325 episodios

My name is Steve Hutt, and I host the eCommerce Fastlane, a podcast that one anonymous reviewer called, "Impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds of marketing & operations and translate these strategies into actions."
At eCommerce Fastlane, I aim to provide you with the resources and source of truth for e-commerce growth and marketing education, specifically focusing on brands powered by Shopify. Since 2016, I've been empowering and guiding Shopify businesses to build, grow, and scale.
Whether you are an established Shopify business owner or aspiring to launch your direct-to-consumer (DTC) brand, this podcast is here to accelerate your knowledge and help you succeed. I bring you actionable strategies and marketing tips through our Insights Blog and podcast episodes twice a week.
Join me and a roster of Shopify partners and subject matter experts as we dive deep into the latest D2C marketing strategies, B2B e-commerce insights, and proven tactics to drive traffic, boost conversion rates, increase average order value, and maximize customer lifetime value.
With a broad range of topics covered each week, we explore the best Shopify apps, email marketing, marketing automation, SMS marketing, text marketing, Shopify best practices, DTC e-commerce, and advertising platforms such as Facebook, Google, Instagram, TikTok, Snapchat, and Pinterest. We also dive into the Shopify app store, B2B e-commerce, acquisition and retention strategies, and the evolving landscape of retail and online stores.
Our discussions go beyond the surface, providing in-depth knowledge, expert advice, and practical tips to optimize your e-commerce operations.
Whether you're a marketer, DTC founder, online business owner, or entrepreneur, I aim to help you improve efficiency, increase revenue, and enhance customer retention, ultimately building lifetime customer value for your Shopify store.
The world of e-commerce is ever-evolving, and at eCommerce Fastlane, I’m committed to keeping you informed and ahead of the curve. 
Together, let's unlock your ecommerce potential and accelerate your business to new heights.

Hosted on Acast. See acast.com/privacy for more information.

eCommerce Fastlane – A Shopify Store Podcast. Get Insights To Profitably Grow Revenue And Scale Lifetime Customer Loyalty‪.‬ Steve Hutt | Shopify Expert and eCommerce Expert

    • Economía y empresa
    • 5,0 • 1 valoración

My name is Steve Hutt, and I host the eCommerce Fastlane, a podcast that one anonymous reviewer called, "Impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds of marketing & operations and translate these strategies into actions."
At eCommerce Fastlane, I aim to provide you with the resources and source of truth for e-commerce growth and marketing education, specifically focusing on brands powered by Shopify. Since 2016, I've been empowering and guiding Shopify businesses to build, grow, and scale.
Whether you are an established Shopify business owner or aspiring to launch your direct-to-consumer (DTC) brand, this podcast is here to accelerate your knowledge and help you succeed. I bring you actionable strategies and marketing tips through our Insights Blog and podcast episodes twice a week.
Join me and a roster of Shopify partners and subject matter experts as we dive deep into the latest D2C marketing strategies, B2B e-commerce insights, and proven tactics to drive traffic, boost conversion rates, increase average order value, and maximize customer lifetime value.
With a broad range of topics covered each week, we explore the best Shopify apps, email marketing, marketing automation, SMS marketing, text marketing, Shopify best practices, DTC e-commerce, and advertising platforms such as Facebook, Google, Instagram, TikTok, Snapchat, and Pinterest. We also dive into the Shopify app store, B2B e-commerce, acquisition and retention strategies, and the evolving landscape of retail and online stores.
Our discussions go beyond the surface, providing in-depth knowledge, expert advice, and practical tips to optimize your e-commerce operations.
Whether you're a marketer, DTC founder, online business owner, or entrepreneur, I aim to help you improve efficiency, increase revenue, and enhance customer retention, ultimately building lifetime customer value for your Shopify store.
The world of e-commerce is ever-evolving, and at eCommerce Fastlane, I’m committed to keeping you informed and ahead of the curve. 
Together, let's unlock your ecommerce potential and accelerate your business to new heights.

Hosted on Acast. See acast.com/privacy for more information.

