5: Insight to Influencer Marketing and Facilitating Influencer and Brand Connections ft. Thomas Johnston, co-founder of Shifted Digital Rella Podcast: A Deep Dive into Social Media

Natalie and Connor chat with co-founder of Shifted Digital about the inside of the influencer marketing industry. We discuss:


What Thomas does at Shifted Digital 
What is the process of facilitating these campaigns and forming these relationships with brands? 
How has being young affected your influence in the social space
What makes a successful advertisement placement?
Can you explain the work that goes behind an influencer marketing campaign?
You hand select creators for specific campaigns, what are the things you look for when doing that?

We hope you enjoy the episode! 

Shifted Digital: https://www.shifted.digital/

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Host: @nataliebarbu