270 épisodes

Scott Needham is the Founder of SmartScout. An Amazon software developer for 10 years his company BuyBoxer has done over $300m in sales on Amazon. Scott has accumulated a deep knowledge about selling product online, and in the podcast he shares his knowledge with you to help you become a better Amazon seller.

The Smartest Amazon Seller SmartScout

    • Technologies

Scott Needham is the Founder of SmartScout. An Amazon software developer for 10 years his company BuyBoxer has done over $300m in sales on Amazon. Scott has accumulated a deep knowledge about selling product online, and in the podcast he shares his knowledge with you to help you become a better Amazon seller.

    EPISODE 266 - Challenger Brands and Amazon Growth Strategies with Wes Clark

    EPISODE 266 - Challenger Brands and Amazon Growth Strategies with Wes Clark

    Wes Clark, Head of Marketing Operations & Marketplace at Kizik, shares his journey from working at Fortune 500 companies such as Intel to startups, revealing key insights about the importance of reviews on Amazon. He discusses the challenges of manipulated reviews and effective strategies to combat them.

    Learn how Purple leveraged Amazon for brand awareness and how Kizik ensures presence across all customer-preferred platforms. The episode covers Kizik’s video advertising strategies and the importance of balancing Amazon with other sales channels to avoid over-reliance.

    Wes also shares data-driven tactics for ad mix optimization, competitor analysis, and efficient return management. For more insights or questions about Kizik’s strategy, listeners can reach out via LinkedIn provided in the show notes.

    Tune in for expert advice on maximizing your Amazon strategy! 

    Episode Notes:
     
    00:28 - Wes Clark Introduction
    01:20 - Wes Clark's Background and Entry into Amazon
    03:33 - Understanding and Combatting Review Manipulation on Amazon
    07:05 - Purple’s Brand Awareness Strategy
    09:10 - The Success and Growth of Kizik on Amazon
    10:34 - Kizik's Selective Approach to Amazon Listings and Shaping Customer Experience
    14:05 - Utilizing Amazon Demand Side Platform (DSP) for Brand Exposure
    15:09 - Measuring the Impact of Off-Amazon Advertising on Amazon Sales
    16:00 - Growth Levers and Generating Top-of-Funnel Awareness
    17:32 - The Importance of Video Marketing for DTC Brands on Amazon
    19:00 - Exploring Sponsored Brand Video vs. DSP Video on Amazon
    19:49 - Insight into Brand Risks and Challenges When Selling on Amazon
    21:20 - Utilizing Data to Inform Strategy and Stay Ahead of Competitors

    LinkedIn: linkedin.com/in/wesclark2

    Related Post: Exclusive Access to Middle East Products for US Wholesalers

    • 29 min
    Episode 265 - The Compound Effect of In-House Prep with SamFBA – Scaling to $2M in 13 Months!

    Episode 265 - The Compound Effect of In-House Prep with SamFBA – Scaling to $2M in 13 Months!

    Scott interviews SamFBA, a rapidly successful Amazon seller who has achieved nearly $2 million in revenue in just 13 months. Sam discusses the significant benefits of handling prep work in-house rather than relying on third-party logistics, which has helped her boost profit margins and better understand her inventory. She emphasizes the importance of small savings compounding over time to create substantial monthly gains as sales increase.

    Sam also shares her strategies for scaling her business sustainably, avoiding substantial loans, and effectively using cashback credit cards to optimize profit margins. Despite challenges like account health issues, Sam's focus on proper sourcing practices has been key to her success. 

    Tune in for valuable insights on Amazon FBA, and follow @Sam_FBA on X for more tips and strategies.


    Episode Notes:
     
    00:15 - SamFBA Introduction and Amazon Journey
    02:55 - The Advantages of Self-Prep and Margin Improvement
    05:17  - Building Sustainable Profit Margins
    09:30 - Account Health and Legitimacy in Sourcing
    12:39 - Growth Strategies and Long-Term Vision
    13:58 - Resourcefulness and Learning from Failure
    15:02- Conclusion and Reflections
     
    X: https://x.com/Sam_FBA
     
    Related Post: Elevating Your Amazon FBA Business: A Comprehensive Guide to the Top Chrome Extensions

    • 16 min
    Episode 264 - Transitioning Business Models on Amazon with Jacob Albor

    Episode 264 - Transitioning Business Models on Amazon with Jacob Albor

    Utah-based Amazon seller Jacob Albor shares his inspiring journey from selling books while working as a loan officer to becoming a full-time Amazon seller.

    Jacob discusses how he cleared significant debt through strategic financial moves and transitioned to selling high-demand items such as over-the-counter drugs and fitness equipment during COVID-19.

    He highlights the importance of building relationships for restock alerts and the shift from retail arbitrage to wholesale for better revenue and time freedom.

    Jacob also shares valuable lessons from facing scams, emphasizing the importance of thorough vetting of suppliers.

    Tune in to learn from his experiences and gain insights into navigating challenges and achieving success in the Amazon marketplace.

