Brand Builder brings you the people, stories, and lessons learned from the most innovative brands in the world. Presented by SnackNation. Hosted by Sean Kelly, Jordan Cohen, and Jeff Murphy.
Similar to How I Built This, The Dave Ramsey Show, and Seeking Wisdom by Drift.
How JanaBanana is Empowering Girls to Chase Their Dreams, with founder Janaina Lopes
If you want to understand what drives JanaBanana and its powerhouse founder Janaina Lopes, look no further than the JanaBanana soccer team.
In this interview, we learn why making a positive impact is at the heart of everything JanaBanana does, both for its customers and for the communities it cares about.
How to Save a Keystone Species...By Eating It, with GOODFISH co-founder Justin Guilbert
When you think about it, Salmon are a magical fish.
They famously swim upstream to the freshwater tributaries of their birth to spawn.
Without salmon, entire ecosystems would collapse. Yet their fate hangs in the balance.
Social entrepreneurs Justin Guilbert and Douglas Riboud came up with a radical idea to save them.
What if the best way to preserve this keystone species… is to eat it?
Why Jay-Z Invested in This Fast-Growing Cookie Startup, with Partake Foods CEO Denise Woodard
How many grammy winners can you name as investors?
If it’s zero or one, Partake Foods has you beat. Because this great tasting, allergen-free cookie brand counts both Jay-Z and H.E.R. as marquee investors.
Not bad for a brand that launched out of an apartment barely three years ago.
So how did Partake do it? To find out, we sat down with Denise Woodard, the CEO and founder of Partake Foods.
How Magic Spoon Disrupted the $11B Cereal Category, with co-founder Gabi Lewis
Before he launched Magic Spoon, Gabi Lewis had wondered why no one had disrupted the cereal space.
When he asked around, the experts all told him the same thing:
“Cereal is a dying category.”
The truth is, while cereal might technically be declining slightly, it’s still an $11 billion opportunity. And the conventional wisdom that led so many founders to avoid the space actually created major opportunity - opportunity that Gabi promptly seized by launching Magic Spoon in 2019.
How Recess Is Building the Redbull of CBD, w/ Recess founder & CEO Benjamin Witte
Recess is a CBD beverage brand that almost never talks about CBD.
How is this possible? Because founder and CEO Benjamin Witte knows that the best beverage brands don’t focus on an ingredient… they convey a feeling.
Case in point: Redbull. You may have noticed that with all their talk of energy, action sports, and giving you “wings,” Redbull never talks about caffeine. Because feeling is more powerful than the ingredient.
So why should the CBD category be any different?
What the Best Brands Are Doing to Thrive During the Pandemic
This week’s guest is Dan Gluck, Managing Partner at PowerPlant Ventures.
We loved Dan’s take on how COVID is affecting CPG. He talks in depth about how the best companies and leaders are reacting to the crisis, and what you should be doing right now to ensure your success during and after this challenging time.