Ask the Podcast Coach Dave Jackson, Jim Collison

Today we delve into the world of format changes in radio shows and how long to test them, comparing the trial durations with TV shows. We discuss the ins and outs of running podcast ads and the complexities of measuring their effectiveness.
From sharing anecdotes about failed experiments like the ill-fated jingle to recounting the successes of artists like Justin Timberlake, Marky Wahlberg, and members of boy bands who ventured into acting, we explore the intersection of luck, money, and hard work in achieving success. We also spotlight useful podcast tools like PodPage and Ecamm, and debate the future of platforms like StreamYard amid recent acquisitions and staff layoffs.
We touch on the importance of calls to action in your episodes, strategies for engaging your audience on YouTube, and the impact of AI on podcast production. Plus, you'll hear about notable episodes from other popular podcasts and listener experiences with starting their own shows. So, strap in and get ready for insights, advice, and a few laughs along the way as Dave and Jim guide you through another insightful episode of "Ask the Podcast Coach."
Sponsor: PodcastBranding.co
If you need podcast artwork, lead magnets or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at https://podcastbranding.co
Mugshot: Based on a True Story Podcast
Ever wonder how much of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com
JOIN THE SCHOOL OF PODCASTING
Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee
Go to https://www.schoolofpodcasting.com/coach
Become an Awesome Supporter
Get Bonus Content
Live Group Coaching
www.askthepodcastcoach.com/awesome
or consider a one-time donation.
Featured Supporter
Horse Radio Network
https://www.horseradionetwork.com 
Mentioned In This Episode
Podpage
www.trypodpage.com
Home Gadget Geeks
www.homegadgetgeelks.com 
The School of Podcasting
www.schoolofpodcasting.com/coach 
Become an Awesome Supporter
www.askthepodcastcoach.com/awesome 
Ecamm
https://supportthisshow.com/ecamm 
Streamyard
https://supportthisshow.com/streamyard 
Riverside
https://supportthisshow.com/riverside 
NoteJoy (Evernote Replacement)
https://supportthisshow.com/notejoy 
Evmux
https://evmux.com/ 
Tubebuddy
https://supportthisshow.com/tubebuddy 
VidIQ
https://supportthisshow.com/vidiq 
Jillian Michaels California Got Too Crazy
https://www.youtube.com/watch?v=kiX8UrJkY5w 
 
Chapters
00:00:00 - Introduction and Welcome
00:00:43 - Community and Guest Appreciation
00:01:28 - Podcast Branding.co (https://www.podcastbranding.co )
00:02:43 - Based On a True Story Podcast (https://www.basedonatruestorypodcast.com )
00:03:19 - Starting a Yapping Podcast
00:07:47 - Solo vs. Dialogue Shows
00:15:42 - Listener Feedback and Engagement
00:26:28 - Call to Action Strategies
00:32:42 - YouTube and AI Innovations 
00:43:13 - Engaging with Negative Comments
00:43:47 - The Challenges of Growing on YouTube
00:44:21 - Dealing with Trolls and Nasty Comments
00:45:13 - The Vulnerability of Content Creators
00:45:27 - Lighthearted Banter and Audience Interaction
00:47:31 - WordPress Themes for Podcasters (https://supportthisshow.com/secondline )
00:48:25 - Exploring PodPage for Podcast Websites (http://www.trypodpage.com )
00:56:02 - StreamYard and the Future of Live Streaming
01:13:53 - The Reality of Podcast Growth
01:25:34 - Final Thoughts and Audience Engagement

Today we are joined by Danny Brown head of support at Captivate.fm and we follow along with the chat room. One person wants to know what podcasting leads to, and what is the next big thing? 
Sponsor: PodcastBranding.co
If you need podcast artwork, lead magnets or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at https://podcastbranding.co
 
Mugshot: Based on a True Story Podcast
Ever wonder how much of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com
 
JOIN THE SCHOOL OF PODCASTING
Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee
Go to https://www.schoolofpodcasting.com/coach
 
