people to expect a worst-case scenario." - Thomas Plummer

    "Passionate people make a lot of mistakes because they often don't understand the business they're getting into because they don't do the research." - Thomas Plummer

    “Business is tough. I'm just gonna say this right now. It's hard, all right? And you will have to sacrifice.” - Thomas Plummer

    “That's why I also think the big [businesses] tend to fail over time because they lose the culture.” - Thomas Plummer



    Resources:

    Instagram - Coach Dan Henderson

    YouTube - Profit Made Simple

    Facebook - Coach Dan Henderson



    About Guest:

    Thomas Plummer is a renowned fitness business adviser, lecturer, and author with over 40 years of experience in the training and gym business field. Throughout his career, Thomas has provided invaluable expertise and guidance to numerous entrepreneurs and businesses, helping them navigate the complexities of the fitness industry and achieve their goals. 



    About Dan:

    Dan Henderson, founder of Fitness Profit, is a coach and business consultant who helps fitness owners achieve more freedom, impact, and income. With over a decade of experience in the industry, Dan is a well-respected leader, owning two successful businesses within the space: Momentum 360 gym and Australia's largest fitness conference, Filex. As a published author and entrepreneur, Dan shares his knowledge on the Profit Made Simple podcast, where he interviews industry experts and offers practical advice for growing your fitness business, building your brand, and achieving your goals. Join Dan each week and take your fitness business to new heights with Profit Made Simple.

    • 46 min
    6 Essential Pillars of Mastering Your Leadership Skills

    6 Essential Pillars of Mastering Your Leadership Skills

    What sets great leaders apart from the rest? The secret is in the art of leadership. In this episode of Profit Made Simple with coach Dan Henderson, he discusses the six pillars of leadership, from self-leadership to extreme ownership. This discussion provides a blueprint for anyone looking to enhance their leadership skills. Listen now and discover how mastering these pillars can transform not just your professional life, but your personal life too.



    Our favourite quotable moments:

    “Leadership is always the problem, and leadership is always the solution.”  - Dan Henderson

    “You can’t lead others until you can lead yourself.”  - Dan Henderson 

    “[Great leaders] are not just aware of their behaviour; they also understand the impact on those around them.” - Dan Henderson 

    “Your team needs you. They need you to give clarity. They need you to troubleshoot ideas, and sometimes they just need some confidence and a listening ear.” - Dan Henderson 

    “If you want to be a great leader, you’ve got to become emotionally resilient.” - Dan Henderson 



    Resources:

    Website - Fitness Profit

    Instagram - Coach Dan Henderson

    YouTube - Profit Made Simple

    Facebook - Coach Dan Henderson



    About Dan:

    Dan Henderson, founder of Fitness Profit, is a coach and business consultant who helps fitness owners achieve more freedom, impact, and income. With over a decade of experience in the industry, Dan is a well-respected leader, owning two successful businesses within the space: Momentum 360 gym and Australia's largest fitness conference, Filex. As a published author and entrepreneur, Dan shares his knowledge on the Profit Made Simple podcast, where he interviews industry experts and offers practical advice for growing your fitness business, building your brand, and achieving your goals. Join Dan each week and take your fitness business to new heights with Profit Made Simple.

    • 21 min
    Turn Business Trends into Profit for Your Fitness Business (with Charley Valher)

    Turn Business Trends into Profit for Your Fitness Business (with Charley Valher)

    Ever pondered how some entrepreneurs always seem one step ahead, capitalising on trends before they hit the mainstream? In this enlightening episode, host Dan Henderson speaks with Charley Valher, the CEO of Valher Media, who has honed the skill of identifying and leveraging business trends. From his shift from a career in plumbing to owning a digital advertising agency, and his strategic approach to property investment, Charley shares insights that could redefine your approach to business and financial freedom. Listen now and learn how you can ride the wave of emerging trends to propel your fitness business and personal wealth to new heights.