    Episode Notes:

    00:10 - Jacob Albor Introduction and Background
    02:00 - Discovering Profitability in Book Reselling
    02:38 - Scaling Up From Books
    03:35 - Getting Through Debt
    05:00 - A More Systematic Book Operation and Help From a Guru
    06:08 - Meeting Scott
    06:45 - Pivot From Books to Other Categories
    09:00 - The Grind of Retail Arbitrage
    13:15 - Warehousing
    15:42 - Advancing into Wholesale
    17:55 - Motivations for Change
    18:36 - Insights into Wholesale
    22:13 - Finding and Working with Suppliers / Avoiding Scams
    29:00 - Conclusion

    Instagram: amazonkingpin 

    Related Post: Retail Arbitrage vs. Online Arbitrage: Choosing the Right Sourcing Strategy for Amazon Sellers

    • 38 min
    Episode 263 - Exploring Non-China Sourcing Strategies with Sebastian Hertz

    Episode 263 - Exploring Non-China Sourcing Strategies with Sebastian Hertz

    Scott Needham is joined by Sebastian Herz, founder of Zignify and a global product sourcing expert. Together, they explore the complexities of sourcing products outside of China, offering strategies for Amazon sellers to achieve cost savings and enhanced efficiency.

    Sebastian shares his journey from electrical engineer to entrepreneur, with extensive experience living in China and Singapore. He provides insights into Zignify's evolution from a small, China-focused business to a global sourcing powerhouse with over 60 employees. The discussion highlights the shift from China-based sourcing due to factors like Trump tariffs and the need for supply chain diversification, emphasizing the importance of choosing the right countries based on client needs and product materials.

    Sebastian also contrasts the sourcing mindsets of large corporations and small sellers, offering practical tips for navigating international manufacturer relationships. Tune in to this episode for essential insights on global product sourcing from one of the industry's leading experts.

    Gain valuable advice on reassessing current suppliers for potential savings, understanding the importance of fully engaging in the sourcing process, and leveraging tools like import records for competitor analysis.

    Episode Notes:

    00:23 - Sebastian Herz Introduction
    02:25 - Zignify and Sebastian's Origin Story
    06:45 - The Sourcing Process
    12:15 -  Advice for New Sellers
    17:40 - Useful Tools and Strategies
    19:25 - Working with Large Corporations
    24:05 - Favorite Countries for Sourcing
    26:25 - The Human Element of Sourcing

    Website: zignify.net
    LinkedIn: linkedin.com/in/sebastianherz

    Related Post: Retail Arbitrage vs. Online Arbitrage: Choosing the Right Sourcing Strategy for Amazon Sellers

    • 33 min
    EPISODE 262 - From Social Work to Amazon Success: Andy Slamans’ Journey to Building a Multi-Million Dollar Brand

    EPISODE 262 - From Social Work to Amazon Success: Andy Slamans’ Journey to Building a Multi-Million Dollar Brand

    Andy Slamans Co-Founder of Amazing Freedom Brands, shares his incredible story of transitioning from social work to building a multi-million dollar Amazon business.

    We delved into Andy's early days of selling on Amazon, the valuable lessons he learned, and the challenges he overcame along the way. From navigating the intricacies of international sourcing to building relationships with domestic manufacturers, we uncovered the strategies that propelled Amazing Freedom Brands to remarkable success.

    Andy also shared his insights on inventory management, advertising adjustments, the shift to website sales, and the delicate balance of pricing and margins.

    If you're an aspiring entrepreneur, this episode was packed with invaluable advice and inspiration to fuel your journey.

    Episode Notes:

    00:30 - Andy Slamans Introduction
    01:50 - LinkedIn and its Positive Environment
    02:55 - Andy's Transition from Social Work to Amazon Selling
    05:45 - The Early Days of Selling on Amazon and Lessons Learned
    09:20 - Challenges and Strategies of Sourcing Internationally
    10:45 - Advantages of Sourcing Products Domestically in the US
    13:30 - Finding Tradeshows
    15:19 - Reordering Products from Domestic Manufacturers
    16:40 - Experimenting with Turning Off Ads Due to Running Out of Inventory
    18:18 - Approaching $20 Million in Revenue: Strategies and Growth
    21:15 - Using a Line of Credit
    22:55 - Navigating Return Handling for Different Types of Products
    24:46 - Building a Team with C-Suite Hires and Scaling the Business
    29:30 - Learning from Losses


    LinkedIn: linkedin.com/in/andy-slamans-892ba0b9

    Website: amazing freedom.com

    Related Post: Maximize Your Ad Spend: 7 Benefits of Effective Ad Management

    • 36 min
    EPISODE 261 - A Wholesale Conversation with Corey Ganim at SmartScout HQ

    EPISODE 261 - A Wholesale Conversation with Corey Ganim at SmartScout HQ

    Coming from North Carolina to the SmartScout Headquarters, we have Corey Ganim an experienced wholesaler with his own podcast that has also helped many build successful wholesale businesses.

    In a unique twist, Corey interviews Scott about his journey and insights into building and using SmartScout. Discover how SmartScout stands out from other tools and why even long-time listeners are surprised by its capabilities once they start using it.

    Scott also announced AMZ United 2024 and shared the success of AMZ United 2023 — an event specifically catering to wholesale sellers on Amazon. He discussed the lack of events targeted at wholesalers despite their significant presence among top Amazon sellers and how AMZ United fills that gap.

    Learn the challenges and rewards of private label businesses, emphasizing the importance of niche targeting and community building. Discover strategies for wholesalers transitioning into private labels, including the bold approach of high-investment launches to avoid saturated markets.

    Episode Notes:

    00:25 - Corey Ganim Introduction
    01:53 - AMZ United 2024
    05:30 - Supplier Interactions
    07:20 - Covid Business Boom
    10:45 - Wholesale or Private Label Business
    14:25 - Advice for New Sellers
    15:20 - Partnership Pros & Cons

    LinkedIn: https://www.linkedin.com/in/corey-ganim/


    Related Post: Introducing AMZ United 2023 - The First-Ever Conference for Amazon Wholesale Sellers

    • 17 min

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