Mentioned In This Episode
Podpage
www.trypodpage.com
Home Gadget Geeks
www.homegadgetgeelks.com 
The School of Podcasting
www.schoolofpodcasting.com/coach 
Become an Awesome Supporter
www.askthepodcastcoach.com/awesome 
Danny Brown
https://www.dannypod.com 
Captivate
https://supportthisshow.com/captivate 
Mailerlite
https://supportthisshow.com/mailerlite 
Convert Kit
https://podclick.me/convertkit 
Aweber
https://podcastcoach.aweber.com/ 
Tubebuuddy
https://supportthisshow.com/tubebuddy 
Chapter Markers:
00:00:00 - Introduction and Guest Welcome
00:01:06 - Sponsorship Shoutouts
00:03:29 - The End Game of Podcasting
00:08:21 - Captivate Features and Tips
00:15:56 - Spotify Video Podcasts
00:25:01 - Podcasting Tools and Services
00:38:16 - Monetizing Your Podcast
00:41:52 - Supporting Fellow Creators
00:43:05 - The Podcast Landscape: Active vs. Inactive
00:43:32 - Respecting Different Formats
00:44:37 - Podcasting Statistics and Trends
00:45:25 - The Serious Podcaster's Approach
00:47:19 - Challenges and Persistence in Podcasting
00:48:54 - The Importance of Marketing and Promotion
00:56:33 - Backup Strategies for Podcasters
01:00:25 - Creating Engaging Video Content
01:18:03 - Dealing with Imposter Syndrome
01:24:26 - Conclusion and Upcoming Events
 
This episode was edited via AI in Descript. The chapters were created by AI in Descript.
 

I saw this post on Reddit where a person was like, "Why even start?! Nobody makes any money? Maybe I should buy $10,000 in gear?
Um, Yeah, No.
Why do people get married again. Why do we have kids? Let's talk about it. Also what is the difference between listens and downloads?
Sponsor: PodcastBranding.co
If you need podcast artwork, lead magnets or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at https://podcastbranding.co
Mugshot: Based on a True Story Podcast
Ever wonder how much of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com
JOIN THE SCHOOL OF PODCASTING
Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee
Go to https://www.schoolofpodcasting.com/coach
Featured Supporter: Keep The Flame Alive (Oympics Podcast)
KEEP the FLAME ALIVE is the podcast for fans of the Olympics and Paralympics. Each week, we share inside stories from athletes, coaches, historians, and gamesmakers you won’t hear anywhere else.
https://flamealivepod.com/ 
 Chapters
00:00:00 Why Start a Podcast? Exploring Purpose and Persistence
00:00:35 Jim's Conference Week Recap
00:03:04 PodcastBranding.co
00:04:21 BasedonaTrueStoryPodcast.com
00:05:25 Jim on Big Podcast
00:09:36 The Cynic Starting a Podcast
00:14:22 The Odds Are Against Us and We Do Them Anyway
00:39:22 Troubleshooting Audio Effects
00:44:42 Advertising - Tpp Many and PreRolls
00:52:18 Earn Your Spots
00:55:21 THANKS FOR YOUR SUPPORT
00:56:59 Keep The Flame Alive Pod
00:58:00 Stats and Streams
01:05:45 Youtube Shownotes
01:10:05 Auto Posting
01:11:30 Are YT Shorts Good?
01:19:08 Dave is Nervous About His Next Episode
Mentioned In This Episode
Podpage
www.trypodpage.com
Home Gadget Geeks
www.homegadgetgeelks.com 
The School of Podcasting
www.schoolofpodcasting.com/coach 
Become an Awesome Supporter
www.askthepodcastcoach.com/awesome 
Podcast Hot Seat
https://www.podcasthotseat.com 
 

You jump into podcasting. You're excited to get going. I helped some folks this week that hadn't thought things through which reminded me that we need to start with the end in mind, and then work backward.
As an Amazon Associate, I earn from qualifying purchases.
Sponsor: PodcastBranding.co
If you need podcast artwork, lead magnets or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at https://podcastbranding.co
Mugshot: Based on a True Story Podcast
Ever wonder how many of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com
JOIN THE SCHOOL OF PODCASTING
Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee
Go to https://www.schoolofpodcasting.com/coach
Mentioned In This Episode
FEATURED SUPPORTER
Max at Aviation News Talk
https://aviationnewstalk.com/ 