    Our favourite quotable moments:

    “I think people heavily underestimate trends and opportunity.” - Charley Valher

    “The intention was always to be financially independent. That was the goal. Business was purely just a vehicle to achieve that.” - Charley Valher

    "[It takes] a lot of courage because you are leaping into an unknown industry.” - Charley Valher

    “Repeat the playbook looking at this as a trend, knowing that we could provide some really unique things to this market at scale that others can't.” - Charley Valher



    Resources:

    Facebook - Charley Valher 

    Instagram - Charley Valher 

    Instagram - Coach Dan Henderson 

    YouTube - Profit Made Simple

    Facebook - Coach Dan Henderson



    About Guest:

    Charley Valher is the CEO of Valher Media, a dynamic advertising agency boasting a team of over 80 talented individuals. With an impressive track record, the agency currently oversees advertising budgets exceeding $10,000,000 across various platforms, including Facebook, YouTube, and TikTok Ads. Residing in Melbourne, Charley takes pride in his city while indulging in his hobbies of cooking and golf during his leisure time.



    About Dan:

    Dan Henderson, founder of Fitness Profit, is a coach and business consultant who helps fitness owners achieve more freedom, impact, and income. With over a decade of experience in the industry, Dan is a well-respected leader, owning two successful businesses within the space: Momentum 360 gym and Australia's largest fitness conference, Filex. As a published author and entrepreneur, Dan shares his knowledge on the Profit Made Simple podcast, where he interviews industry experts and offers practical advice for growing your fitness business, building your brand, and achieving your goals. Join Dan each week and take your fitness business to new heights with Profit Made Simple.



    This podcast is produced by Brave Moon Podcasts.

    • 35 min
    5 Strategies to Navigate Challenges for Health & Fitness Entrepreneurs

    5 Strategies to Navigate Challenges for Health & Fitness Entrepreneurs

    Overwhelmed by the challenges of being a fitness entrepreneur? This episode explores the idea of building entrepreneurial resilience, a skill every health and fitness entrepreneur should actively practice. Building resilience helps you navigate the inevitable ups and downs of business ownership. Learn powerful strategies like stress inoculation to build mental toughness and leverage the power of your social network for support. This episode will teach you how to bounce back stronger and achieve long-term success. You’ll learn how habit formation, self-care, sleep hygiene and networking for entrepreneurs can be game-changers to help you overcome challenges and build a successful fitness business. Listen now and unlock the secrets to becoming a truly resilient entrepreneur in 2024.



    Our favourite quotable moments:

    "If you want to be more resilient, you need to actively cultivate a diverse and supportive network. In essence, resilience is a team sport." - Dan Henderson

    "Just like vaccines prepare your body to fight off viruses, exposing yourself to manageable challenges in your fitness business can prepare you to handle future stressors and avoid burnout." - Dan Henderson

    "When stressed, entrepreneurs often lose perspective and catastrophize. By taking a step back and considering the bigger picture, including your health, supportive network, and goals, you can see challenges as hurdles, not insurmountable obstacles." - Dan Henderson

    "Leaders set the tone. When faced with adversity, choose to respond with a positive, solution-oriented mindset." - Dan Henderson

    "Taking care of your physical body is the foundation of mental resilience. Prioritize movement, proper nutrition, and quality sleep to fuel your ambition and ability to handle stress." - Dan Henderson



    Resources:

    Fitness Profit Website

    Instagram - Coach Dan Henderson

    YouTube - Profit Made Simple

    Facebook - Coach Dan Henderson



    About Dan:

    Dan Henderson, founder of Fitness Profit, is a coach and business consultant who helps fitness owners achieve more freedom, impact, and income. With over a decade of experience in the industry, Dan is a well-respected leader, owning two successful businesses within the space: Momentum 360 gym and Australia's largest fitness conference, Filex. As a published author and entrepreneur, Dan shares his knowledge on the Profit Made Simple podcast, where he interviews industry experts and offers practical advice for growing your fitness business, building your brand, and achieving your goals. Join Dan each week and take your fitness business to new heights with Profit Made Simple.

    • 10 min

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