36 min

A Consultant Turns Professor Discusses the B-School Curriculum | Lynne Segall ‪|‬ CMO Confidential

    • Marketing

Lynne discusses the importance of students learning technical and theoretical skills along with the "harder to teach" softer skills like "how to get stuff done," the differences between Millennials and Gen Z, and why core conceptual classes still matter.

Lynne discusses the importance of students learning technical and theoretical skills along with the "harder to teach" softer skills like "how to get stuff done," the differences between Millennials and Gen Z, and why core conceptual classes still matter.

36 min