Seven Habits of Highly Effective People Book
https://geni.us/7-habits-effective 
Buy Me a Coffee
https://www.buymeacoffee.com/davejackson 
Podpage
www.trypodpage.com
Home Gadget Geeks
www.homegadgetgeelks.com 
The School of Podcasting
www.schoolofpodcasting.com/coach 
Become an Awesome Supporter
www.askthepodcastcoach.com/awesome 
How to Ask For Advice Jordan Harbinger
https://www.jordanharbinger.com/how-to-ask-for-advice-deep-dive/ 
Podshow London Discussed (Spotify's Booth)
https://weekly.podnews.net/1538779/15165595-pacific-content-closes-interviews-with-pocket-casts-and-platform-media 
Chapter Markers:
00:00:00 - Introduction and Greetings 
00:00:39 - Credit Card Expiry Woes
00:01:01 - Coffee Subscriptions and Branding
00:01:17 - Podcast Branding and Sponsorships
00:02:48 - Movie Reviews and Historical Accuracy
00:04:43 - Coaching and Consulting Insights
00:06:59 - Starting a Podcast: Essential Tips
00:16:49 - Building and Managing Communities
00:20:14 - Newsletter and Domain Management
00:27:04 - Challenges of Online Communities
00:33:57 - Listener Feedback and Community Vibes
00:34:50 - Publishing a Route 66 Book
00:35:57 - Self-Publishing Tips and Challenges
00:39:02 - ChatGPT and AI Tools for Content Creation
00:43:05 - Eye Contact and Presentation Techniques
00:49:14 - Spotify's Walled Garden at Podcast Show
00:57:32 - YouTube Strategies: Like and Subscribe Debate
01:04:40 - Rich Hay's Journey at Microsoft
01:05:27 - The Demands of Community Management
01:06:05 - Balancing Personal Projects and Work
01:07:54 - Podcasting Breaks and Returns
01:08:53 - Consistency in Podcasting
01:12:27 - Monetizing and Rebranding Podcasts
01:17:16 - Crypto and Digital Payments in Podcasting
01:29:58 - Upcoming Episodes and Final Thoughts
Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions.
This episode 485 is part of the Power of Podcasting Network

Today's episode is all about the fascinating (and kinda spooky) world of AI voices and their role in reshaping the podcasting landscape. From discussing the impact of AI technology on audio production to sharing tips on recording and editing, we delve into the possibilities and challenges that AI brings to the podcasting realm. Join us as we explore the evolving trends in podcast monetization, share thoughts on transcript accessibility, and engage in lively discussions surrounding the future of podcasting.
Sponsor: PodcastBranding.co
If you need podcast artwork, lead magnets or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at https://podcastbranding.co
Mugshot: Based on a True Story Podcast
Ever wonder how true those movies are that are based on a true story? Find out at www.basedonatruestorypodcast.com 
Become an Awesome Supporter
Get Bonus Content
Live Group Coaching
www.askthepodcastcoach.com/awesome
or consider a one-time donation.
JOIN THE SCHOOL OF PODCASTING
Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee
Go to https://www.schoolofpodcasting.com/coach
 Feature Awesome Supporter
Glenn Hebert - Horse Radio Network
https://www.horseradionetwork.com
Mentioned In This Episode
Eleven Labs
https://supportthisshow.com/elevenlabs

Podpage
www.trypodpage.com
Home Gadget Geeks
www.homegadgetgeelks.com 
The School of Podcasting
www.schoolofpodcasting.com/coach 
Become an Awesome Supporter
www.askthepodcastcoach.com/awesome 
Voice and Vocals Jodie Krangle
https://voiceoversandvocals.com/ 
Shure MV7 Microphone
 https://geni.us/shure-mv7-usb
Samson Q2U
https://supportthisshow.com/q2u
Audio Technica ATR2100X
https://podclick.me/atr2100xx 
Coinbase
https://supportthisshow.com/bitcoin 
Gary V Gets Sponsors for His Blog
https://youtu.be/UgvjT6W31hM?si=qYvXMelFv2S5mfjq 
Profit From Your Podcast Book
https://www.profitfromyourpodcast.com/book 
Platform: Get Noticed in a Noisy World Book
https://geni.us/platform-michael-hyatt
Leaning Towards Wisdom Podcast
https://leaningtowardwisdom.com/ 
Chapter Markers:
00:01:04 - Sponsor: podcastbranding.co (https://www.podcastbranding.co)
00:02:26 - Mugshot: basedonatruestorypodcast.com (https://www.basedonatruestorypodcast.com )
00:03:06 - AI Voicer Good and Spooky
00:03:30 - AI Copies My Pace and Influctions (https://supportthisshow.com/elevenlabs )
00:05:16 - Podcast Hot Seat Intro (https://www.podcasthotseat.com )
00:06:00 - Is This As Scary as the Rodeo? 
00:06:26 - Was That Scary?
00:07:43 - VO Artists Aren't Worried 
00:08:55 - Chat GPT Version of YOU 
00:17:34 - Guess The Microphone 
00:25:04 - Noise Reduction Tip 
00:30:22 - Robo Dave and Plosives 
00:33:47 - Riverside and Descript Roller Coaster 
00:37:44 - Automated Editing 
00:39:57 - Who Ate Robo Dave's Yogurt? 
00:42:15 - Can I Get Advertisers ? 
00:50:06 - Affiliate Marketing 
00:54:24 - Get Noticed in a Noisy World (https://geni.us/platform-michael-hyatt )
00:58:40 - Programmatic Ads - Are They Worth It? 
01:03:20 - Monetizing Your Back Catalog 
01:05:03 - THANK YOU (https://www.askthepodcastcoach.com/awesome )
01:11:37 - Advertising AI 
01:15:55 - Spotify Chapters - and Transcripts 
01:24:56 - Robo Dave Wants To End the Show 
01:26:37 - Reason To Have a Transcript 
01:27:20 - What's Coming Up? 
Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions.
This episode 484 is part of the Power of Podcasting Network

