Marketing back to basics: The five fundamental steps you need to nail first New School of Marketing

I want to go back to basics today. I’m a marketing mentor for the Digital Solutions program here in Tasmania, which is a program that’s funded by the federal government and I get to mentor quite a range of businesses. I really love this role and at the moment it’s giving me a lot of material for this podcast. So let’s go back to basics, and look at our marketing activities to see what’s working and what is not. I think it’s something that we should regularly review to make sure that we h...