Rick Rubin Mindset w/ Markus Reeves of Reeves Electro The Tone Mob Podcast

Markus Reeves from Reeves Electro returns to the podcast! On this episode we discuss how business has changed since he first started, and how his daughter is now building pedals full time as well! We also dig into some rather exciting new adventures that are happening with the progress of Reeves Electro Shop 2.0 on the horizon.
Paypal whoas, and how he approaches his work with a "Rick Rubin" mindset, the big lightbulb moment, balance, bad gigs... All of this and more on this week's edition of The Tone Mob Podcast!
If you aren't familiar with Markus's work I highly suggest that you head listen to his first appearance on the podcast. (I'm sure is you type "Markus Reeves Tone Mob" into the search bar of your podcast player it'll pop right up!)
You can also find his website with all of the details HERE > https://reeveselectro.co.uk/

Takeaways

Reeves Electro now supports Markus and his daughter full-time.

The workshop expansion and move to a new house present logistical challenges, but Markus is determined to maintain a separate workspace.

Markus plans to launch a crowdfunding campaign to support the workshop move and is offering perks such as build-a-pedal days and personalized messages. The squelch control on a CB radio inspired Markus to explore a pedal with a squelch circuit.

Markus' daughter became interested in building pedals through her involvement in testing transistors and other components.

Seeing his daughter succeed in building pedals brings Markus great joy and fulfillment.

The pandemic had a significant impact on Markus' business, leading to a surge in orders and logistical challenges.

PayPal can freeze your account due to increased activity, highlighting the challenges small businesses can face with financial platforms.

Markus is hesitant to expand his business and prefers to maintain a personal touch in his pedal building process.

Sound Bites
Chapters
00:00
Introduction and Catching Up
01:05
Reeves Electro Expansion
03:10
Growing Instagram Presence
04:09
Need for Bigger Workshop
05:08
Moving Workshop and House
06:37
Crowdfunding for Workshop
07:34
Build-a-Pedal Days
08:01
Perks for Crowdfunding
09:07
Moving Challenges
10:11
Intensive Process of Moving
11:48
Crowdfunding Date and Details
13:01
Discussion on Moving Production
14:14
Parking Challenges
15:53
Conversation about Cars
19:29
Maintaining Aesthetics in Different Builds
21:23
Exploring Modulation Effects
22:26
Drive and Fuzz as Red Wines
23:14
Interest in Maestro FZ1B Circuit
24:05
The Squelch Control
27:40
How Markus' Daughter Got Interested in Building Pedals
28:03
Testing Transistors
29:02
Testing Other Components
29:54
Building Her First Pedal
31:19
The Joy of Seeing His Daughter Succeed
34:08
Finding Fulfillment in Doing What You Love
36:20
The Impact of the Pandemic on Markus' Business
38:46
Dealing with PayPal Issues
43:06
Expanding the Business and Hiring

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