49 min
The Business of Zoos and Visitor-Based Institutions with San Diego Zoo Wildlife Alliance Past Chair Javade Chaudhri The Offstage Mic
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- Sin fines de lucro
How arts and culture organizations can use advocacy to drive awareness for your cause and brand, even when you’re not a global, visitor-based institution.
The San Diego Zoo Wildlife Alliance is known as an international nonprofit conservation organization with an annual budget over $400 million and thousands of staff and employees. They have two local front doors — the San Diego Zoo and the Safari Park — in addition several eco-regional “hubs” around the world.
The global work of San Diego Zoo Wildlife Alliance is helping the entire ecosystem, and this conversation with immediate past Board Chair Javade Chaudhri exemplifies that having a business mindset does not fly in the face of the mission driven work.
In fact, the data show that nonprofits of all sizes that advocate outperform their peers, and you do not have to be a $400M+ organization to engage in advocacy — it can happen small and locally. Chaudhri is candid about what separates organizations doing that well—having a business mindset being able to execute on that—versus those in his mind who aren’t.
We also talk about a few topics that have become near and dear to my heart in recent years, including company culture and staff compensation (as well as the need to pay staff competitively).
I am so grateful for Javade Chaudhri and him generously sharing his time, wisdom, and expertise. Enjoy his take on how the San Diego Zoo Wildlife Alliance and all kinds of arts and culture organizations can run it like a business, and get your free resource to help you start or uplevel your own advocacy work: the Advocacy Cheat Sheet.
Mentioned in this episode:
FREE Audience Growth Masterclass
Hey Offstagers, what would it be like if you didn’t have to worry about making your revenue goals?
Or what if you could go to the next board meeting being able to report good news?
What if you were able to balance your budget at the end of the year?
And what if you didn’t have to program only blockbusters just to sell enough tickets?
That’s why I am teaching a FREE masterclass, where I share my top four strategies to grow your audiences and donor base. Things you can do to start seeing results immediately. Things that don’t require a huge team, mega resources, or a giant budget.
Reserve your free seat:
RILABA24 Webinar Registration
How arts and culture organizations can use advocacy to drive awareness for your cause and brand, even when you’re not a global, visitor-based institution.
The San Diego Zoo Wildlife Alliance is known as an international nonprofit conservation organization with an annual budget over $400 million and thousands of staff and employees. They have two local front doors — the San Diego Zoo and the Safari Park — in addition several eco-regional “hubs” around the world.
The global work of San Diego Zoo Wildlife Alliance is helping the entire ecosystem, and this conversation with immediate past Board Chair Javade Chaudhri exemplifies that having a business mindset does not fly in the face of the mission driven work.
In fact, the data show that nonprofits of all sizes that advocate outperform their peers, and you do not have to be a $400M+ organization to engage in advocacy — it can happen small and locally. Chaudhri is candid about what separates organizations doing that well—having a business mindset being able to execute on that—versus those in his mind who aren’t.
We also talk about a few topics that have become near and dear to my heart in recent years, including company culture and staff compensation (as well as the need to pay staff competitively).
I am so grateful for Javade Chaudhri and him generously sharing his time, wisdom, and expertise. Enjoy his take on how the San Diego Zoo Wildlife Alliance and all kinds of arts and culture organizations can run it like a business, and get your free resource to help you start or uplevel your own advocacy work: the Advocacy Cheat Sheet.
Mentioned in this episode:
FREE Audience Growth Masterclass
Hey Offstagers, what would it be like if you didn’t have to worry about making your revenue goals?
Or what if you could go to the next board meeting being able to report good news?
What if you were able to balance your budget at the end of the year?
And what if you didn’t have to program only blockbusters just to sell enough tickets?
That’s why I am teaching a FREE masterclass, where I share my top four strategies to grow your audiences and donor base. Things you can do to start seeing results immediately. Things that don’t require a huge team, mega resources, or a giant budget.
Reserve your free seat:
RILABA24 Webinar Registration
49 min