Great Minds Advertising Week

A wise rabbi once said: “Judaism is a great product, but the marketing sucks.” As a Jew and a branding professional, Archie was in full agreement. She's on a mission to re-brand Judaism so that it's easy to get right to the good parts, no Hebrew required. JewBelong.com is the heart of the rebrand. It’s filled with meaningful, fun, free, easy-to-use Jewish rituals and information that will never leave anyone who's new to Judaism, or who is Jewish but didn’t get a ton of Jewish education, feeling left out or confused or… JewBarrassed.

As a member of the senior leadership team, Fabio plays a pivotal role in shaping the newly formed EFG (ESL FACEIT Group). Together with his team, they drive brand partnerships, ticket sales, fan engagement, merchandising, advertising, and marketing.

Jessica Donohue is an executive dedicated to working with institutional investors and allocators as their partner, enabling their mission/vision and creating better outcomes for them and the people they serve. Jessica has a proven track record leading client management/ solutioning, organizational transformation, product innovation, and client service/operations. Jessica is a corporate spokesperson with print and broadcast media. She's a decisive problem-solver, and a neurodiversity and disability inclusion champion.

On the eve of ClimaTech 2024 we speak with Yvonne Hao, Secretary of Economic Development for Commonwealth of Massachusetts. Yvonne was a longtime senior executive who co-founded Boston investment firm Cove Hill Partners, and was tapped by the Healey-Driscoll administration to helm the state's chief economic development agency.

Mr. Walker is a Nuclear Physicist and was the project lead and manager for constructing the new Rolls-Royce Nuclear Chemical Plant; he was the UK Subject Matter Expert for the UK Nuclear Material Recovery Capabilities and was the technical project manager for constructing the UK reactor core manufacturing facilities. Mr. Walker was also seconded to Rolls Royce where he modeled configurations of RR’s Zero-Power reactor to inform confidence limits for the UK’s successor submarine’s mechanical design and worked for the Rolls-Royce Nuclear Thermal Hydraulics Engineering team investigating reactor channel thermal performance to inform new reactor designs and support the safety case for reactors in current class submarines. Mr. Walker’s professional engineering experience includes nuclear reactors, mines, submarines, chemical plants, factories, mine processing facilities, infrastructure, automotive machinery, and testing rigs.

On this first ClimaTech Edition of Great Minds, we're pleased to welcome Joe Curtatone, President of the Northeast Clean Energy Council, ahead of the ClimaTech 2024 event, June 3-5, 2024.



More information on ClimaTech can be found at https://advertisingweek.com/event/climatech-2024