    The Future Of Generative AI Chatbots In Ecommerce With Ashu Dubey Of Gleen AI

    The Future Of Generative AI Chatbots In Ecommerce With Ashu Dubey Of Gleen AI

    Welcome back to eCommerce Fastlane, the go-to podcast guiding you through the twists and turns of digital retail. I’m your host, Steve Hutt, and today we've got a thrilling episode lined up for you!
    Joining us in the fast lane is Ashu Dubey, CEO and co-founder of Glean AI, an incredible generative AI platform that’s making waves in the ecommerce world. Ashu is here to reveal the inner workings of a solution that’s not only helping brands maximize profitability but also ensuring efficiency through a unique AI lens.
    Today, we'll delve into the founding story behind Glean AI and the passion that drives its cutting-edge technology. As we explore the platform that boasts non-hallucinatory responses and supports over 90 languages, we'll discover how it seamlessly integrates with Shopify and elevates the capabilities of non-tech professionals in marketing, customer support, and sales.
    Did I mention an exclusive offer? That's right, Ashu's generously offering our listeners $2.50 in conversation credits on their paid plans, so be sure to listen out for the special link to sign up.
    And for all you hot sleepers out there, don't miss Ashu's top pick, the Puffy Cooling Cloud Foam Mattress – a game-changer recommended just for you.
    Ready to dive into the truth about AI in ecommerce? Let's debunk some misconceptions, learn about keeping brand tones in AI responses, and find out why integration, not replacement, is the key to leveraging AI tools. Buckle up; it's going to be an enlightening ride on eCommerce Fastlane!
    Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.
    TwitterLinkedInFacebookFor more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog.
    TOPICS INCLUDE: Advertising, Affiliate Marketing, Amazon, Attribution, Automation, B2B, Brand, Customer Retention, Customer Support, Data + Analytics, Data Trust + Security, Dropshipping, Ecommerce SEO, Email Marketing, Entrepreneurship, Founder Stories, Influencer Marketing, Legal, Logistics, Shipping, Loyalty, Rewards, Retention Marketing, Marketing, Sales, Conversion, Money From Home, Operations, Payments, Finance, Tax, People, Personalization, Post Purchase Experience, Print On Demand, Product Development, Retail, Shopify POS, Reviews, Search, SMS Marketing, Social Commerce, Social Media, Live Shopping, Startup Ideas, Store Design, Mobile Apps, Sustainability, TikTok, Trends, Ultimate Guides, Web3, best Shopify apps, and more.

    Hosted on Acast. See acast.com/privacy for more information.

    • 30 min
    From Unknown Visitor to Loyal Customer: Littledata’s Conversion Strategies With Ed Upton

    From Unknown Visitor to Loyal Customer: Littledata’s Conversion Strategies With Ed Upton

    Welcome to another episode of eCommerce Fastlane. Today, we're sitting down with Ed Upton, the Co-Founder and CEO of Littledata, a company carving a path through the "cookie apocalypse" and leading the charge in accurate, first-party data analytics.
    Currently, third-party cookies have declined, and user privacy has gained prominence. As a result, eCommerce brands are facing a situation where a significant portion of their traffic remains untracked, making their data less reliable. This challenge has created a state of uncertainty for businesses, particularly about conversion rates and the understanding of website visitors.
    In this discussion, Ed will provide insights into Littledata's seamless integration with platforms such as Klaviyo, focusing on effectively engaging the vital 3% of site visitors who are email subscribers yet to make a purchase. Additionally, we'll explore Littledata's strategies for accurately tracking return customers, especially within the challenging confines of Apple's Safari browser.
    Littledata's mission is centered on delivering clear, actionable insights to enhance marketing performance. Ed shares how Littledata improved the basic connection between Shopify and Google Analytics, offering advanced analysis of critical factors such as the influence of refunds, subscription management, and upsell activities on financial outcomes.
    This session is crucial for anyone dealing with the complexities of advertising spending and the numerous marketing touchpoints or for those striving to succeed in the changing environment after the "cookie era." Get ready to dive into the detailed, data-driven world of eCommerce through Littledata's perspective as we uncover insights that could significantly alter the course of your brand.
    Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.
    TwitterLinkedInFacebookFor more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog.
    TOPICS INCLUDE: Advertising, Affiliate Marketing, Amazon, Attribution, Automation, B2B, Brand, Customer Retention, Customer Support, Data + Analytics, Data Trust + Security, Dropshipping, Ecommerce SEO, Email Marketing, Entrepreneurship, Founder Stories, Influencer Marketing, Legal, Logistics, Shipping, Loyalty, Rewards, Retention Marketing, Marketing, Sales, Conversion, Money From Home, Operations, Payments, Finance, Tax, People, Personalization, Post Purchase Experience, Print On Demand, Product Development, Retail, Shopify POS, Reviews, Search, SMS Marketing, Social Commerce, Social Media, Live Shopping, Startup Ideas, Store Design, Mobile Apps, Sustainability, TikTok, Trends, Ultimate Guides, Web3, best Shopify apps, and more.

    Hosted on Acast. See acast.com/privacy for more information.

