1h 12 min
Whiskey And...Entrepreneur Myths and Facts "WhiskeyAnd DotDotDot"
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- Gastronomía
Whiskey and.... is happy to welcome Effie Panagopoulos, creator of Kleos Mastiha, the first Greek spirit brought to market by a Greek woman. This episode is about what it takes to become, and endure, as a solo entrepreneur, the day-to-day grind of product creation, sourcing, bottling, sales and marketing. Think you got what it takes? After a few rounds of Effie's whisky choice, the delicate and fruity Iwai Tradition from Japan, Effie rips open the realities of her vision quest. You ready to stare down your Chinese manufacturer then go out and rustle up investors and angels; and then hit the road, visiting bars, retailers and dealing with the slug of the distribution channels and reluctant salespeople? Yeah, she's done it. Open a nice Japanese whisky and join us for a facinating look into the "glamorous" life of the liquor brand.
Whiskey and.... is happy to welcome Effie Panagopoulos, creator of Kleos Mastiha, the first Greek spirit brought to market by a Greek woman. This episode is about what it takes to become, and endure, as a solo entrepreneur, the day-to-day grind of product creation, sourcing, bottling, sales and marketing. Think you got what it takes? After a few rounds of Effie's whisky choice, the delicate and fruity Iwai Tradition from Japan, Effie rips open the realities of her vision quest. You ready to stare down your Chinese manufacturer then go out and rustle up investors and angels; and then hit the road, visiting bars, retailers and dealing with the slug of the distribution channels and reluctant salespeople? Yeah, she's done it. Open a nice Japanese whisky and join us for a facinating look into the "glamorous" life of the liquor brand.
1h 12 min