How Shopify beat Ebay by betting on small business When It Clicked
-
- Business
Today, Shopify powers more than 1.7 million merchants with enough sales to make it the second largest online retailer in the U.S. But getting here meant making some unconventional choices. In this episode, we dive deep into the company’s backstory to learn why Shopify decided to do more than build “websites with shopping carts” and how its plan to turn everyone into an entrepreneur led to its success.
Today, Shopify powers more than 1.7 million merchants with enough sales to make it the second largest online retailer in the U.S. But getting here meant making some unconventional choices. In this episode, we dive deep into the company’s backstory to learn why Shopify decided to do more than build “websites with shopping carts” and how its plan to turn everyone into an entrepreneur led to its success.
25 min