The Marketing Slice by Hurree

Hurree
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The Marketing Slice by Hurree

This is Marketing Slice, the podcast that gives you marketing insights, hints and tips that you can action immediately. Over the course of this podcast, the team here at Hurree will be taking you through a deep dive of the marketing that will deliver results right now. These podcasts are complemented by a whole host of other guides, videos, blogs and infographics that can be found at www.hurree.co.

  1. 15/01/2024

    #100 - Top Marketing Trends 2024: Future Insights and Predictions

    Marketing changed drastically in 2023. From ChatGPT and generative AI to X and Threads, marketers had to keep up with a lot over the past year. The question now is: what marketing trends will take over in 2024? While we can't be sure, in this episode, we've used industry insights and expert predictions to look at the key trends we think will shape the marketing landscape in 2024. These include: AIAugmented realityInfluencer marketingFirst-party dataSustainabilityAnd moreIf you'd like to re...

    11 min

  2. 13/11/2023

    #99 - Getting the Most Out of ChatGPT: A Comprehensive Guide

    ChatGPT is heralded by some as a marketing miracle. While we might not go that far (yet), it can be an invaluable tool in a comprehensive marketing strategy when used properly. But what exactly does that mean? In this episode, we will dive into the strategies and tips that will help you unleash the full potential of ChatGPT, including: Setting goalsHow to train ChatGPTUsing promptsA/B testingThe ethics of using ChatGPTAnd more. Tune in to hear how to unlock the potential of ChatGP...

    11 min

  3. 03/11/2023

    #98 - Inbound Marketing: What is it & Why You Need to Invest

    In the ever-evolving landscape of marketing, creating a niche is the key to success. Join us in this episode as we delve deep into the world of inbound marketing, a game-changing approach that can set you apart from the competition. From its origins with HubSpot's groundbreaking concept to its core principles and tactics, you'll learn how to attract, engage, and delight your audience. Discover the innovative flywheel model and why inbound marketing is all about creating value and nurturing lo...

    16 min

  4. 01/08/2023

    #97 - How Marketers Are Using GA4 to Track Their Audience & the User Journey

    Tracking the user journey is essential for marketers to gain insights into how users interact with their websites or apps. Google Analytics 4 (GA4) is designed to be more flexible and scalable than previous versions. With its advanced features and capabilities, it’s revolutionising how marketers analyse user behaviour, unlock valuable insights, and optimise their strategies. In this podcast, we'll explore how marketers can use the new advanced features of GA4 to better understand thei...

    10 min

  5. 18/07/2023

    #96 - AI Ethics: What You Need to Know

    While AI is becoming a part of our daily lives, it's crucial to consider the ethical challenges it presents. In this episode, we delve into the ethical implications of AI and specifically, the rise of generative AI. We explore how generative AI can be biased, unfair, and unsafe, and emphasize the importance of transparency and accountability in its use. We'll cover a range of topics, including: Traditional vs generative AIThe ethical issues of generative AIHow to practice respon...

    14 min

  6. 03/07/2023

    #95 - How Companies Are Already Using AI (And How You Can Too)

    AI is transforming how businesses operate - from automation and decision-making to customer service and resource allocation. In this podcast, we'll explore real-life examples of companies harnessing the power of AI in diverse business processes, with valuable insights on how you can leverage AI to drive innovation within your own organisation, including: SephoraAmazonGoogleLyftSpotifyStarbucksAnd more...If you'd like to read along or want access to the text, just visit our blog. And d...

    15 min

  7. 13/04/2023

    #94 - Game-Changing Marketing Campaigns That Shaped History

    What does a marketer actually do? With so many different types of marketing and job roles out there, it's not always an easy question to answer. But what if I told you that marketers can change the world? That's right - there are marketing campaigns throughout modern history that have had a profound and lasting impact on the world we live in today. In this podcast, we dive into some of our favourite history-changing marketing campaigns that prove just how much of an impact marketing can have...

    14 min

  8. 23/02/2023

    #93 - The Top Marketing Trends of 2023

    Any good marketing strategy takes into account not just your own objectives and goals, but what is happening within the marketing industry as well. Marketing trends, especially recently, have come through fast, with some lasting the test of time and others fading just as quickly as they appeared. That can make it difficult to forecast what's coming and incorporate that into any plans. This episode should help with that. We look at a brief summary of what happened in marketing in...

    12 min
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About

This is Marketing Slice, the podcast that gives you marketing insights, hints and tips that you can action immediately. Over the course of this podcast, the team here at Hurree will be taking you through a deep dive of the marketing that will deliver results right now. These podcasts are complemented by a whole host of other guides, videos, blogs and infographics that can be found at www.hurree.co.

Information

  • Creator
    Hurree
  • Years Active
    2020 - 2024
  • Episodes
    100
  • Rating
    Clean
  • Copyright
    © 2024 The Marketing Slice by Hurree
  • Show Website
    The Marketing Slice by Hurree

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