In this episode, they'll walk you through their unique experiences and insights on the importance of authenticity, critical self-evaluation, and embracing one's uniqueness in podcasting.
Sponsor: PodcastBranding.co
If you need podcast artwork, lead agents or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at https://podcastbranding.co
 
Mugshot: Based on a True Story Podcast
Ever wonder how much of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com
 
JOIN THE SCHOOL OF PODCASTING
Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee
Go to https://www.schoolofpodcasting.com/coach
 
Support the Show on Patreon
Be an Awesome Supporter!

 Featured Paton
Horse Radio Network
https://www.horseradionetwork.com 
- **Embrace Authenticity:** Both Dave and Jim emphasize the importance of developing a consistent and genuine on-air personality. Imitating others won't resonate as well as being your true self. Authenticity draws in listeners and builds trust.
- **Master the Art of Receiving Compliments:** Learning to gracefully accept compliments can be challenging but is crucial for personal growth. Jim suggests saying "thank you" and making eye contact, while Dave shares personal stories of deflecting compliments with humor and the need to own his achievements.
- **Enhance Your Delivery Techniques:** Effective podcasting isn't just about what you say but how you say it. Utilize pitch, pauses, volume, and word stress to engage your audience fully. Dave even uses a guitar analogy to illustrate how these elements can create a more dynamic and memorable experience.
Key Takeaways
Embrace Authenticity
Both Dave and Jim emphasize the importance of developing a consistent and genuine on-air personality. Imitating others won't resonate as well as being your true self. Authenticity draws in listeners and builds trust.
Master the Art of Receiving Compliments
 Learning to gracefully accept compliments can be challenging but is crucial for personal growth and rejecting the compliments may be inadvertently rejecting your audience.
Enhance Your Delivery Techniques
Effective podcasting isn't just about what you say but how you say it. Utilize pitch, pauses, volume, and word stress to engage your audience fully. Dave even uses a guitar analogy to illustrate how these elements can create a more dynamic and memorable experience.
Mentioned In This Episode
Podpage
www.trypodpage.com
Home Gadget Geeks
www.homegadgetgeelks.com 
The School of Podcasting
www.schoolofpodcasting.com/coach 
Become an Awesome Supporter
www.askthepodcastcoach.com/awesome 
Storyworthy Book
https://amzn.to/3E2HCxp 
In and Around Podcasting
https://www.inandaroundpodcasting.com 
Chapter Markers:
00:00:00 - Introduction and Greetings 
00:00:30 - Technical Difficulties and Shoutouts
00:01:41 - Coffee Break and Sponsor Mentions
00:01:56 - Sponsorships and Branding
00:02:07 - Podcast Branding and Rebranding
00:04:49 - Spotify for Podcasters Update
00:05:48 - Podcasting on Phones Debate
00:08:45 - Storytelling and Delivery Tips
00:10:52 - Accents and Presentation Skills
00:17:14 - Accents and Authenticity in Podcasting
00:31:01 - Business Names and Branding
00:44:56 - Sydnie's Unique Performance on Britain's Got Talent
00:46:19 - The Value of Unexpected Content
00:47:19 - Creating True Content
00:50:43 - Pure Prairie League's One-Hit Wonder
00:52:23 - The Importance of True Fans
00:54:15 - Recognizing and Appreciating Supporters
01:04:36 - The Power of Recognition and Encourag