Marketing 101: How to Get Started as a Bootstrapped Founder - With Sara Jensen The Anonymous Marketer

In this episode of The Anonymous Marketer, host Kirsti Lang welcomes Sara Jensen from Brighter Messaging. They dive into the nuances of marketing strategies that stand out in today's competitive landscape. Sara shares insights on targeting the right audience and the importance of a solid marketing foundation. They discuss leveraging SEO and content marketing to maximize impact, even with limited budgets.The conversation also explores the differences between B2B and B2C marketing, highlighting...