    • 28 min
    The Ultimate Partner For Ecommerce Brands Navigating Asian Supplier Evaluation With Clara Chen Of V-Trust

    The Ultimate Partner For Ecommerce Brands Navigating Asian Supplier Evaluation With Clara Chen Of V-Trust

    Welcome to another episode of eCommerce Fastlane. We sat down with Clara Chen, Customer Service Director of V-Trust. We discussed the world of quality control and supplier evaluation in Asia.
    V-Trust specializes in services like pre-shipment inspection, production monitoring, and factory audits to ensure direct to consumer brands receive high-quality and compliant products.
    With a focus on solving the challenges of unreliable suppliers and poor quality products, V-Trust offers insights and solutions for brands importing from Asian countries. Clara sheds light on their pricing model, the significance of social and credit audits, and the impact of their services on brands' product quality and sales.
    This conversation will provide you with essential knowledge for any brand seeking to avoid pitfalls and safeguard their product quality when importing from Asia.
    Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.
    TwitterLinkedInFacebookFor more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog.
    TOPICS INCLUDE: Advertising, Affiliate Marketing, Amazon, Attribution, Automation, B2B, Brand, Customer Retention, Customer Support, Data + Analytics, Data Trust + Security, Dropshipping, Ecommerce SEO, Email Marketing, Entrepreneurship, Founder Stories, Influencer Marketing, Legal, Logistics, Shipping, Loyalty, Rewards, Retention Marketing, Marketing, Sales, Conversion, Money From Home, Operations, Payments, Finance, Tax, People, Personalization, Post Purchase Experience, Print On Demand, Product Development, Retail, Shopify POS, Reviews, Search, SMS Marketing, Social Commerce, Social Media, Live Shopping, Startup Ideas, Store Design, Mobile Apps, Sustainability, TikTok, Trends, Ultimate Guides, Web3, best Shopify apps, and more.

    Hosted on Acast. See acast.com/privacy for more information.

    • 23 min
    Nimstrata's Secret To A 38% Conversion Boost With Google Cloud Integration With Sebastian Hooker

    Nimstrata's Secret To A 38% Conversion Boost With Google Cloud Integration With Sebastian Hooker

    Welcome to another episode of eCommerce Fastlane. Today, we sat down with Sebastian Hooker, the co-founder and CEO of Nimstrata. In this episode, we're taking a closer look at how Nimstrata is transforming the landscape of product discovery with its advanced app blocks and seamless Shopify integration. If AI-driven merchandising and smooth search capabilities powered by Google Cloud spark your curiosity, then this will be an enlightening episode.
    Sebastian, with his extensive experience at tech giants Microsoft and Google, has spearheaded the creation of a platform that integrates sophisticated AI technology into your Shopify store. This makes advanced capabilities accessible without a hefty price tag. We'll explore the intricacies of setting up these intelligent systems that adapt in real time to user behavior and catalog data, all aimed at enhancing your conversion rates and boosting your revenue per session.
    Don't miss Sebastian's insights about the transformative impact of "set it and forget it" technology for Shopify stores. We'll also highlight the success story of Lozuri, a retailer that experienced significant growth in conversion rates and revenue by leveraging Nimstrata's AB testing features.
    So, gear up and join us on this exciting journey through the future of eCommerce, where personalized search and discovery take center stage.
    Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.
    TwitterLinkedInFacebookFor more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog.
    TOPICS INCLUDE: Advertising, Affiliate Marketing, Amazon, Attribution, Automation, B2B, Brand, Customer Retention, Customer Support, Data + Analytics, Data Trust + Security, Dropshipping, Ecommerce SEO, Email Marketing, Entrepreneurship, Founder Stories, Influencer Marketing, Legal, Logistics, Shipping, Loyalty, Rewards, Retention Marketing, Marketing, Sales, Conversion, Money From Home, Operations, Payments, Finance, Tax, People, Personalization, Post Purchase Experience, Print On Demand, Product Development, Retail, Shopify POS, Reviews, Search, SMS Marketing, Social Commerce, Social Media, Live Shopping, Startup Ideas, Store Design, Mobile Apps, Sustainability, TikTok, Trends, Ultimate Guides, Web3, best Shopify apps, and more.

    Hosted on Acast. See acast.com/privacy for more information.

    • 47 min
    Navigating A Cookie-Less World: Future-Proof Your Ecommerce Strategy With Ben Zettler Of Zettler Digital

    Navigating A Cookie-Less World: Future-Proof Your Ecommerce Strategy With Ben Zettler Of Zettler Digital

    Welcome to another episode of eCommerce Fastlane. Today, we're sitting down with Ben Zettler, the founder and CEO of Zettler Digital, to discuss current digital marketing strategies and tactics that are effective for DTC brands. Ben, an expert with Klaviyo, will share insights on building brands and enhancing customer engagement. We'll talk about list building, opt-in processes, and using incentives in marketing. Additionally, we'll examine changes in data management, the effects of iOS updates, and how to adapt to a cookie-less world.
    As we explore Ben's journey with Shopify and his rise to becoming a Plus Certified Agency Partner, we'll highlight the success stories that have influenced his agency's focus on site optimization, owned marketing, and advertising management. Whether you're a small startup or a scaling enterprise, this episode offers great insights to help you move the needle for your business.
    Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.
    TwitterLinkedInFacebookFor more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog.
    TOPICS INCLUDE: Advertising, Affiliate Marketing, Amazon, Attribution, Automation, B2B, Brand, Customer Retention, Customer Support, Data + Analytics, Data Trust + Security, Dropshipping, Ecommerce SEO, Email Marketing, Entrepreneurship, Founder Stories, Influencer Marketing, Legal, Logistics, Shipping, Loyalty, Rewards, Retention Marketing, Marketing, Sales, Conversion, Money From Home, Operations, Payments, Finance, Tax, People, Personalization, Post Purchase Experience, Print On Demand, Product Development, Retail, Shopify POS, Reviews, Search, SMS Marketing, Social Commerce, Social Media, Live Shopping, Startup Ideas, Store Design, Mobile Apps, Sustainability, TikTok, Trends, Ultimate Guides, Web3, best Shopify apps, and more.

    Hosted on Acast. See acast.com/privacy for more information.

    • 44 min
    The Unexpected Hero In Ecommerce: Noibu's Game-Changing Error Fixing Platform With Dan Wardle

    The Unexpected Hero In Ecommerce: Noibu's Game-Changing Error Fixing Platform With Dan Wardle

    Welcome back to another insightful episode of eCommerce Fastlane, your pitstop for learning, growing, and thriving in the fast-paced world of online retail. I'm your host, Steve Hutt, and as always, thank you for tuning in.
    Today, in episode 322, we'll be diving deep into the high-stakes universe of eCommerce optimization with a very special guest. Joining us is Dan Wardle, VP of sales at Noibu, a revolutionary platform dedicated to enhancing your online store's performance from under the hood.
    If you've ever been curious about how technical snags in your eCommerce site could be silently killing your sales and ad impact, buckle up. Dan is here to unravel the mystery of hidden errors and technical impediments that lurk beneath the sleek interfaces of our digital storefronts.
    So, whether you're a seasoned eCommerce expert or just starting to carve out your digital niche, this episode is packed with actionable insights and thrilling stories that you won't want to miss. Rev up, and let’s accelerate down the fastlane of eCommerce innovation together!
    Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.
    TwitterLinkedInFacebookFor more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog.
    TOPICS INCLUDE: Advertising, Affiliate Marketing, Amazon, Attribution, Automation, B2B, Brand, Customer Retention, Customer Support, Data + Analytics, Data Trust + Security, Dropshipping, Ecommerce SEO, Email Marketing, Entrepreneurship, Founder Stories, Influencer Marketing, Legal, Logistics, Shipping, Loyalty, Rewards, Retention Marketing, Marketing, Sales, Conversion, Money From Home, Operations, Payments, Finance, Tax, People, Personalization, Post Purchase Experience, Print On Demand, Product Development, Retail, Shopify POS, Reviews, Search, SMS Marketing, Social Commerce, Social Media, Live Shopping, Startup Ideas, Store Design, Mobile Apps, Sustainability, TikTok, Trends, Ultimate Guides, Web3, best Shopify apps, and more.

    Hosted on Acast. See acast.com/privacy for more information.

    • 30 min

Reseñas de clientes

5,0 de 5
1 valoración

1 valoración

RGD2019 ,

A must listen for anyone in eCommerce

There are very few e-commerce podcasts that are truly worth listening and this is definitely one of them. Steve is a great host and brings amazing guests every single week — from e-commerce store owners to SaaS CEOs, which gives you a great overall picture of what’s happening in the e-commerce world.

Top podcasts de Economía y empresa

Tengo un Plan
Sergio Beguería y Juan Domínguez
CANCELLED ❌
Wall Street Wolverine
El Podcast de Marc Vidal
Marc Vidal
NUDE PROJECT PODCAST
Alex Benlloch y Bruno Casanovas
Spicy4tuna
spicy4tuna
Kapital
Joan Tubau

Quizá también te guste

eCommerce Fuel
Andrew Youderian | e-Commerce Entrepreneur
Shopify Masters
Shopify
Perpetual Traffic
Tier 11
Etsy Seller Success with Dylan Jahraus
Dylan Jahraus
The My Wife Quit Her Job Podcast With Steve Chou
Steve Chou
Marketing School - Digital Marketing and Online Marketing Tips
iHeartPodcasts